0:00intro talking head with products The scene opens with a medium shot of a woman speaking directly to the camera in a brightly lit, modern kitchen. The background features white subway tiles, light wooden cabinets with gold handles, and white countertops. On the counter in front of her, three MaryRuth's liquid supplement bottles are clearly displayed: 'Liquid Magnesium Blend' (pineapple nectarine), 'Liquid Nighttime Multimineral + Skin Renew' (berry dream), and 'Liquid Morning Multivitamin Broad Spectrum' (raspberry). A comment bubble graphic with a profile picture of a person appears on the left, asking, 'Did you hear what Michelle Kwan said about MaryRuth's??'. A prominent yellow text banner at the top reads 'Hot Take From Michelle Kwan'. The lighting is bright and even, casting minimal shadows. The woman uses expressive hand gestures while talking.
0:02michelle kwan profile shot The scene features a close-up profile shot of Michelle Kwan, looking slightly upwards with a serene expression. The initial part of the shot is slightly washed out and blurry, giving way to a clearer, more defined image with soft, diffused lighting. The background is dark and indistinct, suggesting an indoor arena or rink, with subtle reflections visible. Her dark hair is long and flows down her back. White text overlay at the bottom reads 'Michelle Kwan' in a larger font, with '5X World Champion Figure Skater' in a smaller font directly below it. The overall mood is thoughtful and reflective.
0:03michelle kwan skating montage This scene is a quick montage showing Michelle Kwan actively engaged in figure skating. It begins with a medium close-up of her in motion, looking upwards, wearing a dark blue athletic jacket with white accents. Green checkmark graphics and text overlays appear: 'Recovery' followed by 'Sleep'. The lighting varies, from bright, almost backlit to more direct, highlighting her movements. The background remains blurred, indicating speed and focus on the subject. The camera quickly cuts to a shot of her gliding gracefully across an ice rink, her hair flowing, with a strong backlight creating a halo effect. The motion is dynamic, capturing her athletic prowess.
0:05avocado toast b roll A close-up shot focuses on hands preparing food. One hand holds half an avocado, from which a person is scooping out the green flesh with a spoon. The avocado appears ripe and creamy. In the blurred foreground, a piece of toast with avocado already spread on it is visible, resting on a light wooden cutting board. The background is bright and out of focus, suggesting a kitchen setting with natural light. The overall color palette is natural greens, browns, and whites, conveying freshness and healthy eating. The action is gentle and precise.
0:06talking head mom analogy The scene returns to a medium shot of the same woman from the first segment, speaking to the camera in the modern kitchen. She is positioned centrally, with the MaryRuth's product bottles on the counter in front of her. The white subway tile backsplash and wooden cabinets are visible in the background. As she speaks, text overlays appear in a white bubble with a black border: 'It could not be more', followed by 'the same as a mom,', and then 'because if you don't take care of yourself,'. Her expression is earnest and emphasizes the importance of her message through her hand movements. The lighting remains bright and consistent.
0:10woman preparing chia A medium shot shows the same woman in a light blue sweatshirt in a kitchen setting. She is focused on preparing something, holding a small glass jar filled with chia seeds in her right hand and pouring them into another glass container on the counter. The counter appears to be light-colored, and in the background, out of focus, a window with natural light can be seen, along with some kitchen appliances or decor. The action is purposeful and domestic, contributing to a sense of health and routine. The color palette is bright and clean, typical of a modern kitchen.
A close-up shot captures a baby looking slightly upwards and to the right. The baby has fair skin, chubby cheeks, and light-colored hair, wearing a reddish-brown or rust-colored top. The background is a soft, blurry light gray, creating a gentle and intimate atmosphere. The baby's expression is neutral to slightly curious, with wide, innocent eyes. A white text bubble with a black border floats in the lower-middle of the frame, stating 'you're not going to function'.
0:12woman looking at baby A close-up shot focuses on the woman's face (the speaker from previous scenes) as she looks down and smiles warmly. Her dark hair is prominent, framing her face. The lighting is soft and gentle, with shadows suggesting an intimate indoor setting. Her eyes are crinkled at the corners, indicating a genuine smile, directed towards something out of frame, presumably the baby. A white text bubble with a black border appears in the lower-middle, stating 'I certainly feel very lucky'. The mood is tender and affectionate.
0:13talking head lucky The scene returns to the medium shot of the woman from earlier, speaking in her modern kitchen. She is positioned centrally, using open hand gestures to express her thoughts. The background features the white subway tiles and wooden cabinets. The text overlay 'I certainly feel very lucky' remains on screen, followed by 'to have found MaryRuth's vitamins'. The MaryRuth's product bottles are no longer visible on the counter in this specific frame, but the context implies their presence. Her expression is earnest and grateful. The lighting is bright and clean.
0:15fridge full of products The scene begins with a hand opening a refrigerator door, revealing shelves fully stocked with various colorful bottles and containers. The camera then pushes in to focus on a shelf specifically filled with several MaryRuth's liquid supplement bottles of different varieties and colors, including black, white, and clear bottles. Some bottles are branded 'Mary Ruth's Liquid Morning Multivitamin'. The interior of the fridge is clean and well-organized. A white text bubble with a black border is overlaid, stating 'to have found MaryRuth's vitamins', followed by 'It's where you need to have'. The lighting inside the fridge is bright, illuminating the products clearly. The perspective is slightly from above, looking down into the shelf.
0:17pouring supplement A close-up shot shows a hand pouring a dark orange liquid from a large black MaryRuth's bottle into a small, clear shot glass. The liquid flows smoothly and steadily. The background is softly blurred, possibly showing the light blue sleeve of the person wearing a sweatshirt. The focus is entirely on the act of pouring, highlighting the product in use. The color palette is dominated by the deep orange of the supplement and the contrasting black and clear glass of the containers. A white text bubble with a black border, 'It's where you need to have', is overlaid on the lower left of the frame.
0:18talking head consistency The scene shifts back to the medium shot of the woman speaking in her modern kitchen. She stands centrally, engaging with the camera. The white subway tiles and wooden cabinets are visible behind her. The text overlay from the previous scene, 'It's where you need to have', transitions to 'that consistency and that progress.'. She uses hand gestures, bringing her hands together in front of her as she speaks, emphasizing the idea of building. Her expression is positive and encouraging. The lighting remains bright and clean, maintaining a professional yet inviting atmosphere.
0:20abstract sky text The scene displays an abstract, soft focus background composed of blurred light blue and white areas, reminiscent of a sky with clouds. The image has a dreamlike, ethereal quality. A white text bubble with a black border floats in the center, stating 'It takes six weeks to create a good habit.'. The colors are soft pastels, contributing to a calm and contemplative mood. There are no discernible objects or subjects, emphasizing the text message.
0:21michelle kwan athletic glitch This scene shows Michelle Kwan from a slightly low angle, initially raising her right arm upwards. She is wearing a dark blue athletic top, with her long dark hair flowing. The background is dark and indistinct, possibly an ice rink or training facility, with faint vertical lines suggesting a structure. A subtle glitch or distortion effect briefly overlays the image, adding a dynamic, almost digital texture. The text overlay 'Also a bad habit.' appears in a white bubble with a black border. Her expression is focused, and her body language suggests effort and grace. The lighting is dramatic, with some areas appearing backlit.
0:23talking head call to action The scene is a medium shot of the woman from the kitchen setting. She stands centrally, facing the camera, and points downwards with her right hand. The bright kitchen background with white subway tiles and wooden cabinets is visible. A white text banner at the top of the frame reads 'Stick with the good habit at MaryRuthOrganics.com'. Her expression is direct and persuasive, guiding the viewer towards an action. The lighting is consistent and bright.
0:24product shot with cta A close-up shot features a single bottle of MaryRuth's Liquid Morning Multivitamin Broad Spectrum (Raspberry) prominently displayed in the center of the frame. The bottle is dark-colored with a white label featuring a raspberry graphic and clear product information. The background is a gradient of blue and purple, creating a dynamic, almost futuristic glow, with subtle light reflections on the surface beneath the bottle. The overall aesthetic is sleek and product-focused. The white text banner from the previous scene, 'Stick with the good habit at MaryRuthOrganics.com', remains at the top, reinforcing the call to action.
0:26brand logo animation The final scene is a clean, white background displaying the animated Mary Ruth's logo. The logo features a circular illustration of a smiling blonde woman with a red hair bow, set against a background of a farmhouse and rolling green hills under a blue sky with clouds. Below this illustration, the brand name 'Mary Ruth's' appears in a stylized, handwritten red font. The logo is centrally placed and static, concluding the video with clear brand identification.
