0:00intro text and product loading The scene opens with a dynamic split view. The top two-thirds of the frame features a bright white background with prominent black and orange text, announcing 'Gran Apertura' (Grand Opening) with a location pin icon, followed by an address: '2905 International Golf Parkway, St. Augustine, FL'. Below this text, the bottom third of the frame shows a medium shot of two men interacting in what appears to be a loading bay or a Home Depot store's outdoor area. A Black man, wearing an orange Home Depot apron, smiles while holding one end of a long, silver Werner ladder. He is positioned on the left, near a yellow metal hand truck. A Caucasian man, wearing a beige shirt and blue jeans, leans into the bed of a white pickup truck from the right side of the frame, assisting in loading the ladder. The background reveals stacks of white bags (likely cement or soil) on wooden pallets under an orange awning, characteristic of a Home Depot exterior. The lighting is bright and natural, indicating daytime. The color palette is dominated by the bright orange of Home Depot branding and the white of the text area, contrasted with the utilitarian colors of the loading scene.
0:01employee in aisle The camera slowly pushes in on a Home Depot employee standing in an aisle. He is a Caucasian man in his late 20s or early 30s, with short dark hair, looking upwards and slightly to the right with a pleasant, engaged smile. He wears a beige long-sleeved shirt and an orange Home Depot apron. His left hand rests on the handle of an orange shopping cart, which is partially filled with various items. Behind him, slightly out of focus, is another Caucasian man, also in his 20s or 30s, pushing a similar shopping cart. The background consists of tall, brightly lit retail shelving units typical of Home Depot, filled with numerous orange and white paint cans and other products. Small orange locator pin graphics with 'B' symbols are digitally overlaid on the shelves, suggesting a navigation feature. A text overlay in orange appears at the bottom left, reading 'PREPARA TU LISTA DE PENDIENTES' (Prepare your to-do list). The lighting is bright and even, highlighting the products and people. The color palette is dominated by the orange of the aprons and branding, mixed with the cool tones of the store environment.
0:03checkout scanning The scene shows a medium shot at a Home Depot checkout counter. A Caucasian woman, appearing to be in her 40s or 50s, with short dark hair, is smiling and scanning an item. She wears a beige shirt and a bright orange Home Depot apron with the store logo. Her left hand holds a grey handheld scanner, pointed at a small packaged item held by a Caucasian man, appearing to be in his 60s or 70s, with white hair and glasses, wearing a blue and white plaid shirt. He is also smiling and engaged with the process. Several small packaged items are visible on the counter. In the background, the 'THE HOME DEPOT Pro' logo is prominently displayed above the checkout area, and other shoppers and store shelves are visible, slightly out of focus. An orange text overlay at the bottom left reads 'COMPRAS ESPECIALES Y MÁS' (Special purchases and more). The lighting is bright and well-distributed, creating a welcoming atmosphere. The dominant colors are Home Depot orange, the blues of the customer's shirt, and the muted tones of the store interior.
0:04handshake in aisle The scene features a medium shot of two men shaking hands in a wide Home Depot aisle. On the left, a young Hispanic man, appearing to be in his 20s or early 30s, with a dark, trimmed beard, wears a white t-shirt under a dark green jacket and blue jeans. He is smiling and shaking hands with an older Caucasian man, appearing to be in his 60s or 70s, with a white beard and glasses. The older man, on the right, is wearing a red and black plaid shirt and a bright orange Home Depot 'Pro' apron with a name tag that reads 'Mike'. Both men are smiling warmly and looking at each other. Between them, and slightly in front, is a flatbed cart loaded with several long, packaged items, likely flooring or trim, wrapped in plastic. The background shows long, brightly lit aisles filled with products and various signs, including 'Power Tools' and 'Hardware'. An orange text overlay on the bottom left reads 'ABIERTA YA EN WORLD COMMERCE' (Now Open in World Commerce). The lighting is bright and even, casting soft shadows. The color palette includes the vibrant orange of the apron, the green of the customer's jacket, and the red of the employee's shirt, set against the industrial backdrop of the store.
0:07closing logo and tagline The scene transitions to a full-screen, vibrant orange background, characteristic of The Home Depot's brand color. Centered in the middle of the frame is the iconic white square 'THE HOME DEPOT' logo. Below the logo, white text dynamically appears. Initially, it shows 'Haces', then quickly completes to 'Haces más, logras más.' (You do more, you achieve more.), which is The Home Depot's Spanish tagline. The scene is clean and minimalist, focusing entirely on branding and messaging. There are no characters or complex environments; the background is a solid color. The lighting is bright and even, ensuring the logo and text are clearly legible. The overall mood is positive and motivational, reinforced by the tagline.
