0:00shoe drop delivery A close-up shot focuses on a hand wearing a brown long-sleeved shirt sleeve, as it drops a black and white athletic shoe onto a bright yellow plastic barrier. The barrier, which appears to be a safety bollard or ramp, has several small silver studs or bolts visible on its surface. In the background, out of focus, a light grey garage door is visible, along with some stacked, shrink-wrapped packages, suggesting an industrial or warehouse setting. The lighting is bright and even, highlighting the newness of the shoe and the vibrant yellow of the barrier. The camera is static, capturing the action directly from above and slightly to the side. White text overlay 'delivery' is centered on the yellow barrier.
0:01hand holding shoe This close-up shot mirrors the previous scene's environment, featuring a hand holding a black and white athletic shoe against the same bright yellow plastic barrier, with the blurry industrial background. The shoe is held up for display, showcasing its side profile, which features a mesh-like texture on the black upper, white midsole, and grey laces. The lighting remains consistent, bright and diffuse, emphasizing the product's details. The camera is static, focusing on the product presentation. White text overlay 'driver.' appears centered on the yellow barrier.
0:02host introduces comfort claim A male host stands in a medium shot, facing the camera directly, positioned in an industrial warehouse setting. Behind him, a large garage door is visible, and to his left, stacks of orange boxes, possibly containing more shoes, are neatly arranged. To his right, a light stand and some equipment are subtly blurred in the background. In front of him, two pairs of black and grey athletic shoes are prominently displayed on orange boxes, which rest on top of a black barrel. The host wears an orange t-shirt and a grey and white 'BRUNT' branded baseball cap. He gestures enthusiastically with both hands, conveying excitement and confidence. The lighting is bright and industrial. Text overlays 'warehouse' and 'supply chain.' appear, followed by 'all the time' and 'comfortable' as he speaks.
0:09close up shoe on box A close-up, eye-level shot focuses on a single black and white 'BRUNT' athletic shoe resting on an orange box. The shoe is positioned on the right side of the frame, showcasing its sleek design, mesh upper, white midsole, and grey laces. The orange box, visible beneath the shoe, has a subtle texture and the brand's logo. In the background, an industrial warehouse environment is visible, with a metal structure ceiling and a large garage door, all softly blurred. The lighting is bright and even, highlighting the product's details. The camera is static. White text overlay 'finally have one.' appears at the bottom of the frame.
0:10host introduces new shoe The male host is back in a medium shot, in the same warehouse setting, gesturing with his left hand towards the two pairs of shoes displayed on boxes on the black barrel. He has a very excited and proud expression as he talks directly to the camera. The background elements, including the garage door, stacked boxes, and equipment, remain consistent. His orange t-shirt and 'BRUNT' cap are clearly visible. The bright industrial lighting continues to illuminate the scene. White text overlay 'introduce' appears.
0:12hand displaying new shoes A rapid sequence of close-up shots displays different colorways and angles of the 'BRUNT Rivas Safety Toe Work Sneaker'. First, a hand holds a grey and white shoe against the yellow barrier, then a black shoe, and finally another black shoe, emphasizing the 'safety toe' feature. The industrial background with the garage door and stacked items remains consistently blurred. Each shoe is presented cleanly, highlighting its design and features like the mesh upper, chunky sole, and the 'BRUNT' branding. The bright, even lighting ensures clear visibility of the product details. The camera remains static, with quick cuts between the different shoes.
0:15host explains safety features The male host is shown in a medium shot, again in the warehouse setting with the two shoes on display. He speaks directly to the camera, gesturing with his hands to emphasize the safety features of the shoes. The background elements are consistent with previous talking head shots. He wears his orange t-shirt and 'BRUNT' cap, maintaining an enthusiastic and informative tone. The industrial lighting provides clear illumination. White text overlay 'So the all-new Rivas' appears, followed by 'meets all of the ASTM safety requirements.'.
0:17pov foot on pallet jack A low-angle POV shot looks down at a foot, encased in a black and white 'BRUNT' shoe, stepping onto the pedal of a yellow pallet jack. The foot is positioned centrally, and the shoe's design, with its robust sole and white midsole, is clearly visible. The pallet jack's yellow metal and some of its black mechanisms are in focus below. The ground is a light grey concrete floor. The lighting is bright and utilitarian, emphasizing the ruggedness of the shoe and its intended work environment. White text overlay 'the ASTM safety requirements.' appears, continuing the spoken information.
0:19host shows shoe sole The male host is shown in a medium shot, holding up a black and white 'BRUNT' shoe with its sole facing the camera. He points to the sole with his other hand, drawing attention to its features. The two other shoes remain on their boxes on the black barrel in front of him. The warehouse background, with the garage door and stacked boxes, is visible. He wears his orange t-shirt and 'BRUNT' cap, maintaining an engaging and informative expression. The bright industrial lighting ensures clear visibility of the shoe's sole. White text overlay 'As you'll see here,' appears below his hand.
0:20close up sole features An extreme close-up shot focuses on the sole of a black 'BRUNT' athletic shoe, held at an angle. The sole features aggressive, deep black treads with a distinctive orange 'BRUNT' logo embedded in the mid-foot area. Small specks of dust or debris are visible on the sole, indicating real-world use or texture. The background is a blurry mix of a concrete surface and what appears to be a rusty metal beam, further suggesting an industrial or outdoor work environment. The lighting is bright and direct, emphasizing the texture and design of the sole. White text overlay 'super grippy sole' appears at the bottom of the frame.
0:21pov walking slip resistant A high-angle POV shot looks down at a person's feet walking on a light grey concrete surface. Both feet, encased in black and white 'BRUNT' athletic shoes, move in a natural walking stride. The shoes feature grey laces and white midsoles, and their sturdy construction is evident. The concrete ground appears somewhat worn, with faint lines or cracks. The lighting is overhead and even, clearly showing the shoes and the walking motion. White text overlays 'slip and oil resistant,' and 'non-marking.' appear, describing the shoe's properties.
0:24host explains cushion midsole The male host is presented in a medium shot, holding one black and white 'BRUNT' athletic shoe in his left hand, turning it slightly to display its side profile. He gestures towards the shoe with his right hand, focusing on its features. The other two shoes remain on their boxes on the black barrel. The warehouse background is consistent with previous scenes. He wears his orange t-shirt and 'BRUNT' cap, maintaining an engaging and confident expression. The bright industrial lighting provides clear visibility. White text overlay 'And best of all, it's got that cushioned midsole,' appears, detailing the shoe's comfort feature.
0:26pov walking energy return A high-angle POV shot looks down at a person's feet walking on a light grey concrete floor. The feet, wearing black and white 'BRUNT' athletic shoes with grey laces, move consistently. The concrete surface has visible cracks and variations in tone, indicating a real-world, possibly aged, environment. The lighting is bright and overhead, casting minimal shadows and providing a clear view of the shoes and the walking motion. White text overlay 'which is going to provide a 30% energy return to you,' appears, emphasizing the shoe's performance benefit.
0:30host explains joint protection The male host is in a medium shot, holding one black and white 'BRUNT' athletic shoe in his left hand. He holds it up and slightly shakes it, demonstrating its lightness or flexibility, while speaking enthusiastically to the camera. The other two shoes remain on their boxes. The familiar warehouse background is visible. He wears his orange t-shirt and 'BRUNT' cap, maintaining an energetic and convincing tone. The bright industrial lighting provides clear illumination. White text overlay 'saving your knees and your joints with every single step.' appears, highlighting the health benefits.
0:33shoe drop quality assurance A close-up shot of a hand wearing a brown long-sleeved shirt sleeve, as it drops a black and white athletic shoe onto the bright yellow plastic barrier. This is a repeat of the opening shot, reinforcing the product's durability and quality. The yellow barrier has silver studs, and a blurry industrial background with a garage door and stacked packages is visible. The lighting is bright and even. The camera is static, capturing the action directly. White text overlay 'Because we know you deserve the best,' appears, setting up the final message.
0:34host call to action The male host is in a medium shot, in the warehouse setting, now leaning slightly forward and using emphatic hand gestures, pointing his index finger towards the camera. The two 'BRUNT' athletic shoes remain displayed on boxes in front of him. The background elements, including the garage door and stacked boxes, are consistent. He wears his orange t-shirt and 'BRUNT' cap, maintaining a friendly, encouraging, and confident demeanor. The industrial lighting is bright. White text overlays 'We back all of our gear with an on-the-job risk-free trial. Click the link below to get free shipping and free exchanges.' appear, presenting a clear call to action.
