0:00Two models, close-up with text
This scene opens with a close-up shot of two models positioned against a plain, light grey background. The male model is in the foreground, with his back mostly to the camera, showcasing his right ear and shoulder. He is wearing a white collared shirt underneath a denim jacket, which is only partially visible on the right side of the frame. Behind him and slightly to the left, the female model is visible from her chest up. She has a neutral expression, looking directly towards the camera, with her hair slicked back. She wears a light yellow, knitted crew-neck sweater. The lighting is soft and even, suggesting studio conditions, with minimal shadows. The dominant colors are muted blues from the denim, light yellow, and the stark white background. A large white text overlay reads "enjoy 20% off selected styles", with "20% off" prominently highlighted in a white box. Below this, in smaller white text, "FARFETCH" is displayed.
0:02Female model's torso, jeans detail
This is a medium shot, focusing tightly on the midsection of the female model. The shot frames her from just above her waist to her upper thighs, with a plain, light grey background visible. She is wearing light-wash blue denim jeans with a straight-leg cut, featuring classic five-pocket styling and light distressing. A white leather belt with a prominent silver oval buckle cinches the jeans at her natural waist. The belt loops are visible, and the top button closure of the jeans is clearly seen. Above the belt, a sliver of her light yellow knitted sweater, as seen in the previous shot, is visible. Her hands are not in frame, but her arms are held casually at her sides. The lighting remains soft and even, highlighting the texture of the denim and the details of the belt. The color palette is dominated by blues, white, and a hint of yellow. The same white text overlay "enjoy 20% off selected styles" and "FARFETCH" is present.
0:03Male model's torso, denim jacket
This scene is a medium shot, similar to the previous one, but focusing on the male model's torso. He is framed from just below his shoulders to his hips, standing against the same plain, light grey background. He is wearing an oversized, classic blue denim jacket with two chest pockets, metal buttons, and a structured collar. Underneath the jacket, a simple white crew-neck t-shirt is visible. He also wears light beige or khaki pants, and a black leather belt with a rectangular silver buckle is visible at his waist. His hands are out of frame. The lighting is consistent with previous scenes, soft and shadowless, emphasizing the fabric textures. The color scheme features strong blues from the denim, crisp white, and neutral beige/black. The same white text overlay "enjoy 20% off selected styles" and "FARFETCH" persists on screen.
0:04Two models, full body with new text
This is a wide shot showcasing both models in a full-body or three-quarter shot against the consistent plain light grey background. The female model is on the left, standing casually, and is seen from her mid-thighs up. She is wearing the light yellow knitted sweater and light-wash blue denim jeans with the white belt. Her left arm is casually draped over the male model's right shoulder, resting her hand lightly on his upper arm. The male model is on the right, standing tall and facing slightly towards the camera, seen from his mid-thighs up. He is wearing the blue denim jacket over a white t-shirt and light beige pants with a black belt. Both models maintain neutral, confident expressions, looking towards the camera or slightly off-camera. The overall mood is stylish and composed. The lighting remains soft and even. The text overlay changes: "enjoy 20% off selected styles" and "FARFETCH" are replaced by "farfetch it." in smaller white text, followed by "SHOP NOW" in even smaller white text.