0:00talking head intro A female presenter is captured in a medium shot, speaking directly to the camera against a plain, brightly lit white background. She stands centered in the frame, wearing a vivid yellow V-neck long-sleeved sweater and dark blue jeans. Her hands are actively gesturing, with her left hand holding a small black lapel microphone near her mouth, and her right hand emphasizing her points. The lighting is soft and even, creating a clean and professional look with minimal shadows. Text overlays appear and disappear on screen, such as "Warning we don't care about your size" and "Your body your business," reinforcing her dialogue. In the bottom left corner, a circular graphic reads "YOUR FIRST PURCHASE 20% OFF" in yellow and black. The overall color palette is bright and inviting, dominated by the yellow and blue of her attire against the white backdrop.
0:06founders portrait This medium-wide shot presents two female founders against a dark grey, minimalist studio background. One woman is seated on a modern, light wooden chair with a white upholstered seat, captured mid-laugh with a joyful expression. The second woman stands behind her, smiling gently and looking directly at the camera. The lighting is soft and artistic, highlighting their forms and expressions without harsh shadows, suggesting a professional photoshoot. Text overlays identify "ALEX" next to the standing woman and "POLINA" next to the seated woman, clarifying their roles. The circular "YOUR FIRST PURCHASE 20% OFF" graphic remains in the bottom left corner. The scene conveys a sense of collaboration, authenticity, and lightheartedness.
0:10talking head problem agitation The scene returns to the female presenter in a medium shot, speaking directly to the camera, positioned centrally against the same plain, brightly lit white background. Her demeanor is slightly more animated, using more emphatic and open hand gestures to convey a point, sometimes raising her eyebrows in a questioning or slightly frustrated expression. The bright, even lighting remains consistent, casting soft shadows. She continues to wear the vibrant yellow V-neck long-sleeved sweater and dark blue jeans. Text overlays such as "Spoiler alert" and "they couldn't shop at the same store" emphasize her narrative, followed by "I know shocker...". The circular "YOUR FIRST PURCHASE 20% OFF" graphic is still visible in the bottom left corner. The overall mood is engaging and highlights a common problem.
0:15diversity group portrait bw A striking black and white medium-wide shot showcases five diverse women, representing various body types and ethnicities, posing together in simple black athletic wear. They are arranged in a dynamic composition, some standing, some kneeling, all looking confidently towards the camera. The background is a plain, light grey studio setting, ensuring all focus remains on the subjects. The lighting is soft and uniform, enhancing the textures of their clothing and the contours of their figures. The monochromatic palette adds a timeless and powerful feel to the scene. The circular "YOUR FIRST PURCHASE 20% OFF" graphic is subtly present in the bottom left corner. The mood is one of empowerment and unity, celebrating body diversity.
0:16diversity beach dresses This wide shot captures three diverse women standing on a sunny, sandy beach under a clear, bright blue sky. They are all wearing stylish, casual dresses and looking confidently towards the camera. The woman on the left is in a flowing black and white patterned maxi dress, the middle woman wears a solid dark green maxi dress, and the woman on the right sports a light yellow short-sleeve dress. The natural sunlight is abundant, creating a bright and airy atmosphere, with the vast expanse of the beach and ocean serving as a beautiful backdrop. The circular "YOUR FIRST PURCHASE 20% OFF" graphic is in the bottom left corner. The scene evokes a feeling of freedom, aspiration, and summery chic.
0:17diversity beach swimsuits A medium-close-up shot frames three diverse women from the chest up, standing outdoors by the ocean. The bright blue sky and glimpses of the sea are visible in the background, out of focus. They are all wearing different colored one-piece swimsuits and looking directly at the camera with poised and confident expressions. The woman on the left wears a royal blue swimsuit, the middle woman a vibrant red one-piece, and the woman on the right a classic black one-piece. Bright, natural sunlight illuminates the scene, highlighting their skin and hair. The color palette is vibrant and summery. The circular "YOUR FIRST PURCHASE 20% OFF" graphic is present in the bottom left corner.
0:19diversity outdoor denim A medium-wide shot features three diverse women sitting on large, grey rocks by the edge of a body of water. Behind them, lush green trees and what appear to be distant industrial structures are visible under a bright, natural outdoor light. Each woman is dressed in a different denim-based outfit. The woman on the left wears a denim shirt with wide-leg jeans, the middle woman wears denim overalls, and the woman on the right is in a dark denim jumpsuit. The lighting is sunny and clear, enhancing the textures of the denim and the natural environment. The circular "YOUR FIRST PURCHASE 20% OFF" graphic is in the bottom left corner. The scene projects a cool, casual, and confident outdoor aesthetic.
0:20talking head solution benefit The female presenter is again featured in a medium shot, speaking directly to the camera against the familiar plain white background. She is centrally framed, wearing the same vibrant yellow V-neck long-sleeved sweater and dark blue jeans. Her gestures are dynamic and expressive, using her hands to illustrate points, sometimes with open palms, other times pointing for emphasis. The lighting remains bright and even, maintaining a clean visual. Text overlays like "So now a million customers later," "we're the brand obsessed with fit," and "Whether you're a size 8 or 28, our clothes just fit better" convey the brand's success and core benefit. The circular "YOUR FIRST PURCHASE 20% OFF" graphic persists in the bottom left corner. Her expression is consistently enthusiastic and confident, highlighting the solution.
0:30product detail vneck A medium-close-up shot focuses on a female model's upper torso, specifically highlighting the V-neckline of a teal green wrap dress adorned with a subtle rose pattern. She subtly adjusts the fabric near the V-neck with her right hand, drawing attention to the garment's detail and fit. The background is a clean, plain white studio setting, brightly and evenly lit to showcase the clothing without distraction. A text overlay, "V-neck depths," appears on screen, directly relating to the visual focus. The circular "YOUR FIRST PURCHASE 20% OFF" graphic is present in the bottom left corner. The scene emphasizes the meticulous design of the clothing.
0:31product detail inseams A close-up shot focuses on a female model's shoulder and the side of her face, capturing her with a serene expression looking slightly upwards. She wears a rich, dark green ribbed top featuring elaborate, layered ruffled sleeves. Delicate white flowers are artfully placed within her long, wavy blonde hair, adding a natural and whimsical touch. The lighting is soft and natural, suggesting an outdoor setting with a blurred background of green foliage. Despite the visual focus, the text overlay "Inseams" appears on screen. The circular "YOUR FIRST PURCHASE 20% OFF" graphic is in the bottom left corner. The scene highlights intricate garment details and a natural, elegant aesthetic.
0:32product detail pocket placement A full body medium shot presents a female model standing confidently against a striking, solid red background. She is dressed in a layered outfit: a black turtleneck, a blue denim button-up shirt, a classic light tan trench coat, and distressed blue jeans that clearly show the front pockets. Her hands are casually tucked into the pockets of her jeans, highlighting their placement and functionality. The lighting is even and studio-like, perfectly illuminating the details and textures of each garment. The text overlay "Pocket placement" appears on screen, directly correlating with the model's pose. The circular "YOUR FIRST PURCHASE 20% OFF" graphic is in the bottom left corner. The scene emphasizes thoughtful design and practical elements of the clothing.
0:33talking head call to action The final scene returns to the female presenter in a medium shot, speaking directly to the camera against the consistent plain white background. She is centered in the frame, wearing the same bright yellow V-neck long-sleeved sweater and blue jeans. Her gestures are confident and impactful as she delivers her closing message, often touching her chest or making open-hand motions. The bright, even lighting remains, providing a clear and professional image. Text overlays such as "You name it, we obsess over it," "We don't just make clothes, we engineer your best fitting wardrobe staples," and the final call to action, "So swipe up and feel the difference!" reinforce the brand's commitment and encourage engagement. The circular "YOUR FIRST PURCHASE 20% OFF" graphic is visible in the bottom left corner. Her expression is highly enthusiastic and persuasive.
