0:00kids walking to store
The scene opens with a medium-wide shot of two young children, a girl and a boy, walking away from the camera down a clean, well-lit mall corridor. The camera follows them from behind as they head towards a brightly lit storefront. The flooring is a light beige tile, reflecting some of the overhead lighting. The walls of the mall are a mix of white and blue, with various store entrances visible in the background. The 'Build-A-Bear' store entrance is prominent with its distinctive blue walls and a display featuring colorful plush toys. The lighting is bright and even, typical of an indoor shopping mall. The overall color palette is bright and inviting with pops of blue and white. An overlay text in bold blue reads: 'Find the stuff you love ❤️ at 🧸 Build-A-Bear 🧸'.
0:02selecting stuffed animals
The camera is now inside the 'Build-A-Bear' store, capturing a medium shot of the children interacting with a large display shelf filled with various colorful stuffed animals. The background is a bright, white wall with shelves packed with plush toys of different characters like Pikachu, Paw Patrol dogs, Grogu, and various other animals. A large pink circular sign with 'Record Your Voice' is visible at the top. The lighting is soft and even, highlighting the vibrant colors of the toys. The children are actively reaching for and examining the toys on the lower shelves. The overall mood is playful and exciting. An overlay text in bold blue reads: 'Let's grab our furry friends'.
0:05voice recording station
A medium shot shows the young girl and a female employee at a voice recording station. The station features a white countertop with a black computer monitor displaying text and graphics related to voice recording. The background consists of blue walls and shelves filled with more stuffed animals. The lighting is bright and localized around the station. The girl holds a pink stuffed bunny with long ears and purple hair. The employee is focused on the computer screen, gesturing towards it. The scene conveys a sense of personalized creation. An overlay text in bold blue reads: 'Add your special message on a voice recorder'.
0:07stuffing machine process
The camera presents a close-up to medium shot of a clear stuffing machine filled with white fluffy polyester fiber. An adult female employee, partially visible on the left, is inserting a pink stuffed animal into the machine's opening, ready to be filled. The machine is predominantly blue with clear plastic panels, and the background shows a patterned orange and white wall. The lighting is bright and functional. The action focuses on the mechanics of the stuffing process, emphasizing the 'love' in the process. An overlay text in bold blue reads: 'Stuff them with love'.
0:09hug test with dinosaur
This medium shot shows the young boy and the adult employee engaged in a 'hug test' with a red dinosaur stuffed animal. The employee is seated on a blue chair, holding the stuffed animal towards the boy. The background features shelves full of diverse stuffed animals, including bears, trolls, and other characters, creating a colorful and lively backdrop. The lighting is bright and even. The boy is initially reaching for the dinosaur, then hugging it. The scene highlights the emotional connection to the new toy. An overlay text in bold blue reads: 'Time for a hug test! 🥰'.
0:12adding the heart
A medium-wide shot captures the adult employee and both children at the stuffing station. The employee is seated on a blue chair, while the boy stands next to her, and the girl is partially visible on the far right. The stuffing machine is prominent in the background, with the white fluffy filling visible. The scene is brightly lit, showcasing the various elements of the Build-A-Bear workshop. The employee and children are working together to insert a small red heart into the stuffed dinosaur. The atmosphere is collaborative and joyful. An overlay text in bold blue reads: 'Bring your bear to life with a heart ❤️'.
0:15choosing outfits
This medium shot focuses on the young girl examining outfits for stuffed animals on a wall-mounted display. The display consists of white shelves against a blue wall, featuring tiny clothes, shoes, and accessories for plush toys. A fluffy white stuffed animal with rainbow ears is sitting on a top shelf. The lighting is even and highlights the sparkling details of the clothes. The girl is reaching for an outfit, indicating selection. The color palette includes pastels and shiny fabrics. An overlay text in bold blue reads: 'Choose your style'.
0:17dressing the toy
An overhead-angled medium shot shows the adult employee's hands dressing the pink stuffed bunny on a clean white table. Various other stuffed animals, including bears and a pink unicorn basket, are visible in the background on shelves, creating a colorful and busy retail environment. The lighting is bright and focused on the task at hand. The employee's hands are carefully putting a sparkly top onto the pink bunny, which is lying on its back. Small icon graphics of a shirt, pants, and dress appear next to the text. The scene emphasizes customization. An overlay text in bold blue reads: 'and dress them up'.
0:19happy children with toys
The final scene is a medium shot of the two children, now proudly holding their newly stuffed and dressed animals. They stand side-by-side in front of a colorful display of various stuffed animals on shelves. The background is brightly lit, showcasing the wide array of toys available in the store. The children are smiling broadly, looking directly at the camera, exuding joy and satisfaction. The overall color palette is very bright and cheerful. The scene captures the culmination of their Build-A-Bear experience. An overlay text in bold blue reads: 'Making memories at Build-A-Bear 🧸'.
