0:00designer at desk intro The scene opens with a medium shot of an older man with glasses and a distinguished mustache, seated at a desk, deeply engrossed in what appears to be a drawing or intricate design work. He is viewed from a slightly low angle, positioned in the right half of the frame. Behind him is a large window covered by sheer, light-colored curtains, creating a soft, diffused backlight that gives his hair a subtle halo effect. A vintage-style desk lamp is visible on the left side of the desk, providing focused light. Various tools and design elements are scattered across the green-topped desk. The overall lighting is soft and warm, casting gentle shadows that add depth to the room. The color palette is muted, dominated by warm browns, creams, and the soft green of the desk, creating a vintage, focused atmosphere. White text overlays appear: 'IWC Schaffhausen' and 'presents'.
0:10hand dipping brush into water This extreme close-up shot focuses on a human hand, specifically the fingers, holding a fine-tipped paintbrush. The brush is carefully dipped into a clear, textured glass filled with water. The glass has vertical ridges, refracting the light and making the water glisten. The background is dark and out of focus, drawing all attention to the precise movement of the hand and brush. The lighting is soft but direct, highlighting the texture of the skin and the water. The dominant colors are muted, with the brown tones of the hand contrasting with the clear glass and water. White text overlay appears: 'Well, I wouldn't be surprised if not.'.
0:13hand painting watch drawing An extreme close-up shot captures a human hand meticulously painting a detailed black and white illustration of a wristwatch on a sheet of paper. The wristwatch design is modern, with a metallic bracelet and a black dial. The hand uses a fine-tipped brush to apply precise strokes to the drawing, emphasizing the intricate nature of watchmaking and design. The paper is lightly textured, and the drawing is rendered with high detail. The background is softly blurred, allowing the viewer to focus entirely on the artistic process. The lighting is soft and even, highlighting the fine details of the brushwork and the illustration. White text overlay appears: 'Still, a watch for engineers'.
0:14designer close up thinking A close-up shot of the older male designer from the opening scene, his face etched with concentration. He looks down and slightly to the right, his brow furrowed in thought. The round, thin-rimmed glasses sit on his nose, and his grey mustache is neatly trimmed. The soft, warm light from an unseen window continues to illuminate him from the side, creating subtle highlights on his hair and glasses, while deep shadows define the contours of his face. The background remains soft and out of focus, drawing all attention to his pensive expression. The color palette is dominated by warm, earthy tones, reflecting the serious and thoughtful mood. White text overlay appears: 'was destined to become one of the greatest paradoxes of my artistic work.'.
0:17man exiting elevator greeting The scene shows an older man, dressed in a brown suit and a tie, stepping out of a metallic elevator car. The elevator doors are still slightly open, revealing the number '4' above the entrance. As he fully exits, a younger man in a dark grey suit and striped tie approaches him with an outstretched hand, seemingly greeting him. The setting is a well-lit office hallway with vertical paneled walls in muted tones, and a tiled ceiling with fluorescent lighting. The camera is positioned at eye-level, capturing the interaction. The overall color palette consists of cool and neutral tones typical of an office environment. White text overlay appears: 'paradoxes of my artistic work.'.
0:19young businessman smiling A close-up shot focuses on the younger businessman from the previous scene. He is smiling warmly, looking off-camera to his left, seemingly engaging in a conversation. He has short, dark curly hair, a mustache, and round glasses. He wears a dark suit jacket over a white collared shirt and a striped tie. The background is softly blurred, showing muted office walls, keeping the focus entirely on his friendly and approachable expression. The lighting is soft and even, highlighting his features. The color palette is composed of warm, indoor tones.
0:20men at conference table Four men in suits are gathered around a large, light-colored conference table in an office setting. The older designer from the opening scene is on the left, holding and presenting a wristwatch to another man seated across from him. Blueprints and various documents are spread across the table. The background features windows with vertical blinds, allowing soft natural light to enter the room. The lighting is a mix of natural and artificial office lights, creating a bright but formal atmosphere. The predominant colors are neutral grays, browns, and whites, reflecting a professional environment. The camera is at eye level, capturing the collaborative scene.
0:22hands typing on typewriter A close-up shot focuses on a pair of hands rapidly typing on a vintage green mechanical typewriter. The fingers are agilely striking the keys, producing distinct sounds. The typewriter's keys are dark, contrasting with the green machine. The background is blurred and dark, suggesting a dimly lit room or office, emphasizing the hands and the machine. The lighting is warm and slightly dramatic, casting soft highlights on the hands. The primary colors are the muted green of the typewriter and the warm tones of the hands. The action implies a sense of urgency or productivity.
0:23aerial racetrack cars An impressive aerial wide shot captures a bustling race track filled with numerous racing cars actively competing. The grandstands surrounding the track are packed with spectators, appearing as a dense, colorful mosaic. The track itself is a wide, asphalt strip, with pit lane buildings and other facilities visible. The environment is bright and sunny, indicative of an outdoor sporting event. The colors are vibrant, with the greens of the infield, the grey of the track, and the various colors of the cars and crowd. The perspective is high above, giving a sense of scale and dynamic action.
0:24racer with businessman A medium shot captures a young race car driver, dressed in a white racing suit adorned with sponsors' logos, walking alongside the younger businessman from previous scenes, who is wearing a dark suit and glasses. The race car driver gestures towards his wrist, where a prominent wristwatch is visible. They are in an outdoor setting, likely near a race track, with a blurred background of fences and distant activity. The lighting is bright and natural, typical of a daytime outdoor event. The colors are vibrant, with the white of the racing suit and the dark suit contrasting with the muted greens and browns of the background. White text overlay appears: 'Do you want me to test drive this watch while I drive?'.
0:25older businessman racetrack A medium shot shows the older businessman from earlier scenes, dressed in a dark suit and tie, walking purposefully along the edge of a race track. The foreground is partially obscured by the red body of a race car, suggesting he is in the pit area or close to the action. Other people are visible in the blurred background, along with track fences. The lighting is natural and bright, characteristic of an outdoor race event. The colors are a mix of the dark suit, the bright red car, and the muted outdoor tones, giving a dynamic and active feel. White text overlay appears: 'Yeah.'
0:26blurry car mirror reflection This extreme close-up shot features a car's side mirror, but it's heavily out of focus and blurred, creating streaks of light and indistinct shapes. The motion blur is intense, indicating very high speed or rapid movement, suggesting the car is racing. The reflection within the mirror is equally blurry and abstract, hinting at the distorted perception of speed. The colors are dark and muted, with glints of light creating a dynamic, almost abstract visual. The shot emphasizes speed and the intense environment of racing.
0:27men watching race from vehicle Two men are captured in a medium shot, seemingly inside a luxury vehicle or train, observing an event outside. One man, older with grey hair, holds binoculars to his eyes, looking intently out a window. Next to him, a younger man with dark hair, wears glasses and holds a champagne flute, looking relaxed but focused. The windows behind them are illuminated with a soft purple glow, possibly from internal lighting or external signage. The interior lighting is warm, contrasting with the purple background. The scene suggests a privileged view of an event, likely the race. The colors are a mix of warm indoor tones and the distinctive purple hue of the windows.
0:28blurry view from moving car A fast-paced, motion-blurred shot from inside a moving vehicle, looking out. The upper part of the frame shows the dark red interior of the car's roof or frame. The view outside is a blur of lights and indistinct shapes, characterized by colorful bokeh effects from distant lights, suggesting nighttime or a low-light environment. The extreme motion blur emphasizes speed and disorientation. The dominant colors are dark, with bright, abstract points of light, creating a dynamic and exciting visual that conveys the sensation of speed.
0:29stressed businessman at desk A medium close-up shows the young businessman from earlier scenes, now seated at a dark wooden desk, looking distressed. He is wearing glasses, a white patterned shirt, and a striped tie. His right hand is pressed against his forehead, conveying frustration or stress, while his eyes are cast downwards. Another hand, partially visible in the foreground, places a document onto the desk in front of him. The background is a blurred office environment with warm, soft lighting, highlighting his troubled expression. The color palette is composed of warm browns and creams, emphasizing the emotional intensity of the scene. White text overlay appears: 'A watch for a new era'.
0:30silhouette photographer exhibition The scene presents a wide shot of a large, high-ceilinged hall, possibly an exhibition space, with a photographer's silhouette in the foreground, operating a large camera on a tripod. The photographer is positioned slightly off-center to the right. The background is dominated by a vast grid of windows, which are brightly lit, creating a strong backlighting effect that renders all figures in silhouette. Below the windows, a banner with German text is visible, and various national flags, including the Danish and UK flags, hang from the ceiling. Rows of chairs are visible in the foreground, suggesting an event or presentation. The color palette is high-contrast, with dark silhouettes against a bright, cool-toned background. White text overlay appears: 'designed by true artists.'.
0:31businessman speaking intensely A close-up shot focuses on the young businessman with dark, curly hair and glasses from previous scenes. He is speaking intensely, his mouth open, conveying passion or urgency. He is dressed in a dark suit with a striped tie. The background is a soft, blurred dark green curtain, providing a contrasting backdrop that highlights his face. The lighting is warm and direct, emphasizing his animated expression and the details of his face. The color palette is rich, with the dark suit and green background creating a sense of depth and seriousness. White text overlay appears: 'designed by true artists.'.
0:32office celebration clapping The scene shows an office gathering where four men are celebrating around a large desk. One man stands up from behind the desk, raising his hands in triumph, while the other three men clap and laugh, their faces showing excitement. On the desk, there are champagne bottles, glasses, and what appears to be celebratory food. A small, old-fashioned television monitor shows a grainy black and white image. The background is an office wall with framed pictures and charts. The lighting is warm and festive, creating a joyful and successful atmosphere. The color palette includes warm browns, whites, and the glint of glass. The camera is positioned at a medium wide angle, capturing the entire celebratory interaction.
0:33young girl laughing A close-up shot of a young, blonde girl laughing joyfully. Her mouth is open in a wide smile, and her eyes are bright with happiness. Her hair is light blonde, possibly in braids or pigtails. The background is extremely blurred, showing soft pastel colors and indistinct shapes, suggesting an outdoor, possibly carnival-like, setting. The lighting is bright and natural, enhancing her innocent and cheerful expression. The dominant colors are the warm tones of her skin and hair, set against a dreamy, colorful background. The shot captures a moment of pure, unbridled happiness.
0:34rapid motion blur A very fast-paced shot characterized by extreme motion blur. The camera appears to be moving rapidly, possibly a quick pan or a shot from a fast-moving vehicle. The visual information is almost entirely abstract, consisting of blurred streaks of light and color, with no discernible objects or subjects. The colors are muted and indistinct, dominated by shades of grey, brown, and faint green. The overall effect is one of immense speed and dynamic movement, creating a sense of exhilaration or perhaps disorientation. The light source appears to be from above or the side, contributing to the streaking effect.
0:35car tachometer revving An extreme close-up shot focuses on a car's analog tachometer. The needle quickly sweeps from the '2' mark to the '4' mark, indicating a rapid increase in engine RPMs. The dial is dark with white numbers and markings, and the needle is bright red, making its movement highly visible. The surrounding area of the dashboard is dark and slightly blurred. The lighting is focused on the instrument panel, highlighting its functionality. The colors are predominantly black, white, and red, conveying a sense of speed and power. The shot is dynamic, capturing a key moment of acceleration.
0:36man by car outdoor A medium shot captures a man with a mustache, dressed in a light-colored jacket over a striped shirt, standing casually next to a car. He looks down and to his right, making a small gesture with his right hand. The car's upper body is partially visible on the right side of the frame. In the background, a blurred urban landscape with buildings under a soft, overcast sky is discernible. The lighting is bright and natural, typical of an outdoor daytime setting. The colors are muted, with creams and light browns dominating, creating a relaxed yet stylish atmosphere. The shot has a slightly cinematic, nostalgic feel.
0:37building balcony at night A wide shot captures a tall, brutalist-style building at night, characterized by its grid of square windows and concrete facade. The camera is positioned slightly below eye-level, looking up at the building. Approximately midway up the structure, a person stands alone on a small, recessed balcony or platform, illuminated by interior light. Some other windows are also lit, creating a pattern of warm glowing rectangles against the dark, cool-toned concrete. The overall lighting is dark and dramatic, emphasizing the architectural scale and the lone figure. The color palette is stark, dominated by dark greys and the warm glow of interior lights.
0:38road motion blur low angle A low-angle shot of an asphalt road, heavily blurred by fast motion. A single white line is visible on the dark grey asphalt, stretching from the foreground into the blurred distance. The camera perspective is very close to the ground, simulating the view from a rapidly moving vehicle. The lighting is natural but muted, enhancing the gritty texture of the road. The dominant colors are shades of grey and black, with the sharp white line cutting through the blur. The intense motion blur conveys a sense of speed and dynamism, characteristic of racing or fast travel.
0:39vintage race car speeding A medium shot captures a vintage white race car with green and yellow stripes and the number '6' on its side, speeding along a race track. The car is moving from left to right across the frame, with motion blur indicating its high velocity. The track surface is asphalt, and in the background, blurred elements of the race environment like fences and stands are visible. The lighting is bright and natural, indicating a daytime race. The colors are vibrant, featuring the classic racing livery of white, green, and yellow against the grey track and muted background. The shot effectively conveys the excitement and speed of racing.
0:40businessman with watch briefcase A medium shot focuses on the mid-section of a man in a dark grey suit, walking. His left arm is bent, and a metallic wristwatch with a dark face is prominently visible on his wrist. In his right hand, he carries a dark brown leather briefcase. The background is dark and out of focus, likely an indoor corridor or city street, ensuring the viewer's attention remains on the man and his accessories. The lighting is soft but direct, highlighting the watch and the texture of his suit. The color palette is formal and sophisticated, dominated by dark greys and browns, emphasizing a professional and elegant aesthetic.
0:41man walking city street A medium close-up shot of a man with dark hair and a mustache, dressed in a brown jacket over a white shirt and patterned tie. He is walking on a bustling city street, glancing over his right shoulder, as if observing something or someone behind him. The background is a blur of urban architecture and movement, suggesting a lively city environment. The lighting is bright and natural, typical of a sunny day in an urban setting. The colors are warm and muted, with the brown jacket and urban backdrop creating a sophisticated, slightly vintage feel. The camera tracks his movement as he walks.
0:42close up wristwatch A sharp close-up focuses entirely on a sophisticated metallic wristwatch. The watch has a brushed silver casing, a black dial with clear white hour markers, and a date window. Its metal bracelet is finely articulated. The watch is resting on a soft, dark, possibly green or black, surface. The background is softly blurred, ensuring the watch is the sole focal point. The lighting is soft and even, highlighting the meticulous craftsmanship and the subtle gleam of the metal. The dominant colors are the silver of the watch, the black of its face, and the deep, muted tone of the background, creating an elegant and detailed product shot. White text overlay appears: 'How many units have we sold?'.
0:43businessman looking at camera A medium close-up shot of the businessman with the mustache and dark hair (from Scene 6 and 19). He is seated at a table, looking directly into the camera with a calm and serious expression. His hands are clasped together in front of him on the table. He is wearing a dark suit with a white shirt and a dark tie. The background consists of warm, vertical wooden paneling, softly blurred to keep the focus on his face. The lighting is soft and even, emphasizing his composed and thoughtful demeanor. The color palette is warm, with natural wood tones and the dark formality of his attire. White text overlay appears: 'How many units have we sold?'.
0:44race car tires low angle A dynamic low-angle shot captures the large, slick tires of two race cars positioned side-by-side on an asphalt track. The camera is very close to the ground, highlighting the massive size and tread of the tires. The background is softly blurred, showing a distant vehicle or structure, suggesting the cars are at a starting line or pit stop. The lighting is bright and natural, casting sharp shadows from the tires. The colors are dominated by the dark grey of the tires and asphalt, with hints of the brightly lit background, creating a powerful and ready-for-action mood. The shot conveys anticipation and raw power.
0:45female racer with watch A medium close-up shot features a young woman with blonde hair, dressed in a black racing jacket with bright lime green and yellow accents. She stands outdoors, looking thoughtfully into the distance, her expression calm and confident. Her right hand adjusts the collar of her jacket, subtly revealing a silver wristwatch on her left wrist. The background is a soft, muted grey sky, creating a clean backdrop for her. The lighting is soft and natural, highlighting her features. The colors are a mix of the vibrant racing gear and the serene sky, creating a sense of quiet determination. White text overlay appears: 'Or, to put it differently:'.
0:46blurry watch in motion An extreme close-up, heavily blurred shot of a wristwatch on a wrist. The image is mostly dark and indistinct, with streaks of light indicating rapid movement and motion blur. A metallic glint from the watch is barely visible through the blur. The background is entirely abstract and dark, further emphasizing the sensation of speed. The lighting is very dim, with only glimmers of light catching the watch's surface. The dominant color is dark, with fleeting bright highlights. This shot conveys the watch's endurance and functionality even in dynamic, high-speed situations. White text overlay appears: 'Or, to put it differently:'.
0:47blurry view from car low angle A low-angle, extremely motion-blurred shot, likely from inside a fast-moving car, looking out at the ground or passing scenery. The view is almost entirely abstract, composed of horizontal streaks of muted colors, predominantly greens, browns, and greys. No distinct objects are identifiable, only the sensation of rapid forward motion. The lighting is diffuse, further contributing to the blur. The shot evokes the high speed and dynamic environment of racing, emphasizing the intensity and experience rather than specific details. It creates an immersive, thrilling perspective.
0:48designer final thought A close-up shot of the older male designer (from the opening and earlier scenes), similar to previous focused shots. He looks down and slightly to the side, his expression now conveying a mix of pride, reflection, and perhaps a hint of melancholy or acceptance. His glasses are on, and his mustache is prominent. The soft, warm backlighting from the window illuminates his grey hair and the side of his face, creating a gentle glow. The background is softly blurred, keeping the focus entirely on his thoughtful demeanor. The color palette is warm and natural, reinforcing the reflective mood. White text overlay appears: 'My most brilliant failure.'.
0:50hand painting watch drawing final An extreme close-up shot shows a human hand meticulously painting a detailed black and white illustration of a wristwatch on paper, similar to an earlier scene. The wristwatch design is prominent, featuring a metallic bracelet and a black dial. The hand uses a fine-tipped brush to apply precise, final strokes to the drawing, indicating the completion or refinement of the design. The paper is lightly textured. The background is softly blurred, focusing entirely on the intricate artistic process. The lighting is soft and even, highlighting the delicate brushwork and the detailed illustration. White text overlay appears: 'my most brilliant failure.'.
0:52title card gerald gentas A static shot of a black screen with prominent white text. The top line reads 'gerald genta's' in a handwritten, cursive-like font. Below it, in a bold, sans-serif typeface, are the words '[Ref. 1832]'. Beneath that, in a smaller sans-serif font, it states 'The IWC Ingenieur'. The composition is clean and minimalist, using high contrast for readability. The text acts as a reveal of the specific product and its renowned designer. The background is completely black, creating a focused and dramatic presentation of the title. No other visual elements are present.
0:55call to action end card A static shot of a black screen presenting white text overlays. The top line reads 'Full film available at' in a clear, sans-serif font. Below it, a line shows contact information: 'iwc.com', followed by a YouTube logo and '@IWCwatches'. The arrangement is clean and informational, designed to direct viewers to further content. The background is solid black, emphasizing the white text for maximum readability and a crisp, professional finish. No other graphical elements are present apart from the YouTube logo.
0:57brand logo end card A static shot of a black screen featuring the white logo 'IWC SCHAFFHAUSEN' centered prominently. The 'IWC' is in a larger, bold font, while 'SCHAFFHAUSEN' is in a smaller, lighter font beneath it, maintaining a classic and luxurious brand identity. The background is solid black, providing a high-contrast and minimalist presentation that highlights the brand. This serves as the final branding statement, solidifying the product's origin and prestige. No other text or graphics are present.
