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Highland

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HookTalking HeadBefore AfterMale PresentFace First FrameDialogue On CameraText OverlayStatic FrameConfidentLogo VisibleProduct In HandPackaging VisibleExcitedUnboxingBenefit-FirstPlayfulClose-Uppanning_rightProduct DemoHow-ToRelievedExplainer

Transcript

0:00I'm going to show you how to take your hair from this to this.

0:04Alright, so my boys Ben and Boon over at Highland sent me my little care package here for the month.

0:10Let's check it out.

0:10Let's check it out...

0:11Take a little bit like this.

0:13Rub it through your hands.

0:15Slowly start working it back.

0:16This is perfect for a little bit longer hair, a little more frizzy control especially when I shampoo my hair, which isn't often.

0:22My hair gets all frizzy and dry.

0:24I like to make sure it gets everywhere, all over the place, and the sides and the back of my hair. As you can

0:30see y'all, super easy. All I did was have some semi damp hair throw through the locks.

Text on Screen

0:00I'm going to show you how to take your hair

0:01from this... to this.

0:04Alright, so my boys Ben & Boone over at Highland

0:07sent me my little care package for the month.

0:09Let's check it out...

0:11Take a little bit like this.

0:12Rub it through your hands.

0:14Slowly start working it back.

0:16This is perfect for a little bit longer hair.

0:18A little more frizzy control, especially

0:20when I shampoo my hair, which isn't often.

0:22My hair gets all frizzy and dry.

0:24I like to make sure it gets everywhere, all over the

0:27place and the sides and the back of my hair. As you can

0:30see y'all, super easy. All I did was have

0:33some semi damp hair throw through the locks.

Scenes (7)

0:00intro talking head before hair

A medium shot frames a male subject with messy, dark brown curly hair and a well-groomed beard, wearing a fitted black polo shirt. He sits on a light-colored bed with white pillows, addressing the camera directly and gesturing with his hands to introduce a hair transformation. The background features three identically framed minimalist art prints depicting desert landscapes with saguaro cacti, set against a light beige wall. The lighting is soft, even, and natural, illuminating the scene from the front-right. The overall color palette is warm and natural with earthy tones from the art and the subject's hair/beard contrasting with his black shirt. A text overlay reads: "I'm going to show you how to take your hair from this... to this."

0:04talking head product intro

This medium shot continues to feature the male host seated on the bed, speaking directly to the camera with a friendly and enthusiastic expression. He introduces a package he received, then holds up a light yellow, rectangular cardboard box towards the camera, ensuring its branding is clearly visible. The box features the word "HIGHLAND" and a stylized deer antler logo. The background remains consistent with the previous scene, showcasing the three framed desert landscape art prints against a light beige wall. The soft, natural lighting persists, maintaining a bright and inviting atmosphere. Text overlay: "Alright, so my boys Ben & Boone over at Highland sent me my little care package for the month."

0:09close up unboxing tool

The medium shot captures the male host, still in the same seated position and attire. He holds up a silver-bladed switchblade knife with a white handle, positioning it prominently in the center of the frame as if to prepare for opening the package. His expression is one of playful anticipation. The consistent background of desert art prints and soft, natural lighting helps maintain visual continuity. A text overlay is displayed: "Let's check it out..."

0:10close up opened product box

A tight close-up shot focuses directly inside the opened light yellow "HIGHLAND" product box. The interior of the box lid is adorned with intricate black and white topographic map-like illustrations, with the phrase "Wildly happy hair days ahead with..." clearly legible. Inside the box, several white and yellow product containers are visible, one explicitly labeled "HIGHLAND GLACIAL CREAM." The camera executes a subtle rightward pan, revealing more of the product contents. The lighting is bright and even, highlighting the details of the packaging and products. A text overlay reads: "Let's check it out..."

0:11close up dispensing cream

A tight close-up shot captures the man's hands as he precisely squeezes a white product tube, which has yellow branding details and the "HIGHLAND" logo, onto his open palm. A controlled amount of white, creamy product emerges from the tube. The man's black polo shirt is visible in the slightly blurred background, providing context. The lighting is clear and bright, emphasizing the product dispensing process. A text overlay states: "Take a little bit like this."

0:12close up rubbing hands

This close-up shot maintains focus on the man's hands as they vigorously rub together, thoroughly spreading the white hair cream across both palms and fingers. The hands are fully coated in the product, demonstrating the preparation step before application. The man's black polo shirt is visible as a blurred element in the background. The bright, direct lighting ensures the texture and coverage of the cream are clearly visible. A text overlay appears: "Rub it through your hands."

0:14talking head hair application and after

A medium shot captures the male host applying the hair product to his dark, curly hair. He diligently works the cream through his hair, starting from the front and moving towards the back and sides, ensuring even distribution. His hands run through his locks, styling and shaping them. He speaks to the camera about addressing frizz and dryness. As he completes the application, his hair appears more defined, controlled, and styled. He concludes with a confident smile, looking satisfied with the transformation. The backdrop remains the consistent light beige wall with three framed desert art prints. Soft, natural light illuminates the scene. Throughout the segment, various text overlays provide instructional and descriptive information, including: "Slowly start working it back.", "This is perfect for a little bit longer hair.", "A little more frizzy control, especially when I shampoo my hair, which isn't often.", "My hair gets all frizzy and dry.", "I like to make sure it gets everywhere, all over the place and the sides and the back of my hair.", and "As you can see y'all, super easy. All I did was have some semi damp hair throw through the locks."

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