0:00text reveal split background
The scene opens with a vertically split screen. The upper half is a muted cream color, while the lower half is a deep navy blue. Initially, no text is visible. Over the first second, the dark blue letters 'SH' appear, centered horizontally in the upper cream section. The camera is static, providing a direct, head-on view of this graphic. The lighting is even and flat, suggesting a digital environment. The dominant colors are the soft cream, deep navy blue, and the dark blue of the text, creating a clean, modern, and high-contrast aesthetic.
0:01full text split background frame build
The scene maintains the vertically split background: a muted cream upper half and a deep navy blue lower half. The text 'SHOP ARIZONA'S BEST SELECTION OF MOTORHOMES' is now fully displayed in the cream section. The words 'BEST SELECTION' are highlighted in a vibrant red, while the rest of the text is in dark blue. Below this, slightly above the dividing line, the text 'CAMPING WORLD' appears in dark blue. A horizontal, thin red bar with a white outline emerges from the center of the lower half of the screen, expanding outwards to form a rectangular frame. The framing is a medium shot, centered on the text and the expanding graphic elements. The lighting remains even and digital, with a clear, direct illumination. The color palette continues to be dominated by cream, deep navy blue, vibrant red, and dark blue, indicating a strong brand presence.
0:02background transition graphic elements appear
The background quickly transitions from the split cream and navy to a solid deep navy blue. Simultaneously, a dynamic red and white striped banner descends from the top of the screen, settling as a thick header element. Two vertical red and white striped lines also appear, framing the central content area. The text 'CAMPING WORLD' is now positioned at the top center, and 'SHOP ARIZONA'S BEST SELECTION OF MOTORHOMES' is encased within a red rectangular box with a thin white outline, located centrally on the screen. The box was previously being formed and now it is fully visible. The camera remains static, providing a clear, centered view of the evolving graphic. The lighting is flat and digitally rendered. The dominant colors are the deep navy blue, bright red, and crisp white, creating a bold and energetic visual statement.
0:02motorhomes reveal final graphic
This scene presents the final composite graphic. The background is a solid deep navy blue, providing a strong contrast to the central elements. At the top, a prominent red and white striped banner serves as a header, while two thin vertical red and white stripes are positioned on either side near the top. 'CAMPING WORLD' is displayed prominently in white text at the top center. Below it, the phrase 'SHOP ARIZONA'S BEST SELECTION OF MOTORHOMES' is presented within a red rectangular box with a crisp white outline. The words 'BEST SELECTION' are highlighted in a brighter red within this text. Centered within this red-outlined box are three distinct motorhomes, rendered in a clean, realistic style against a white background. From left to right, there is a smaller Class C RV, a larger Class A RV, and a camper van. The vehicles are shown from a slightly elevated, frontal perspective, allowing all three to be clearly visible and detailed. The camera is static, offering an unwavering full shot of the entire graphic composition. The lighting is bright and even, accentuating the details of the motorhomes. The overall color palette is dominated by deep navy blue, bright red, clean white, and the neutral tones of the motorhomes themselves, conveying a professional and inviting atmosphere.
