0:00intro grammy trophy text The scene opens with a close-up to medium shot of a shining golden gramophone trophy, commonly known as a Grammy Award, positioned slightly to the left of the frame's center. Its highly polished, reflective surface catches light, creating bright specular highlights, particularly on the horn and base. The trophy is set against a dark, abstract background characterized by undulating, wavy horizontal lines that create a sense of depth and motion, reminiscent of sound waves. A thin, intricately patterned mint-green border frames the entire composition, adding a touch of distinct branding. Large, prominent white sans-serif text, initially reading 'THINK YOU', appears centrally in the upper half of the screen, then transitions smoothly to 'THINK YOU KNOW MUSIC?'. The lighting is focused, emphasizing the trophy's metallic luster, while the background maintains a deep, rich black and brown tone, ensuring high contrast. The camera remains static throughout this short segment.
A modern black smartphone gracefully rises into the lower-middle section of the frame, occupying approximately two-thirds of the screen vertically. The phone is positioned upright, slightly tilted, revealing its sleek, dark casing and a visible camera bump on the top left of its rear. The background remains the abstract dark, wavy pattern from the previous scene, now slightly blurred and serving as a subtle backdrop to the emerging device. The phone's screen is dark but quickly illuminates to display a minimalistic chat interface with a blue input field at the bottom. The lighting is soft on the phone's exterior, while the screen emits its own light, highlighting the nascent UI elements. A clear, albeit generic, user interface begins to form on the screen, hinting at interactive content. The overall color palette transitions from the gold and dark tones to incorporate the cool blues and dark grays of the digital interface, maintaining the strong contrast.
0:02grammy iq trivia interaction This scene is a close-up on the screen of the black smartphone, now filling most of the frame, with only minimal portions of the phone's bezels visible. The background is a highly blurred continuation of the abstract dark, wavy pattern, indicating depth behind the device. The screen displays the 'GRAMMY IQ built with IBM watsonx' application. The interface is in a dark mode, featuring a navigation bar at the top with 'GRAMMY AWARDS', '2026', and a 'LIVE NOW' button. A chat-like bubble appears, introducing the first trivia question: 'What is the name of the dog who inspired Leon Thomas' hit single 'Mutt'?' followed by four interactive buttons for answer choices: 'Daisy', 'Terry', 'Cooper', 'Milo'. The user then types 'Give me a hint' in a separate chat bubble, prompting the AI to respond with 'There is some pit bull in the mix, along with other breeds.' Finally, the 'Terry' button is selected. The lighting emanates from the screen, making the text and UI elements sharply defined. The color scheme is dominated by dark grays, black, white text, and blue interactive elements, consistent with a modern app design.
0:06grammy iq leaderboard The scene continues with a close-up on the smartphone screen, showcasing the 'GRAMMY IQ Leaderboard' interface. The black phone casing's bezels are visible, and the blurred dark, wavy background persists. The screen is predominantly white, featuring a clear, tabular display of rankings. At the top, 'GRAMMY IQ Leaderboard' is prominently displayed, alongside 'Daily' and 'All Time' tabs, with 'All Time' being selected and highlighted in blue. Below, a table with columns for 'Rank', 'Username', 'Correct', 'Round Score', and 'Final Score' is presented. The leaderboard dynamically scrolls, showing various user entries with their respective scores and progress, initially featuring 'Clarinet_G8G2I6' at rank 9, then briefly shifting to rank 10 as the list expands. Share icons for Facebook and X (Twitter) are visible in the top right. At the bottom of the screen, a link reads 'Learn more about GRAMMY IQ built with IBM watsonx'. The lighting is bright, emanating from the screen itself, ensuring all data is legible. The color palette is primarily white, black, and blue, providing a clean, data-focused aesthetic.
0:10outro grammy trophy event details The video concludes with a medium shot of the lustrous golden Grammy gramophone trophy, positioned slightly to the left, similar to the opening scene but with a subtly different angle. The trophy’s highly reflective surface continues to gleam under strong, focused lighting, creating bright highlights. It stands against the familiar dark, wavy background, which still retains its deep, rich black and brown tones, bordered by the distinctive mint-green patterned frame. White text overlays appear sequentially, first displaying 'CBS PRESENTS THE GRAMMY AWARDS' at the top, then 'Play GRAMMY IQ built with IBM watsonx' in the middle, and finally 'SUNDAY FEB 1 2026' below it. The camera executes a slow, deliberate dolly out combined with a slight rotational movement around the trophy, gradually revealing more of the background and the full extent of the superimposed text. This motion adds a sense of grandeur and finality to the visual, reinforcing the connection between the iconic award and the featured application, while the color palette maintains the elegant gold, black, and mint green theme.