0:00split screen intro This scene features a dynamic split-screen composition. The top half shows a medium shot of a male speaker looking directly at the camera, situated in what appears to be a retail store or warehouse filled with shelves of work boots and apparel in the background. He is actively speaking, with a confident and engaging expression. The lighting is bright and even, highlighting his face and the product branding on his shirt. The bottom half presents a close-up, low-angle shot of a pair of tan work boots with white soles, resting on a metal grate. Sparks are visibly flying and shimmering around the boots, indicative of welding or heavy-duty work, creating a dramatic visual effect. The overall color palette is earthy browns and grays, contrasted by the bright sparks. Text overlays such as 'Girouard,' appear sequentially.
0:02split screen product beauty This split-screen scene continues with the male speaker in the top frame, maintaining his direct address to the camera in the boot store setting. His expression is engaged, and the bright, even lighting remains consistent. The background shelves are still visible, filled with products. The bottom frame transitions to a visually contrasting, peaceful close-up shot of a single, dark brown work boot with a white sole and purple trim. This boot is placed on a rough, stony surface next to a calm body of water, possibly a lake or river, reflecting the distant, soft blue mountains under a muted sky. The natural lighting is soft and diffused, emphasizing the texture of the boot and the serene landscape. Text overlays like 'of BRUNT' and 'Workwear.' appear.
This close-up shot focuses on a person's foot, clad in a worn, brown leather work boot, stepping deliberately onto a rough, unfinished wooden plank. The boot itself is visibly caked with dried mud and dust, suggesting active use in a construction or outdoor environment. The wooden plank is light brown and shows signs of wear, possibly sawdust. The background is blurred, maintaining focus on the boot and the wood, and suggests a work site or workshop. The lighting is natural and bright, illuminating the textures of the boot and wood. The action is slow and precise, emphasizing the durability and grip of the boot. Text overlay 'people' appears.
0:04boot smoke effect This is a striking close-up shot of a single, pristine tan work boot with a distinctive white sole, positioned on a dark, slightly reflective surface. Thick, white smoke or vapor billows dramatically around the boot, creating an ethereal and almost magical effect. The smoke gently obscures parts of the boot while also highlighting its form. The lighting is focused, perhaps from above or the side, accentuating the boot's clean lines and the texture of its material. The background is dark and out of focus, ensuring the boot and smoke are the sole visual elements. The color palette is primarily neutral tones of tan, white, and dark grey, with the smoke adding a cool, soft texture. Text overlay 'the country' appears.
0:05person walking stairs This medium shot captures the lower body of a person, from the knees down, ascending a set of unfinished wooden stairs. The person is wearing rugged, dark brown work pants and brown work boots, which appear to have some dirt or dust on them, consistent with a construction environment. The stairs are robust and made of light-colored wood planks, with visible framing. The camera follows the upward motion of the legs, keeping the boots central in the frame. The lighting is functional, likely from an overhead source, illuminating the details of the wood and the workwear. The background is blurred, focusing attention on the action of climbing. Text overlay 'asking us' appears.
0:07person walking hallway A low-angle medium shot captures a person walking directly towards the camera down a dusty, unfinished hallway, likely within a building under construction. Only the person's legs and feet are visible, clad in dark brown work pants and robust brown work boots that appear slightly soiled. Sawdust and debris are scattered on the concrete floor. The hallway is defined by wooden framing on either side, with a bright, undefined light source at the far end, creating a sense of depth and a practical, utilitarian atmosphere. The lighting is bright and industrial. The camera remains static while the person approaches. Text overlays 'try on' and 'apparel' and 'person.' appear.
0:08talking head solution reveal This is a medium shot of the male speaker from the opening, positioned centrally and speaking directly to the camera. He wears the same grey and white baseball cap and a dark t-shirt with the orange 'BRUNT' logo. His expression is friendly and engaging, with a slight smile. He gestures subtly with his hands, which are clasped in front of him, adding emphasis to his speech. The background features shelves well-stocked with work boots and apparel, indicating a retail environment. The lighting is bright and even, creating a professional yet accessible atmosphere. Text overlays 'BRUNT is', 'at a', and 'near you' appear, conveying key information.
0:10split screen retailer announcement This split-screen scene features the male speaker in the top frame, maintaining eye contact with the camera and speaking with continued enthusiasm. He makes small, affirming gestures with his hands. The boot store background remains visible. The bottom frame is a clean, white graphic overlay that prominently displays the orange 'BRUNT' logo at the top, followed by the text 'NOW AVAILABLE AT' in black, and then a large, distinct red oval logo with the word 'Coastal' in white cursive script. This clear and concise graphic announces the retail partnership. The overall impression is professional and informative, combining the personal touch of the speaker with direct brand messaging. Text overlays 'If you want' appears.
0:14split screen browsing boots This split-screen segment shows the main male speaker in the top frame, continuing his direct address to the camera with an inviting expression in the store setting. His gestures emphasize his words. The bottom frame provides a contrasting perspective: a male individual, seen from behind or the side, reaching for a pair of boots on a wooden shelf. The shelf is well-stocked with various work boots in shades of brown and black. The man is wearing a black t-shirt and a baseball cap, suggesting a customer or staff member browsing. The lighting is consistent with a retail environment, functional and bright. The scene emphasizes the tactile experience of choosing products. Text overlay 'our products' and 'you can' appear.
0:15split screen examining boot The split screen continues with the primary male speaker in the top frame, maintaining his direct address and confident demeanor within the boot store setting. He continues to articulate his message. The bottom frame features a different male, seen from the waist up, holding a dark work boot with both hands and inspecting it closely. He is wearing a dark grey t-shirt and work pants. Behind him, shelves of apparel (trousers, shirts) are visible, suggesting a comprehensive workwear section. The lighting is bright and functional, illuminating the product and the individual's interaction with it. The scene highlights the tangible quality and comfort of the product, with the man's hands gently turning the boot. Text overlay 'and' appears.
0:16split screen trying on boots In this split-screen sequence, the familiar male speaker occupies the top frame, continuing his narrative with direct eye contact and an encouraging tone. The background of the boot store remains consistent. The bottom frame shows a male, younger in appearance, seated on a padded bench in a fitting area, actively trying on a work boot. He is bent over, focused on lacing or adjusting the boot. He wears a bright yellow t-shirt and dark pants. The setting includes dark, sleek walls and seating, suggesting a modern retail space. The lighting is bright and even, providing clear visibility of the fitting process. This scene emphasizes the hands-on experience and comfort aspect of the product. Text overlay 'the comfort.' appears.
0:17split screen boot sole detail This split-screen features the male speaker in the top frame, maintaining his direct address to the camera with a confident and informative expression within the retail setting. The bottom frame transitions to an extreme close-up of the sole of a work boot. The sole is light brown or beige with a deeply textured, geometric pattern designed for grip. An orange accent is visible near the heel, and the word 'BRUNT' is embossed on the sole. The camera slowly zooms out slightly, revealing more of the sole's intricate design. The lighting is sharp and direct, highlighting the details and robust construction of the sole. The color palette is earthy browns and whites with a pop of orange. Text overlay 'head over' appears, followed by 'BRUNTWORKWEAR.COM'.
0:18split screen boot lacing detail This split-screen maintains the male speaker in the top frame, who now makes a precise gesturing motion with his right hand, emphasizing a point, while maintaining his confident gaze. The boot store environment continues behind him. The bottom frame offers an extreme close-up of the side of a brown work boot, specifically focusing on the lacing system. The laces are dark brown and black, braided, with a small, black plastic or metal piece visible with 'BRUNT' subtly embossed on it, indicating a specialized lacing component. The stitching on the leather upper is also clearly visible, highlighting craftsmanship. The lighting is precise, bringing out the textures and fine details of the boot's construction. The camera slowly zooms in, further emphasizing the detail. Text overlay 'Click on' and 'locator' appear.
0:20screen recording store locator This scene is a screen recording of the Brunt Workwear website's store locator page. The page has a clean, white background with the orange 'BRUNT' logo at the top. Below the logo, large black text reads 'FIND RETAILERS NEAR YOU.' A search bar labeled 'Type a City or State' is prominently displayed with an orange search icon next to it. Below this, a dynamic map of North America is shown. Initially wide, the map smoothly zooms in on a specific region, highlighting the process of finding a local store. The visual style is clear and user-friendly, consistent with a modern e-commerce site. Text overlay 'location' and 'to you.' appear.
