0:00podcast speaker 1 A medium close-up shot of a young adult male with short, light brown hair and a short beard, wearing black headphones and a dark grey t-shirt with a white tiger graphic. He is positioned slightly to the left of the frame, looking off-camera to the right. A large, dark grey microphone is prominent in the foreground on the left, partially obscuring his face. The background is a blurred, dark red curtain, typical of a podcast studio. To the right, a computer screen displays a Google search result with text about 'Coffee can inhibit iron absorption'. The lighting is soft and warm, coming from the front-right, creating subtle highlights on his face and headphones. The overall color palette is dark with warm accents. Text overlay: 'Why Athletes Drink MUD\WTR' and 'And I don't'.
0:03podcast speaker 2 A medium close-up shot of a bald adult male, likely in his 50s or 60s, with a light brown short beard, wearing black headphones and a black t-shirt. He is positioned slightly to the right of the frame, looking off-camera to the left. The background features a blurred, vibrant yellow neon sign that spells out 'JOE ROGAN' or similar, against a dark wall. To the right, a computer screen displays a Google search result with text about 'Caffeine can inhibit iron absorption' and 'tannins and other polyphenols'. The lighting is bright and dramatic, with the neon sign casting a warm glow. Text overlay: 'Why Athletes Drink MUD\WTR' and 'Caffeine can inhibit iron absorption primarily due to the presence of tannins and other polyphenols in coffee'.
0:09podcast speaker 1 cont This scene is a continuation of Scene 1, showing the same young adult male speaker in a podcast setting. He is in a medium close-up, turned slightly to the right, wearing black headphones and a dark grey t-shirt with a white tiger graphic. A large microphone is in the foreground on the left. The background is a blurred, dark red curtain. A computer screen with information about 'Coffee can inhibit' is visible on the right. He is speaking with a thoughtful expression. The lighting remains soft and warm. Text overlays appear and disappear, detailing his experience: 'Why Athletes Drink MUD\WTR', 'Dude, I swear this has changed me.', 'So now I do the Mud Water stuff', 'where I drink all the Mud Water', 'I like matcha still, so I still do like', '50mg in the morning, but dude,', 'the coffee I stopped and I immediately started feeling way better.' This scene maintains the same visual elements as the first, but with extended dialogue and more detailed text overlays.
0:25glitch transition A quick visual transition featuring vertical stripes of magenta, white, and blue, creating a glitch or scanline effect. The colors are vibrant and bright, almost neon. There's a subtle motion, as if the stripes are moving or distorting horizontally. This is a very brief, abstract visual interlude. Text overlay: 'You can'
0:26athlete exertion closeup A very close-up, dynamic shot of a male athlete's face, partially obscured and in motion. His mouth is open, showing teeth, suggesting exertion or shouting. The framing is tight, focusing on his jawline, beard, and the side of his face. His short, light brown hair is visible. The background is dark and out of focus, likely an indoor gym setting. The lighting is dim but with some highlights catching his face. The camera quickly shifts angles and focus, creating a sense of rapid movement and intensity. The dominant colors are dark greys and blues, with the skin tones providing contrast. Text overlay: 'I think that our bodies are just like these vessels that want to try'
0:30athlete focused closeup A close-up shot of the same male athlete's face, now more composed, with a serious and slightly contemplative expression. He has fair skin, light-colored eyes, and a light brown beard. He is wearing a dark baseball cap, which casts a shadow over the upper part of his face. A minor reddish mark is visible on the bridge of his nose. The lighting is soft and somewhat dramatic, highlighting his features against a darker, out-of-focus background. The shot is stable, contrasting with the previous scene. Text overlay: 'but if you don't give them what they need,'
0:33athlete talking head A medium close-up shot of the same male athlete, now looking directly into the camera. He is wearing a black baseball cap with 'MUD\WTR' embroidered in white on the front, and a dark olive-green t-shirt. His expression is serious and direct, with a slight furrow in his brow. The background is a soft, light-colored, out-of-focus environment, possibly indoors with natural light. The lighting is even and natural, illuminating his face clearly. Text overlay: 'you'll just like never get there.'
A static black screen displaying the white text 'MUD\WTR®' prominently in the center. Below it, in a smaller font, is the text 'I got hooked up with MUD'. This is a clean, minimalist shot focusing entirely on the brand identity and a key statement. The color palette is stark black and white.
0:36athlete drinking product A close-up shot of the male athlete from previous scenes, wearing the black 'MUD\WTR' baseball cap. He is holding a black ceramic mug with a white graphic design (possibly the same motif as the t-shirt in scene 1) and drinking from it. His eye is visible, looking off-camera. The background is blurred and light-colored, likely an indoor setting. The focus is on the act of drinking and the branded mug. The lighting is soft and natural. Text overlay: 'because I was like look, man,'
0:38athlete talking head direct A medium close-up shot of the male athlete, looking directly into the camera. He has a serious and earnest expression, actively speaking. He is wearing the black 'MUD\WTR' baseball cap and a dark olive-green t-shirt. The background is a soft, light-colored, out-of-focus environment. The lighting is even and natural, similar to scene 7. Text overlay: 'this is something that I think people really, really need.'
0:40product preparation mug A static shot from a low angle, focusing on a black MUD\WTR branded mug being placed on a light brown speckled kitchen countertop. In the background, a person's hand with a jar is out of focus on the right, and a blurry white window is visible, indicating natural daylight. The mug has a white graphic of a seated figure with a plant growing from its head. The lighting is bright and natural. Text overlay: 'And I just really liked the idea of a culture around'
0:42product preparation powder An overhead shot, looking down at a hand holding a spoon filled with brown powder, hovering over a black MUD\WTR mug on a light brown speckled kitchen countertop. Another person's hand is visible on the right, holding a small container. In the background, a part of a grey appliance is visible. The lighting is bright and even, showing the texture of the powder. This scene visually demonstrates a step in product preparation. Text overlay: 'not as much caffeine.'
0:43product preparation water A close-up shot of a black Tiger brand hot water dispenser, with a hand pressing the 'Dispense' button. Below, a stream of hot water flows into the black MUD\WTR mug, which is sitting on a light brown speckled kitchen countertop. The dispenser's digital display shows '194°F'. The lighting is bright and functional, highlighting the action. This scene is focused on the practical steps of making the drink. Text overlay: 'not as much caffeine.'
0:45athlete talking head benefit A medium close-up shot of the male athlete, looking directly into the camera. He has an earnest expression, explaining the benefits of the product. He is wearing the black 'MUD\WTR' baseball cap and a dark olive-green t-shirt. The background is a soft, light-colored, out-of-focus environment. The lighting is even and natural, consistent with previous talking head shots of this character. Text overlay: 'Now that I've quit caffeine, for the most part, like'
0:48athlete gym medium A medium shot of the male athlete in a gym setting. He is looking down and slightly to the right, engaged in an activity that involves his hands (not fully visible). He is wearing a black short-sleeved athletic shirt with a white logo or text that says 'SANDMAN'. Another blurry figure in a red shirt is partially visible behind him. The background is a modern gym with some yellow/green accents. The lighting is bright and even, typical of an indoor gym. Text overlay: 'like big doses of caffeine.'
0:49athlete gym closeup low angle A close-up, low-angle shot of the male athlete in a gym, with a bright light source (possibly a ceiling light) behind him. He is wearing a white t-shirt with a colorful graphic. His head is slightly tilted back, and he is looking upwards and to the right. His face is mostly in shadow due to the backlight, but his expression appears determined. His arm is raised, possibly performing an exercise. The background is blurry and bright white. Text overlay: 'Dude, I have a thousand times more energy.'
0:51athlete boxing profile A medium close-up shot of the male athlete from a side profile, wearing black boxing gloves and a black t-shirt with 'SANDMAN' text. He is actively punching, showing intense focus and exertion. His eyes are fixed on an unseen target. The background is dark and blurry, suggesting an indoor training facility. The lighting is somewhat dim, highlighting his form and the texture of his gloves. A small product overlay is visible on the right side of the screen with 'ON SALE RIGHT NOW Get up to 43% OFF' and an image of a black product container. Text overlay: 'Come on.'
0:53athlete boxing ots An over-the-shoulder shot, looking past a red-clad shoulder (possibly another person or equipment) towards the male athlete. He is punching with black boxing gloves, showing a grimace of exertion. His face is partially visible and slightly out of focus. The background is bright and blurry, possibly showing gym equipment. A small product overlay is visible on the right side of the screen with 'ON SALE RIGHT NOW Get up to 43% OFF' and an image of a black product container. Text overlay: 'Time!'
0:54athlete identity talking head A medium close-up shot of the male athlete, looking directly into the camera. He has a serious, confident, and direct expression. He is wearing the black 'MUD\WTR' baseball cap and a dark olive-green t-shirt. The background is a soft, light-colored, out-of-focus environment. The lighting is even and natural, consistent with his other talking head shots. This scene serves as an introduction and final endorsement. A small product overlay is visible on the right side of the screen with 'ON SALE RIGHT NOW Get up to 43% OFF' and an image of a black product container. Text overlay: 'my name is Cory Sandhagen, and I'm a UFC fighter and human made of stardust.'
