0:00close up jacket introduction
The scene features a close-up, chest-up shot of a blonde woman holding a brown leather jacket with a faux fur collar and cuffs. She smiles warmly at the camera, her head slightly tilted. The jacket is held close to her body, with its fur lining visible against her brick-red long-sleeved top. The background is simple and warm, with a light tan wall featuring a black and white pop art style print of a woman's face, possibly Audrey Hepburn, to the left. The lighting is soft and warm, coming from the front, highlighting her features. Text overlays appear: first, 'this jacket all winter long>>>' in white with a black border, then 'I THINK', 'RECEIVED THE', 'JACKET I'VE', 'EVER', 'IN WINTER', and 'OR FALL' in bold white text with black borders, appearing sequentially. The overall color palette is warm browns, reds, and creams.
0:06medium shot jacket presentation
This scene is a medium shot of the same woman, now standing upright and holding the brown leather jacket in front of her with both hands, presenting it to the camera. She maintains a friendly smile. The background expands to show more of the light tan wall and the pop art print on the left. On the right, a white door frame is visible. A wooden table with white coffee mugs is partially visible in the lower left corner. The lighting remains soft and warm, illuminating the scene evenly. Text overlays continue from the previous scene and then change to 'I mean', 'HELLO', 'MY FAVORITE', 'BOOT COMPANY', and 'THURSDAY BOOTS' in bold white text with black borders, reinforcing the product's origin. The mood is enthusiastic and informative.
0:10medium shot putting on jacket
The woman is seen in a medium shot, actively putting on the brown leather jacket. She slides her arms into the sleeves, adjusting the fur-lined collar around her neck. Her blonde hair shifts as she moves. The background remains the light tan wall with the pop art print and the partial wooden table. The lighting is consistent, providing a bright and clear view. Text overlays appear: 'Why I love THURSDAY' with heart emojis, followed by bullet points: '*handcrafted', '*high quality & ethical standards', '*durable', '*honest prices', all in white text with black borders. This scene focuses on the action of trying on the jacket, highlighting its features and value proposition.
0:15medium shot posing with jacket
In this medium shot, the woman, now fully wearing the brown leather jacket, poses and adjusts it. She turns her body slightly, showing the jacket from different angles, and runs her hands over the fabric and fur trim. Her expression is confident and pleased. The background is unchanged, showing the light tan wall, the pop art print, and the wooden table. The lighting maintains its soft, frontal quality. Text overlays include 'LOOK AT THE' and 'THE BOTTOM' and 'OH I', all in bold white text with black borders. The movements are fluid, showcasing the fit and details of the jacket. The overall atmosphere is one of satisfaction and style demonstration.
0:20medium shot jacket details and product tag
The scene continues with a medium shot of the woman wearing the brown leather jacket. She is actively removing a white product tag attached to the jacket zipper. She holds the tag up to the camera, displaying its details. Her expression is bright and informative, engaging with the viewer. The background remains the light tan wall with the pop art print. The lighting is consistent. Text overlays appear: 'GUYS WANNA', 'IT'S THE', 'FLIGHT JACKET', and 'IN ANEJO' in bold white text with black borders. Additionally, a graphic overlay with twinkling stars shows 'Flight Jacket' and 'Color: Anejo'. This segment focuses on providing specific product information directly to the audience.
0:25medium shot posing and satisfaction
A medium shot captures the woman wearing the brown leather jacket. She zips it up fully, striking various poses, showcasing the jacket's fit and style. She looks confidently at the camera, sometimes tilting her head dramatically or adjusting her hair. Her expressions convey strong satisfaction and self-assurance. The background is the familiar light tan wall with the pop art print and a glimpse of the wooden table. The lighting is soft and consistent. Text overlays appear: 'I IMMEDIATELY', 'FEEL COOLER', then '*sighs in dramatic*' with a laughing emoji, and finally 'THAT'S AMAZING' in bold white text with black borders. The actions emphasize the feeling and aesthetic of wearing the jacket.
0:33overhead product flat lay
This scene is an overhead shot, presenting a flat lay of the brown leather flight jacket, unzipped and laid out on a light wooden floor. Next to it, a pair of dark, reddish-brown lace-up boots are placed, with the wearer's feet partially visible just above them. A product tag is visible next to the jacket. The lighting is bright and even, highlighting the textures of the leather, fur, and wooden floor. White arrows with black outlines point to each item. Text overlays identify the items: 'Flight Jacket in Anejo' and 'Coda Boot in Black Cherry'. The dominant colors are warm browns, black, and the light wood tone of the floor.
0:36overhead jacket detail with cta
An overhead shot focuses closely on the brown leather flight jacket laid flat on a light wooden floor. The jacket is unzipped, revealing a smooth, slightly shiny brick-red lining. The faux fur collar and cuffs are clearly visible, showcasing their texture. A 'THURSDAY' brand tag is visible on the inner collar of the jacket. The lighting is bright and consistent, emphasizing the quality of the materials. A text overlay at the bottom appears: 'Shop now at ThursdayBoots.com ❤️'. This scene acts as a clear call to action, showcasing the product in detail.