0:00intro problem setup The scene opens with a medium close-up shot of a young adult woman, looking slightly off-camera with a neutral expression before turning to face the camera and offering a slight, knowing smile. She has long, dark, wavy hair framing her face and is wearing a light, ribbed cream-colored top, with a delicate gold chain necklace visible. Her skin appears clear and well-hydrated. The background is a bright, minimalist indoor setting, likely a bathroom or vanity area, with soft, even lighting that highlights her features. A bright yellow text overlay appears across the lower half of the screen, asking: 'Why did nobody tell me that hair health & gut health are connected?'. Below this, smaller white text reads 'paid partner' and a disclaimer about product claims. The camera remains static throughout this short segment, focusing entirely on her facial expression and the text.
0:02explainer gesturing The camera transitions to a slightly wider medium shot of the same young woman, now wearing a dark grey t-shirt. She is looking directly into the camera, talking expressively, using both hands to gesture as she explains a concept. Her long, dark, wavy hair is prominent, and her expression is energetic and confident. The background is a brightly lit, modern indoor setting, likely a kitchen or living area, with clean white walls and light-colored shelves containing a few indistinct objects, suggesting a minimalist and tidy environment. The lighting is bright and even, casting minimal shadows. A prominent yellow text overlay reads: 'Your gut plays a major role in how your body uses nutrients'. The camera remains static, capturing her dynamic upper body movements.
0:06explainer benefit The scene features a medium close-up of the same young woman, now wearing a white spaghetti strap top. Her long, dark, wavy hair is still a central visual element. She turns her head slightly, offering a radiant smile, and her eyes sparkle with a happy, confident expression. The background is a bright, clean indoor setting, similar to the first scene, possibly a bathroom or vanity area, emphasizing a sense of personal care and freshness. Soft, bright lighting illuminates her face, highlighting her glowing skin. The yellow text overlay shifts to: 'which can influence the health of your hair, skin and overall glow'. A 'paid partner' label and disclaimer text remain at the bottom of the screen. The camera holds a static position, focusing on her positive demeanor and the key benefits described.
0:10product welcome kit An overhead shot showcases an open 'ARMRA Welcome Kit' box, filled with shredded light brown paper packing material. Inside, several ARMRA products are neatly arranged: a white carafe with the ARMRA logo, and two smaller white boxes labeled 'ARMRA Colostrum Health Revival' and 'ARMRA Colostrum Immune Revival.' The box itself is a vibrant blue-to-yellow gradient with large 'ARMRA' branding and the tagline 'Welcome To Your Revival'. The items are placed on a light-colored countertop or table, under bright, even lighting. A bold yellow text overlay highlights a promotion: 'ARMRA WELCOME KIT 30% OFF JAR* + FREE GIFTS*'. The 'paid partner' label and disclaimer are also visible at the bottom. The camera is static, providing a clear, detailed view of the product presentation.
0:14product in hand enthusiastic A medium shot captures the young woman, smiling widely with an enthusiastic and slightly surprised expression, as she holds up a white ARMRA Colostrum jar. She is wearing a grey sports bra, suggesting an active or health-conscious lifestyle. Her long, dark, wavy hair is visible, framing her smiling face. The background is a softly blurred indoor setting, possibly a kitchen or living area, with muted light-colored walls and some indistinct furniture. The lighting is bright and warm, accentuating her joyful demeanor. A yellow text overlay reads: 'Not only is it sourced'. The 'paid partner' label and disclaimer are present at the bottom. The camera is static, focusing on her excitement and the product she's holding.
0:17product details close up A tight close-up shot focuses on the white ARMRA Colostrum jar, held by a hand with light pink manicured nails. The jar's label is clearly visible, showcasing various descriptive icons and text: 'BIOAVAILABLE', 'FREE FROM SOY, GLUTEN, SUGAR', 'PHYSICIAN SCIENCE BACKED', and 'PEPTIDES & PREBIOTICS'. The surface beneath the jar appears to be a light-colored, slightly textured floor or rug, and some background elements are softly blurred. The lighting is bright and even, allowing for easy readability of the small text on the label. A yellow text overlay highlights the sourcing: 'from grass fed cows on family owned farms'. The 'paid partner' label and disclaimer are also visible. The camera is static, providing a detailed view of the product's attributes.
0:19woman consuming powder This scene is a medium shot featuring the young woman, still in her grey sports bra, tilting her head back as she consumes a spoonful of the white ARMRA Colostrum powder directly from a clear plastic spoon. Her mouth is open to receive the powder, and her expression indicates a casual, everyday action. Her long, dark, wavy hair falls naturally around her. In her left hand, she holds the open ARMRA Colostrum jar, resting on her hip. The background is a bright, minimalist indoor setting, consistent with previous scenes, suggesting a home environment. The lighting is soft and natural. A yellow text overlay appears: 'proprietary'. The 'paid partner' label and disclaimer are at the bottom. The camera is static, capturing the direct consumption of the product.
0:20scooping powder close up A close-up shot focuses on the white ARMRA Colostrum powder inside its container. A hand with light pink manicured nails uses a clear plastic scooper to lift a measure of the fine white powder. The powder has a slightly yellowish tint. The inside rim of the white container is visible, and the background is a subtly textured, light-colored surface, likely a kitchen counter. The lighting is bright and direct, clearly illuminating the texture of the powder and the action of scooping. Yellow text overlays read: 'Cold Chain BioPotent™ Technology to'. The 'paid partner' label and disclaimer are present. The camera is static, offering a clear view of the product's form and texture.
0:23mixing product drink The scene provides a close-up shot of a clear, elegant stemless wine glass filled with water, sitting on a clean, light-colored kitchen counter. A small, silver handheld frother is actively mixing a fine, white powder into the water, creating a swirling, slightly cloudy liquid. In the blurred background, a white ARMRA Colostrum jar is visible, slightly out of focus. The lighting is bright and even, creating a clean and fresh aesthetic. Yellow text overlays state: 'preserve over 400 bioactive nutrients'. The 'paid partner' label and disclaimer are visible at the bottom. The camera is static, capturing the action of the frother and the transformation of the drink, emphasizing ease of preparation.
0:26woman drinking product A medium shot captures the young woman, now wearing a white sports bra and black athletic leggings, standing in a brightly lit modern kitchen. She takes a sip from an iridescent, stemless wine glass, with her eyes closed in apparent enjoyment or satisfaction. After sipping, she makes a small, appreciative gesture with her right hand. The kitchen features light-colored countertops, white cabinetry, and a small, festive green Christmas tree decoration on the counter. The lighting is bright and inviting. A yellow text overlay reads: 'that help support gut health and overall wellness'. The 'paid partner' label and disclaimer are visible. To the left, an ARMRA Colostrum jar is prominently placed on the counter. The camera remains static, highlighting her positive experience and the product's benefits.
0:30product variety overview An overhead shot pans slowly across several ARMRA products arranged on a light-colored wooden surface. Two white boxes of 'ARMRA Colostrum Immune Revival Blood Orange' and 'Health Revival Vine Watermelon' are visible, along with a translucent purple shaker bottle also branded with 'ARMRA Colostrum'. The products highlight different flavors and formats. The wooden surface provides a natural, clean backdrop. The lighting is bright and even, showcasing the product packaging clearly. A yellow text overlay says: 'I also love that it comes in a bunch of different flavors'. The 'paid partner' label and disclaimer are at the bottom. The subtle panning motion guides the viewer's eye across the range of products.
0:34mirror selfie hair glow The scene is a mirror selfie-style shot of the young woman. She is holding a black smartphone, reflecting herself in a bathroom mirror. She wears a light beige ribbed crop top. Her long, dark, wavy hair is presented prominently, and she touches it playfully with one hand, while her other hand holds the phone. She smiles broadly and confidently at her reflection (and the camera), showcasing her glowing skin and nourished hair. The background is a clean, bright white bathroom with a visible shower door and a light wooden door. The lighting is bright and flattering. A yellow text overlay announces: 'Now my hair feels more nourished and my glow is glowing'. The 'paid partner' label and disclaimer are also visible. The camera is static, capturing this personal and happy moment.
0:38closing talking head The scene briefly returns to a medium shot of the young woman, wearing a dark grey t-shirt, similar to an earlier scene. She looks directly at the camera, talking and smiling, her long, dark hair still prominent. The background is the same bright, modern indoor setting with white walls and shelves. The lighting is consistent, bright and even. A yellow text overlay appears: 'That's why this year'. The 'paid partner' label and disclaimer are visible. The camera is static, providing a final direct address before the conclusion.
0:39solution reveal kitchen The scene opens with a wide shot of the young woman confidently walking into a bright, modern kitchen. She is wearing a black crop top and grey sweatpants, holding the white ARMRA Colostrum jar in her hand. She stops, turns towards the camera, and holds up the product with a proud smile. The kitchen features light wooden upper cabinets, dark grey lower cabinets, white countertops, and a modern stove in the foreground. Natural light fills the space. A yellow text overlay appears: 'I'm building my glow from the inside out with ARMRA®'. The 'paid partner' label and disclaimer are at the bottom. The camera slowly pushes in towards her as she presents the product, emphasizing the solution.
