0:00intro talking head with food
A medium shot of a cheerful woman standing in a modern kitchen, positioned centrally behind a white countertop. In front of her, various colorful, fresh ingredients are neatly arranged, including yellow bell pepper, red tomatoes, purple cabbage, and green onions. There are also small bowls containing chopped red tomatoes and purple cabbage. The kitchen background features white subway tiles and stainless steel appliances, with an orange Dutch oven visible on the stove to the right. The lighting is bright and even, creating a clean, inviting atmosphere. A white text overlay "Let's make trying food FUN!" appears centrally, while "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed in the bottom left and right corners respectively. The camera is static.
0:01hands chopping vegetables
A close-up, slightly overhead shot focusing on a pair of hands chopping green onions on a light-colored wooden cutting board. The hands are fair-skinned with a simple ring on the left ring finger. Chopped green onions are visible on the board, and a whole red tomato is partially in frame to the left. The background is blurred, showing glimpses of the woman's purple shirt. The lighting is bright and direct, highlighting the freshness of the vegetables. The camera is static, capturing the precise cutting action. A white text overlay "Let's make trying food FUN!" is centrally located, and the "HOME CHEF Family MENU" and "Kids Eat in Color" logos are visible at the bottom.
0:02playful tomato eyes
A medium close-up shot of a woman playfully holding two red tomatoes over her eyes like binoculars. She is smiling broadly, revealing white teeth, and appears joyful. The background is a slightly blurred white kitchen wall with subway tiles. The lighting is bright and natural, enhancing her cheerful expression. Her upper torso is visible, wearing a deep purple t-shirt. A white text overlay "Let's make trying food FUN!" is centrally located, while "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The camera is static.
0:03host introduction
A medium shot of a woman standing in a bright, modern kitchen, centered behind a white countertop. She is looking directly at the camera with a warm, professional smile. On the counter in front of her, there are neatly arranged fresh carrots, green onions, and other colorful vegetables. The background features white subway tiles and stainless steel appliances, with an orange Dutch oven visible on the right. The lighting is bright and even. A red banner graphic overlay appears, displaying "JENNIFER ANDERSON" in white capital letters, followed by "Registered Dietitian & Founder, Kids Eat in Color" in smaller white text. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are also displayed at the bottom. The camera is static.
0:04unboxing ingredients
A medium shot showing a woman pulling a clear plastic bag filled with colorful, pre-chopped vegetables (yellow bell peppers, red tomatoes, green onions, and purple cabbage) out of a cardboard Home Chef meal kit box. The box is light brown with the Home Chef logo partially visible. She is positioned centrally, and the white kitchen counter serves as the foreground. The background is a blurred view of the kitchen, maintaining a bright and clean aesthetic. The lighting is even and highlights the fresh ingredients. The red banner graphic overlay with "JENNIFER ANDERSON" and "Registered Dietitian & Founder, Kids Eat in Color" remains visible, along with the "HOME CHEF Family MENU" and "Kids Eat in Color" logos at the bottom. The camera is static.
0:05reading meal plan
A close-up shot, framed from the chest up, focusing on a woman's face and upper body as she reads a meal plan or recipe sheet. Her attention is directed downwards towards the paper she holds, and a soft, genuine smile spreads across her face as she glances up slightly, conveying contentment and engagement. Her black-rimmed glasses are prominent. The background is a soft, blurred light gray, keeping the focus on her and the paper. The lighting is soft and flattering. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom of the screen. The camera is static.
0:07ingredients close up
A close-up, slightly overhead shot showcasing various pre-portioned, colorful ingredients in clear plastic containers on a white kitchen counter. One container holds shredded purple cabbage, another contains shredded yellow cheese, and a third holds a creamy white sauce with a small wooden spoon. A blurred recipe card or menu lies flat on the counter next to the containers. The background is a soft, blurred white, suggesting a clean kitchen environment. The lighting is bright and highlights the vibrant colors of the food. A white text overlay "All the colors of the rainbow!" is centrally located, and "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. A hand briefly enters the frame from the left to adjust one of the containers. The camera is static.
0:09arranging colorful vegetables
A close-up, slightly overhead shot focusing on a pair of hands arranging colorful chopped vegetables on a light-colored wooden cutting board. Bright yellow bell pepper strips, diced red tomatoes, and shredded purple cabbage are visible, with a whole red tomato still on the board. The hands are fair-skinned, and a simple ring is visible on the left ring finger. The background is blurred, showing glimpses of a purple shirt. The lighting is bright and focused on the fresh ingredients, emphasizing their vibrant colors. A white text overlay "All the colors of the rainbow!" is centrally located, and "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The camera is static, capturing the meticulous arrangement.
0:11host gesturing explaining
A medium shot of a woman in a kitchen setting, positioned centrally. She is speaking and gesturing with her hands raised slightly, looking directly at the camera with an engaging expression. On the white countertop in front of her, a wooden cutting board is visible, along with some colorful ingredients, though less prominent than in the first scene. The background is a bright kitchen with white subway tiles and an orange Dutch oven. The lighting is bright and even. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom of the screen. The camera is static.
0:12hands chopping green onions redux
A close-up, slightly overhead shot focusing on a pair of fair-skinned hands using a chef's knife to chop green onions on a light-colored wooden cutting board. Small pieces of chopped green onions are scattered on the board. The background is blurred, showing a purple shirt. The lighting is bright and focused on the chopping action. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The camera is static.
0:13host with tip overlay
A medium shot of a woman in a kitchen, standing centrally behind a white countertop. She is smiling and looking directly at the camera, with her hands resting gently on the counter. The countertop has a wooden cutting board with some green onions. The background is a bright kitchen with white subway tiles. The lighting is bright and natural. A green "TIP" graphic with a bite mark appears in the top left, and a white text box overlay "Spell out your name with food!" is centrally positioned. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The camera is static.
0:15single taco overhead
An overhead shot of a single partially assembled taco on a vibrant blue plate, placed on a light grey countertop. The taco contains ground meat, yellow bell pepper strips, and shredded purple cabbage. Below the plate, scattered pieces of purple cabbage form abstract shapes. The countertop is clean and brightly lit. A green "TIP" graphic with a bite mark is in the top left, and a white text box overlay "Spell out your name with food!" is centrally positioned. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The camera is static.
0:16spelling name with food tacos
An overhead shot displaying two colorful, assembled tacos on two distinct plates: one on a bright green plate, the other on a vibrant blue plate. Both tacos are filled with ground meat, yellow bell peppers, shredded purple cabbage, and other colorful toppings. On the light grey countertop below the plates, pieces of purple cabbage are creatively arranged to spell out the word "MOM". The countertop is brightly lit, emphasizing the vibrant colors of the food and the playful arrangement. A green "TIP" graphic with a bite mark is in the top left, and a white text box overlay "Spell out your name with food!" is centrally positioned. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The camera slowly zooms out slightly, revealing more of the tabletop.
0:17host colorful recipes
A medium shot of a woman in a bright kitchen, standing centrally behind a white countertop. She is smiling and gesturing with her hands, looking directly at the camera. On the counter, a wooden cutting board is visible, along with some colorful ingredients like bell peppers and cabbage. The background shows white subway tiles and an orange Dutch oven. The lighting is bright and inviting. A white text box overlay "Colorful, kid-friendly recipes" is centrally positioned. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The camera is static.
0:18presenting taco ingredients
A close-up shot focused on a woman's hands presenting a red ceramic pot with a textured lid, which she then removes to reveal a bed of brown ground meat. Surrounding the pot on a white countertop are various small, colorful bowls filled with fresh, pre-prepped ingredients for tacos: yellow bell pepper strips, shredded purple cabbage, diced red tomatoes, and shredded cheese. The woman's purple shirt is visible in the upper background. A vibrant rainbow graphic is overlaid in the top left, and a white text box overlay "Build-Your-Own Rainbow Tacos" is centrally positioned. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The lighting is bright, emphasizing the fresh colors. The camera is static.
0:20assembling taco meat veg
A close-up shot, slightly overhead, showing a pair of hands assembling a taco on a vibrant blue plate. A soft tortilla is laid flat, and the hands add a scoop of seasoned ground meat, followed by bright yellow bell pepper strips and diced red tomatoes. Surrounding the plate on a white countertop are small colorful bowls filled with other taco ingredients. The background is blurred, showing glimpses of a purple shirt. A vibrant rainbow graphic is overlaid in the top left, and a white text box overlay "Build-Your-Own Rainbow Tacos" is centrally positioned. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The lighting is bright, highlighting the freshness of the ingredients. The camera is static.
0:21assembling taco cheese
A close-up shot, slightly overhead, showing a pair of hands completing the assembly of a taco on a vibrant blue plate. The hands are sprinkling shredded yellow cheese over the existing ingredients (ground meat, yellow bell peppers, and diced tomatoes) on a soft tortilla. The plate is surrounded by small bowls of various other taco toppings on a white countertop. The background is blurred, showing glimpses of a purple shirt. A white text box overlay "Fresh ingredients" is centrally positioned. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The lighting is bright and focused on the food preparation. The camera is static.
0:22finished tacos presentation
A close-up, eye-level shot showcasing two beautifully assembled "Build-Your-Own Rainbow Tacos" resting on a bright green plate. The tacos are generously filled with a vibrant mix of ground meat, yellow and green bell peppers, diced red tomatoes, shredded purple cabbage, and shredded yellow cheese. The green plate is placed on a textured, woven brown placemat on a light-colored surface. The background is blurred, hinting at a kitchen setting. The lighting is warm and appealing, making the food look appetizing. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom of the screen. The camera is static.
0:24host stress free dinners
A medium shot of a woman in a bright kitchen, positioned centrally behind a white countertop. She is speaking and smiling warmly, looking directly at the camera. Her hands are resting on the counter. The background features white subway tiles and an orange Dutch oven. The lighting is bright and creates a welcoming ambiance. A white text box overlay "Delicious, stress-free family dinners" is centrally positioned. The "HOME CHEF Family MENU" and "Kids Eat in Color" logos are displayed at the bottom. The camera is static.
0:26brand call to action graphic
A vibrant, static graphic with a bold red background. At the top, the "HOME CHEF Family MENU" logo is displayed next to an "x" symbol, followed by the "Kids Eat in Color" logo. Below this, large, lime green text reads "KIDS EAT FREE" with a "+" symbol, and then "FREE SHIPPING" in white text. In the lower section, two colorful, fully assembled tacos are presented on a light blue plate and a light green plate, accompanied by a small bowl of red salsa, a fork, and a small white cup. The overall color palette is energetic and inviting. The camera is static, presenting a clear call-to-action with visual reinforcement of the product.
