0:00intro problem setup The scene opens with a young adult woman, Sophia, framed in a medium close-up, holding a smartphone directly in front of her, as if recording herself in a selfie style. She is positioned slightly off-center to the right. The background shows a home kitchen area with stainless steel appliances (a refrigerator and a microwave), and a bar cart with various bottles and jars. Lighting is bright and even, indicating indoor daytime. Sophia initially looks at the camera with a playful, slightly concerned expression, then makes a 'no' gesture with her right hand, pointing a finger directly towards the camera, as if emphasizing a point. Overlaid text reads: 'If Only I Knew The Deal With MaryRuth's Sooner...' at the top, and 'I NEVER should've clicked that Instagram ad' angled slightly below it. Another text overlay appears saying 'this is Sophia' and then 'she is' as she points.
0:03bedroom distress reaction The scene transitions to Sophia in a different setting, appearing to be a bedroom. She is shown in a medium shot, sitting on a bed or a low chair, wearing light-colored pajamas with a dark floral or patterned design. Her hair is down and slightly tousled. The background is softly lit, depicting a headboard and a wall with a framed picture, creating a more intimate and subdued atmosphere compared to the previous scene. Her eyes are closed, head slightly back, and her right hand is placed over her heart, conveying a sense of deep regret or despair. The text overlays 'If Only I Knew The Deal With MaryRuth's Sooner...' and 'I NEVER should've clicked that Instagram ad' persist from the previous scene. A new text overlay reads: 'effects of'.
0:05kitchen product reaction The scene cuts back to Sophia in the kitchen setting, again framed in a medium shot. She is positioned behind a wooden counter, with a large, dark bottle (MaryRuth's Liquid Morning Multivitamin) briefly visible on the counter. She is wearing a soft, light-colored robe or fuzzy top. Her expression is one of exasperation; she throws her head back, looking upwards, and brings both hands to her head, clutching her hair. She then dramatically spreads her arms wide. The kitchen background and lighting remain consistent with the first scene. The persistent text overlays 'If Only I Knew The Deal With MaryRuth's Sooner...' and 'I NEVER should've clicked that Instagram ad' are visible. New text overlays state: 'taking MaryRuth's Liquid Morning Multivitamin' and 'Sophia, we're sorry. her life is forever changed because'.
0:08solution reveal cheers The scene shifts to a close-up of Sophia, now smiling genuinely and looking directly at the camera, holding a small shot glass filled with an orange liquid. The background is a soft, out-of-focus home interior, possibly a dining area or living room, with warm, natural lighting. Her appearance is refreshed and positive, contrasting with the previous scenes of distress. A text overlay at the top left corner reads: '*you're welcome, Sophia*'. Another text overlay to the right of her hand holding the shot glass says: 'SO good'. Her expression is one of satisfaction and happiness, suggesting a positive outcome.
0:10product and fruit display This scene presents a static close-up shot focused on a bottle of 'MaryRuth's Liquid Morning Multivitamin + Hair Growth' placed on a surface next to a sliced dragon fruit. The bottle is white with green and red accents, featuring a cartoon illustration of a woman in a field. The dragon fruit is vibrant pink with white flesh speckled with small black seeds, creating a visually appealing contrast. The lighting is soft and even, highlighting the product and its natural ingredient. Text overlays announce 'New Flavor Alert!' in a stylized red font, and 'this is the latest installment of' in white.
0:12product label highlight The camera performs a slow push-in, focusing on the label of the 'MaryRuth's Liquid Morning Multivitamin + Hair Growth' bottle, held by unseen hands. The bottle's label, featuring the product name, 'Hair Growth' claim, and 'Dragon Fruit Melon' flavor, is clearly visible. The background is a soft blur. A red text overlay repeats 'New Flavor Alert!', and another white text overlay reads 'our best selling'. The lighting is bright and direct, ensuring readability of the label.
0:14product with reviews The scene shifts to a medium shot of a woman, possibly Sophia, holding the 'MaryRuth's Liquid Morning Multivitamin + Hair Growth' bottle vertically, presenting it to the camera. Her face is partially visible on the right side of the frame, smiling. The camera then zooms in on the bottle's label, specifically highlighting the 'Dragon Fruit Melon' flavor and then moving to the 'Supplement Facts' panel. A bold red arrow graphic points to the 'Dragon Fruit Melon' section. Multiple text overlays appear, displaying positive customer reviews (from 'Ann', 'Kirstie Rippy', and 'samuel shires') that act as social proof. The background remains blurred, keeping the focus on the product and its benefits. The lighting is bright and clear.
0:18customer testimonial demonstration A medium shot features a different female presenter, with dark, curly hair, wearing a red t-shirt. She stands in what appears to be a brightly lit home kitchen or living room, with a light-colored ceiling and fan visible in the background. She enthusiastically holds and gestures with the 'MaryRuth's Liquid Morning Multivitamin + Hair Growth' bottle, showcasing it to the camera. Her facial expressions are animated and her body language is open and engaging. Text overlays appear sequentially: 'SUPPORTS OVERALL Health', 'Hair, Skin & Nail Support', and 'ESSENTIAL Vitamins', each highlighting a key benefit as she speaks. The lighting is bright and natural, creating an inviting atmosphere.
0:24customer call to action The scene maintains a medium shot of the same female presenter, now looking directly at the camera with a confident and warm smile. She holds the 'MaryRuth's Liquid Morning Multivitamin + Hair Growth' bottle up, presenting it clearly as a direct call to action. Her hair is braided in box braids, visible as she slightly shifts her head. The background is a warm-toned kitchen with dark wood cabinetry. The lighting is soft but clear. She smiles reassuringly, encouraging viewers to take action.
0:26call to action text A full-screen graphic appears with dynamic, fast-paced motion blurring in the background. The central focus is on two lines of text: 'Get Yours Now!' in a bold, stylized red font at the top, and 'your hair will thank you' in a smaller, white font below it. The background has blurry, warm tones that suggest movement and urgency. The text is sharp and highly legible, serving as an explicit call to action.
0:26brand logo animation The scene transitions to an abstract animated graphic. Initially, a stylized, simple cartoon head with yellow hair and a small beard is shown in the center, surrounded by dynamic, hand-drawn red and blue circular brushstrokes. The colors are bright and vibrant. This quickly animates and dissolves into the 'MaryRuth's' brand logo. The logo features a circular illustration of a smiling woman with blonde hair in a rural landscape, set against a background of green hills and a small house, with 'MaryRuth's' written in a distinct red script below it. The background transitions to clean white.
The scene concludes with a static display of the 'MaryRuth's' brand logo on a clean white background. The logo consists of a circular illustration of a smiling blonde woman looking over a green rural landscape with a small house, and the 'MaryRuth's' name in red script below it. The image is crisp and well-lit, providing a clear and memorable brand sign-off.
