0:00woman holding cupcake boxes A medium full shot captures a young Black woman standing centrally in a well-lit, contemporary indoor hallway. She is holding two flat, square red gift boxes adorned with large pink and dark red heart designs, each prominently displaying the 'Baked by Melissa' logo. The boxes are positioned to either side of her chest, angled slightly towards the camera as she presents them with a wide, joyful smile. Her body is slightly angled, with one leg bent at the knee, giving a dynamic pose. The background features light gray walls, a clean white door with a silver handle on the right, and a stack of three framed black-and-white photographs on the left wall. Overhead lighting provides a bright, even illumination. White text overlays the scene: 'Baked by Melissa's Bite-Size Valentine's Day Cupcakes are BACK! ❤️' at the top, and 'Baked by Melissa sent over their cupcakes in these cute gift boxes' at the bottom.
0:01close up cupcake boxes A close-up shot focuses on the two red gift boxes from 'Baked by Melissa' resting on a pristine white kitchen countertop. The boxes are identical to those in the previous scene, adorned with heart patterns and the brand's logo. They are positioned side-by-side, occupying the majority of the lower frame. A hand with neatly manicured nails, light pink polish, and a silver ring on the index finger briefly enters the frame from the left, gently touching one of the boxes before retreating. The countertop is a clean, bright white, with a light gray subway tile backsplash visible in the background. The lighting is bright and even, characteristic of indoor kitchen lighting. The same white text overlays are present: 'Baked by Melissa's Bite-Size Valentine's Day Cupcakes are BACK! ❤️' at the top, and 'Baked by Melissa sent over their cupcakes in these cute gift boxes' at the bottom.
0:03inside insulated bag cupcakes An overhead shot looks down into a light-colored, possibly insulated, shopping bag or box, revealing several clear plastic containers filled with mini cupcakes. Each container holds multiple cupcakes and is wrapped with a red band featuring heart graphics and Valentine's Day-themed text like 'XOX', 'LUV U', or 'ME + U'. The cupcakes themselves are small, bite-sized, and decorated with various frostings and toppings in shades of pink, white, and brown. A white paper brochure, partially visible, lies among the containers. The overall color palette is dominated by reds, pinks, and the pastel colors of the cupcakes, creating a festive, sweet atmosphere. The lighting is bright and direct, illuminating the products clearly. White text is overlaid at the bottom: 'Perfect for gifting to your teachers, your friends, your neighbors, your family'.
0:04cupcake flavor menu A close-up shot shows a hand holding open a white brochure or menu from 'Baked by Melissa' over the cupcake containers seen in the previous scene. The brochure details various cupcake flavors and collections, categorized under headings like 'LATEST & GREATEST', 'PAW PATROL', and 'FEBRUARY FIX'. Small, colorful images of the cupcakes accompany each description. The brand's logo, a cupcake silhouette, is visible. The hand holding the brochure has neatly manicured nails with light pink polish and wears a silver ring on the index finger. The background is slightly blurred, showing the red cupcake packaging. The lighting is bright and even. White text is overlaid at the bottom: 'Perfect for gifting to your teachers, your friends, your neighbors, your family'.
0:05multiple cupcake trays A medium shot, taken from a slightly elevated angle, displays several clear plastic trays of 'Baked by Melissa' mini cupcakes arranged neatly on a sleek white kitchen countertop. Each tray holds multiple individual cupcakes, showcasing a variety of colors and toppings—pinks, whites, browns, and dark chocolates with sprinkles or small decorations. Some trays are wrapped with red, heart-themed bands. The countertop is a bright white, contrasting with a light gray subway tile backsplash. The background shows a continuation of the modern kitchen environment, with a glimpse of white cabinetry. The lighting is bright and uniform, emphasizing the vibrant colors of the cupcakes. White text at the bottom reads: 'There are six amazing flavors'.
0:05hand holding six cupcakes A close-up shot focuses on a hand holding an open, clear plastic tray containing six mini cupcakes. Each cupcake is a different flavor and color, including red, white, brown, and pink, with various frostings and toppings like sprinkles and chocolate pieces. The hand, with light pink polished nails and a silver ring on the index finger, holds the tray delicately, presenting the cupcakes towards the camera. In the softly blurred background, a young child with dark hair is partially visible, sitting at what appears to be a kitchen island, creating a warm, domestic atmosphere. The lighting is bright and natural, highlighting the textures and details of the cupcakes. White text at the bottom reads: 'There are six amazing flavors'.
0:06hand holding single red cupcake An extreme close-up shot centers on a single red mini cupcake held between two fingers. The cupcake features a light-colored frosting, possibly vanilla or cream cheese, generously topped with small red sprinkles. The red cupcake base is visible beneath the frosting. The fingers holding the cupcake have neatly manicured nails with light pink polish. In the very soft, blurred background, a young child, possibly the same one from the previous scene, is dimly visible at a kitchen counter. The overall impression is one of sweetness and detail. The lighting is bright and focused on the cupcake. White text is overlaid at the bottom: 'strawberry, dark chocolate, pink velvet, dulce de leche, vanilla and'.
0:07hand holding single dark cupcake An extreme close-up shot, similar to the previous, focuses on a single dark-colored mini cupcake held between two fingers. This cupcake features a vibrant pink frosting, contrasting sharply with the dark base, and is adorned with a small, flat square of milk chocolate on top. The fingers holding the cupcake have neatly manicured nails with light pink polish. The background is softly blurred, with a young child again dimly visible at a kitchen counter, observing. The scene highlights the intricate decoration and varied flavors. Bright, focused lighting emphasizes the cupcake's details. White text is overlaid at the bottom: 'sprinkles, and milk chocolate'.
0:08cupcakes on counter with text A medium shot captures several clear plastic trays of 'Baked by Melissa' mini cupcakes arranged on a white kitchen countertop. The trays are identical to those previously shown, featuring various cupcake flavors and heart-themed packaging bands. They are positioned to the left and center of the frame, taking up a significant portion of the counter space. The background shows a continuation of the modern kitchen with white cabinetry and a light gray subway tile backsplash. The lighting is bright and even, highlighting the products. White text is overlaid at the bottom: 'The other day our neighbors came over and helped us plow our driveway'.
0:11neighbors plowing snow A medium wide shot, framed from what appears to be a window overlooking a snowy scene, shows two individuals operating a snowblower in a residential driveway. The ground is completely covered in a thick layer of white snow. Both people are seen from behind, dressed in dark, warm winter clothing. One individual, wearing a brown flat cap and a dark jacket, is actively pushing the snowblower. The other, in a dark blue or black jacket and pants, is either assisting or operating another piece of equipment. In the background, a light-colored house with multiple windows and a mailbox on a post is visible, partially obscured by the snow. The sky is overcast, providing soft, diffused lighting. White text is overlaid at the bottom: 'The other day our neighbors came over and helped us plow our driveway'.
0:13woman carrying cupcakes to kitchen A medium shot captures a young Black woman entering a modern kitchen. She is dressed in a light gray long-sleeved turtleneck top and light-colored plaid pants. Her long, dark braided hair is styled in dreadlocks. She carries a large clear plastic tray of 'Baked by Melissa' mini cupcakes with both hands, approaching a white kitchen island. The kitchen features sleek white cabinets, stainless steel appliances visible in the background, and a bright, clean aesthetic. The lighting is warm and inviting, coming from overhead fixtures. White text is overlaid at the bottom: 'So to show how much we appreciate and care for them for that extra effort we'.
0:14hands placing cupcake trays A close-up shot focuses on a pair of hands carefully placing two clear plastic containers of 'Baked by Melissa' mini cupcakes onto a bright white kitchen countertop. One container features a pink heart label with 'UR SWEET' and the other has 'XOX'. The containers are filled with colorful mini cupcakes, visible through the clear plastic. The countertop is spotless, with a light gray subway tile backsplash forming the background. The lighting is bright and clean, illuminating the textures of the containers and the colors of the cupcakes. White text is overlaid at the bottom: 'So to show how much we appreciate and care for them for that extra effort we'.
0:16cupcakes on counter wider shot A medium shot, taken from a slightly elevated angle, displays several clear plastic trays of 'Baked by Melissa' mini cupcakes arranged neatly on a sleek white kitchen countertop. The trays are identical to those previously shown, featuring various cupcake flavors and heart-themed packaging bands. They are positioned across the counter, ready for presentation. The kitchen environment continues with white cabinets and a light gray subway tile backsplash. The lighting is bright and uniform, emphasizing the products. White text at the bottom reads: 'So to show how much we appreciate and care for them for that extra effort we'.
0:17hand holding single xox tray A close-up shot focuses on a hand holding a single clear plastic container of 'Baked by Melissa' mini cupcakes. This specific container features a prominent red and pink heart label with 'XOX'. The colorful mini cupcakes inside are visible through the clear plastic. The hand, with neatly manicured nails and light pink polish, holds the container slightly elevated, presenting it. The background is softly blurred, showing a modern kitchen setting. The lighting is bright and highlights the product. White text is overlaid at the bottom: 'wanted to gift them these mini size Valentine's Day cupcakes'.
0:18woman writing thank you card overhead An overhead shot captures a young Black woman seated at a bright white kitchen island, intently writing on a white 'Thank You' card with a black pen. Her long, dark braided hair falls over her shoulders. Several clear plastic trays of 'Baked by Melissa' mini cupcakes are arranged on the counter around her, some with 'XOX' labels visible. A blue card with 'THANK YOU' printed upside down is also on the counter. The kitchen environment is clean and modern, with overhead lighting providing excellent illumination. The colors are predominantly white, gray, and the vibrant reds/pinks of the cupcake packaging. White text is overlaid at the bottom: 'wanted to gift them these mini size Valentine's Day cupcakes'.
0:20woman writing thank you card close up A close-up shot of the same young Black woman from an eye-level perspective, focused on her hands as she continues to write on a white 'Thank You' card with a black pen. Her hands are adorned with several bracelets and rings. The card is placed on a bright white kitchen island, with several clear plastic trays of 'Baked by Melissa' mini cupcakes visible around it. A blue 'THANK YOU' card is also seen. The background is a clean, modern kitchen environment, softly blurred. The lighting is bright and highlights the act of writing. White text is overlaid at the bottom: 'And I wish y'all could see their faces'.
0:21woman happy with cupcakes and card A medium shot captures the young Black woman standing behind the white kitchen island, smiling brightly and holding up a completed white 'Thank You' card in her left hand and a clear plastic tray of 'Baked by Melissa' mini cupcakes in her right. She maintains eye contact with the camera, conveying genuine happiness. The kitchen background is bright and modern, with white cabinets, stainless steel appliances, and a light gray backsplash. The countertop in front of her has a black pen and the blue 'THANK YOU' card still visible. The lighting is warm and cheerful. White text is overlaid at the bottom: 'They were so happy'.
0:22woman in jacket with cupcakes A medium full shot shows the young Black woman back in the hallway from the first scene, now dressed in a stylish black puffer jacket, light gray top, and light-colored plaid pants. She holds two clear plastic trays of 'Baked by Melissa' mini cupcakes in her gloved hands, one stacked on top of the other, near her waist. She is smiling and talking directly to the camera, gesturing with her free hand. The background is the same light gray hallway with a white door and framed pictures. A small, light brown dog is briefly visible at the very bottom of the frame, near her feet. The lighting is bright and even. White text is overlaid at the bottom: 'And side note they have gluten-free and vegan options too'.
0:24excited girls getting cupcakes A medium shot captures two young Black girls behind a white kitchen island counter. The girl on the right is highly animated, raising both arms enthusiastically, with a wide, excited smile. She wears a black long-sleeved top with white ruffled cuffs. The girl on the left, wearing a striped black and white long-sleeved top, looks on with a curious and slightly amused expression, her chin resting on her hand. An adult hand, holding a white brochure and a cupcake container, reaches into the frame from the right, offering a cupcake. The background is a clean, modern kitchen with light gray walls and recessed lighting. The lighting is bright and highlights the girls' joyful reactions. White text is overlaid at the bottom: 'You get a cupcake'.
0:25girl smiling mischievously A close-up shot focuses on the young Black girl in the black top from the previous scene, sitting at the white kitchen island. She has a wide, mischievous smile, her eyes sparkling, and her tongue slightly peeking out. Her hands are placed flat on the counter in front of her, almost eagerly. The background is a blurred view of the modern kitchen. The lighting is bright and warm, capturing her expressive face. White text is overlaid at the bottom: 'You get a cupcake'.
0:26girls trying cupcakes A medium shot captures the two young Black girls sitting at the white kitchen island, each holding and examining a mini cupcake. The girl on the left, in the striped top, looks at her cupcake intently, while the girl on the right, in the black top, also holds a cupcake. An adult, partially visible from the chest down on the far right, is interacting with them, hands clasped. The kitchen environment is clean and modern, with light gray walls and overhead lighting. A red vase with red roses is visible on a shelf in the background. White text is overlaid at the bottom: 'Before that I had to let the girls try'.
0:28girl eating cupcake close up A medium shot shows the young Black girl in the black and white striped top, sitting at the white kitchen island, taking a bite of her mini cupcake. Her eyes are wide as she tastes it, and her expression suggests enjoyment. The other girl is partially visible next to her. The adult from the previous scene is still partially visible on the far right. The background remains the modern kitchen environment. The lighting is bright and highlights the action. White text is overlaid at the bottom: 'And you know kids are always gonna keep it honest'.
0:29girls eating cupcakes A medium shot captures both young Black girls sitting at the white kitchen island, each engrossed in eating their mini cupcakes. The girl in the striped top takes another bite, while the girl in the black top also continues to eat. They seem content and focused on their treat. The adult is still partially visible on the far right, watching them. The modern kitchen environment serves as the background, with light gray walls and recessed lighting. The lighting is bright and natural. White text is overlaid at the bottom: 'And you know kids are always gonna keep it honest'.
A medium shot shows the two young Black girls at the white kitchen island. The girl in the striped top gives a clear thumbs-up gesture with a big smile, while the girl in the black top also smiles and subtly indicates approval with her hand near her mouth, holding a cupcake. They both look towards the adult on the right, who is partially visible and gesturing with her hands. The background is the modern kitchen. The lighting is bright, emphasizing their happy expressions. White text overlays are present: 'Baked by Melissa ships NATIONWIDE ❤️' at the top, and 'Every Cupcake was a ten out of ten for them put that order in now to show' at the bottom.
0:31girls eating and smiling outro A medium shot continues to show the two young Black girls at the white kitchen island. Both are still enjoying their mini cupcakes, with the girl in the striped top smiling and the other girl contentedly chewing. The adult on the right is still partially visible, continuing to interact with them, making hand gestures. The modern kitchen environment remains the background. The lighting is bright and warm, maintaining the cheerful mood. White text overlays are present: 'Baked by Melissa ships NATIONWIDE ❤️' at the top, and 'love this Valentine's Day season' at the bottom.