0:00product packaging intro The scene opens with a close-up, slightly overhead shot of a person's hands, adorned with pink painted fingernails and a gold ring on the left ring finger, holding a light blue rectangular product box vertically. The box features the brand 'Casely Bold' prominently, along with text indicating 'Ultra-Protective Phone Case with MagSafe Compatibility' and 'Military Grade Drop-Tested Protection.' The background is softly blurred, showing parts of a white sofa, a white round side table, and a grey textured vase holding green foliage, creating a bright, domestic setting. Overhead, a text overlay in white reads 'PSA for anyone who just got the new iPhone 17 ✨📱', serving as a hook. The lighting is soft and even, suggesting indoor artificial or diffused natural light. The overall color palette is light and clean with pops of pink and blue.
0:01unboxing phone case This close-up shot focuses on the hands actively unboxing the phone case. The hands, with their distinctive pink nails, carefully slide a beige and white checkered phone case out from a recycled cardboard insert within the light blue Casely box. The phone case features a prominent camera cutout at the top. The background remains consistent with the previous scene, featuring a blurred white sofa, white side table, and the grey vase with green plants, maintaining a soft and inviting domestic aesthetic. The lighting continues to be bright and even, highlighting the product and the unboxing action. The 'PSA for anyone who just got the new iPhone 17' text overlay persists from the previous scene, reinforcing the initial message. The checkered pattern of the case is now fully visible, showcasing its design.
0:03phone case interior detail The camera provides an extreme close-up view of the interior of the phone case, which is made of black, flexible rubber material. The surface features a textured, wavy pattern across most of its area, designed for impact absorption. Centrally, a circular imprint reveals the 'Casely' logo with an abstract sun-like symbol around it, indicating MagSafe compatibility. A person's pink-nailed finger gently taps this central logo area, demonstrating the material's flexibility. The background is a very shallow depth of field, hinting at the blurry domestic setting. The lighting emphasizes the texture and matte finish of the rubber. A green checkmark icon with white text 'Make sure to order a protective case' is overlaid at the top left, providing a clear call to action and reinforcing the product's purpose.
0:04phone and case side by side This medium close-up shot features both hands holding a white smartphone and the checkered phone case side-by-side, preparing to assemble them. The white iPhone has visible dual camera lenses on its top left. The beige and white checkered case, matching the pattern from the unboxing, is held alongside it. The hands, with pink nails and the gold ring, carefully orient the phone for insertion into the case. The background is the same softly blurred domestic environment, with the white sofa, side table, and grey vase. The lighting is soft and natural, illuminating both the phone and case clearly. Text overlay 'Casely has the cutest case designs PLUS they provide up to 8ft drop protection ✨' is displayed, highlighting product benefits.
0:06phone case assembly A close-up shot captures the final moments of attaching the phone case to the smartphone. The hands, with their distinct pink nails and gold ring, expertly secure the white iPhone into the beige and white checkered Casely case. The black rubber edges of the case are visible as they wrap around the phone, providing a snug fit. The case's checkered pattern now fully encases the phone's back. The background remains the same blurred domestic setting. The lighting is consistent, providing a clear view of the product assembly. The text overlay 'Casely has the cutest case designs PLUS they provide up to 8ft drop protection ✨' continues to be displayed, reinforcing the product's protective qualities.
0:08phone case side view The camera focuses on the phone, now fully encased in the beige and white checkered Casely case, as it's slowly rotated to reveal its side profile. The hands, with pink nails, gently turn the device. The black rubberized edge of the case, which includes textured grip lines and integrated buttons (volume and power), is clearly visible. The Casely logo is subtly embossed on the side. The background remains a soft, out-of-focus domestic setting. The lighting is even, highlighting the case's design and protective features. The text overlay 'Casely has the cutest case designs PLUS they provide up to 8ft drop protection ✨' is still present, emphasizing the case's durability and design.
0:10phone case camera detail This extreme close-up shot highlights the camera module area of the phone, now protected by the beige and white checkered Casely case. The dual camera lenses are perfectly framed by the precise cutout in the case, showcasing the protection around the vulnerable camera bump. The checkered pattern is dominant across the rest of the phone's back. The hands, with their characteristic pink nails, hold the phone steady, allowing for a detailed inspection of the camera cutout and the surrounding case design. The background is a soft blur of the domestic environment. The lighting is direct and clear, emphasizing the fine details of the product. The text overlay 'Casely has the cutest case designs PLUS they provide up to 8ft drop protection ✨' remains on screen, reinforcing the case's protective qualities even for sensitive areas like the camera.
0:12phone case final display cta The scene presents the phone, now completely in its beige and white checkered Casely case, undergoing a final rotation before the call to action. The hands, identifiable by their pink nails and gold ring, smoothly turn the phone to show its side profile with buttons and then its full checkered back again. The case's robust black rubber edges are visible as it turns. The background is the familiar soft-focus domestic setting. The lighting continues to be bright and clean. A prominent text overlay appears: 'SHOP NEW IPHONE 17 CASES NOW', serving as a direct and urgent call to action. The voiceover reinforces this message, encouraging viewers to pick their design and order. This final shot consolidates the product's aesthetic and protective features.
