0:00Before ScreenProtector Writing
A close-up shot from a slightly elevated overhead perspective shows a person's hand, holding a white Apple Pencil with a light blue silicone grip, actively writing the words "IT FEELS LIKE PAPER" in bold, dark blue digital ink on the glossy white screen of an iPad. The iPad is positioned horizontally on a dark gray felt desk mat, with subtle hints of a wooden desk and a black keyboard visible in the background, mostly out of focus. The lighting is bright and even, illuminating the screen and the writing action. A white text overlay at the top left of the screen reads "I Used My iPad Wrong Until Now...". The writing is fluid, demonstrating the iPad's standard digital pen experience.
0:03ProductBox Reveal
A dynamic and fast-paced shot transitions from a tight close-up of a blue product box, quickly panning to the left and zooming out to reveal more of its surface. The box is predominantly bright blue, adorned with white text and illustrative graphics. Key phrases like "The paper-feel screen protector for iPad & Apple Pencil" and smaller text such as "Made for iPad" and "Feels like paper" are clearly visible. The background is a dark, textured desk surface, slightly blurred, putting the focus entirely on the product packaging. The lighting is bright and direct, casting soft shadows and highlighting the box's matte finish.
0:04Unboxing ScreenProtector Reveal
An overhead medium shot captures a person's hands meticulously peeling a large, transparent plastic film off a white cardboard backing. This action reveals the screen protector itself, which is designed to be applied to an iPad. The iPad is resting on a dark gray felt desk mat, visible underneath the packaging material. A significant detail is the presence of a QR code on the cardboard backing, accompanied by text that says "Scan with your iPad" and "paperlike.com/on". The hands perform the peeling motion with care and precision, highlighting the unboxing experience. The scene is brightly and evenly lit, ensuring all details are clear.
0:07iPad Screen InstallationPrompt
A medium shot focuses directly on the vertical iPad screen, which displays a clean, minimalist white user interface. Prominently centered on the screen is the text "Ready to install Paperlike 2", indicating a step in the product's setup process. The iPad is framed against a slightly blurred background, showing glimpses of the dark gray felt desk mat and other office accessories. The screen itself is brightly illuminated, casting a soft glow that contrasts with the dark bezel of the tablet, creating a focused and instructional visual.
0:08iPad Screen Cleaning
An overhead wide shot provides a clear view of a person's hands meticulously cleaning the glossy black screen of an iPad. Initially, a small white cleaning cloth is used in circular motions, followed by a switch to a small rectangular purple cloth for a final wipe across the screen from left to right. The iPad is positioned horizontally in the center of a dark gray felt desk mat. In the background, out of focus, are parts of a white Apple Magic Keyboard and a black mechanical keyboard, establishing an organized workspace. Bright, direct overhead lighting ensures that the screen cleaning process is visible and thorough.
0:10ScreenProtector Alignment
A medium shot, taken from a slightly angled perspective, captures a person's hands meticulously aligning the screen protector onto the iPad. The screen protector is integrated into a white plastic frame, featuring clear alignment guides marked with a 'Butterfly' logo. The iPad's screen beneath is actively displaying a colorful video, likely an instructional installation guide, providing visual cues for the user. The background consists of a dark gray felt mat with a hint of a wooden desk. Bright, soft lighting illuminates the scene, emphasizing the careful, precise movements of the hands during the alignment process.
0:11ScreenProtector Squeegee Application
An overhead medium shot focuses intently on the iPad screen as a person's hand uses a bright purple plastic squeegee tool. The hand is methodically smoothing the screen protector, pressing it firmly onto the iPad's surface to eliminate any air bubbles. The iPad's screen concurrently plays a video tutorial, which visually demonstrates the exact squeegee technique, showing close-ups of a tool removing bubbles, which the user is mirroring in real-time. The backdrop is the consistent dark gray felt desk mat. The scene is brightly and evenly lit, highlighting the precise action and the smooth, bubble-free application of the protector.
0:13Peeling ProtectiveLayer1
A close-up shot captures a person's hand carefully peeling off the first protective layer from the freshly applied screen protector on the iPad. The hand is positioned towards the bottom left of the screen, gripping a small white tab labeled '1' (though the label itself is not clearly legible in this shot). The fingers gently pull the tab upwards and to the left, initiating the removal of the film. The iPad rests on a dark gray felt mat. The background is a blend of the vibrant colors displayed on the iPad screen from the installation video and the dark textured mat. Bright, focused lighting emphasizes the delicate peeling action and the reflective surface of the film.
0:15Peeling ProtectiveLayer2
An overhead medium shot reveals a person's hands working in tandem to peel off the second protective layer from the screen protector. One hand is positioned to hold the iPad steady, while the other hand meticulously pulls a tab to remove the film from the screen. The iPad's display shows a colorful, dynamic image, possibly a continuation of the installation tutorial. The background consists of a dark gray felt desk mat, with a blue product box (from earlier in the video) visible out of focus at the top. The scene is bathed in bright, even lighting, clearly showcasing the synchronized and careful action of the hands.
0:17ScreenProtector Squeegee Final
A close-up shot focuses on the iPad screen, captured from a slightly low angle, where a person's hand is performing the final smoothing of the screen protector using the purple plastic squeegee tool. The camera's perspective emphasizes the surface of the screen protector. Subtle, small air bubbles are visibly being pushed out from underneath the protector as the squeegee moves across the surface. The background is softly blurred, showcasing the dark screen and a portion of the white alignment frame. Bright, direct lighting illuminates the scene, highlighting the texture of the screen protector and the final details of the application process.
0:19Peeling ProtectiveLayer3R
An extreme close-up shot, from a very low angle, intimately shows a person's fingers carefully peeling off the final protective layer from the screen protector. A small, distinctive white tab labeled "3R" in black text is clearly visible as it's gently lifted and pulled away from the iPad's surface. The iPad screen, positioned just behind the peeling action, appears slightly out of focus but shows a human figure, likely from the ongoing installation video. The background is the dark gray felt desk mat. The lighting is bright and precisely focused on the fingers and the tab, emphasizing the delicate final step of the installation.
0:22Removing AlignmentFrame
An overhead medium shot captures a person's hands systematically removing the white plastic alignment frame from around the iPad. This action occurs after the screen protector has been successfully applied. The iPad screen is active, displaying a video that shows a smaller iPad being handled by hands, likely a demonstration of the product in use or another step of the guide. The background is a dark gray felt desk mat, with parts of keyboards visible, indicating a functional workspace. The scene is brightly and evenly lit, highlighting the careful and precise movements of the hands as they dismantle the installation aid.
0:24iPad With ScreenProtector
A slightly high-angle medium shot presents a person's hands holding up an iPad with the new screen protector flawlessly applied. The screen protector imparts a distinct matte, anti-glare finish to the iPad's display, which is currently turned off, showcasing its dark, non-reflective surface. The background is softly blurred, revealing hints of a wooden desk and the blue product box from earlier scenes. The lighting is bright and evenly distributed, effectively illuminating the iPad and the hands, emphasizing the successful application of the product and its aesthetic change.
0:25After ScreenProtector Writing
A close-up, overhead shot meticulously frames a person's hand, again holding a white Apple Pencil with a light blue silicone grip, as it writes "IT FEELS LIKE PAPER" in bold, dark blue digital ink on the iPad's screen. Crucially, the iPad screen now exhibits a matte finish, a direct result of the newly applied screen protector, which significantly changes the tactile writing experience. The iPad is placed on a dark gray felt desk mat, with the blurred edges of a wooden desk and part of a black keyboard visible in the background. The bright, even lighting highlights the screen's new texture and the fluid, enhanced writing action, demonstrating the 'paper-like' feel.
