0:00animated text promo
This scene features a bold, vibrant red background. White text appears and expands dynamically, starting with "New and exist" at the top center. Subsequently, "iPho" emerges, followed by "ing customers" to complete "New and existing customers". Below this, "iPhone 15" materializes, followed by "on us" rendered in striking yellow, making it a prominent visual element. Further text, "No trade-in required", fades in beneath the yellow text, followed by "With new line on MyPlan.". At the very bottom of the frame, a block of fine print legal text in white is continuously displayed against the red background. The entire composition maintains a clean, advertising-focused aesthetic with strong contrast. The lighting is even and bright across the red background, with no discernable shadows.
0:03product display iphones
The scene showcases three iPhone 15 devices presented against a soft, warm off-white or cream background, creating a minimalist and clean aesthetic. Two iPhones are positioned diagonally in the background, one in a light pink hue and the other in a dark graphite or black color. Both display their rear cameras with two prominent lenses. The third iPhone, positioned centrally and slightly overlapping the other two, is viewed from the front, showcasing its dynamic island and a vibrant, abstract wallpaper with swirling light blue and white shapes. The Apple logo and "iPhone 15" text in black are displayed prominently at the top center of the frame. The lighting is soft and diffused, highlighting the phone's contours without harsh shadows, emphasizing their premium design. The overall color palette is muted, focusing on the phone colors against the neutral background.
0:06animated shopping cart cta
This dynamic scene is set against a solid, bold red background, similar to the first scene. A bright yellow shopping cart, designed with a red handle and black wheels with red accents, is centrally positioned in the upper half of the frame. The cart's left wheel is animated with realistic fiery orange and yellow flames, emitting trails of white smoke, suggesting speed and urgency. Below the cart, bold yellow text reads "Shop now," followed by smaller white text that says "before you miss out," reinforcing the call to action. The lighting is even across the red background, with the animated flames providing their own light and casting dynamic glows on the cart. The color palette is dominated by red and yellow, creating a strong visual impact indicative of an urgent sales message.