0:00product reveal text
The scene opens on a dark, deep blue background with a subtle gradient, appearing almost black at the bottom and gradually lightening towards the top. A single, focused spotlight illuminates a central area on the floor, creating a circular pool of light. Within this light, a dark, amorphous, helmet-like shape is vaguely visible, positioned centrally. Above this shape, large, stark white sans-serif text reads "MOD 3", hinting at the product. At the very top, centered, is the iconic white Oakley logo and wordmark. The overall mood is mysterious and anticipatory, with dramatic, low-key lighting. The color palette is dominated by dark blues and blacks, with bright white accents for text and the spotlight.
0:01product reveal
The scene transitions from the abstract shape to a clear reveal of a matte black Oakley MOD 3 ski/snowboard helmet. The helmet is positioned centrally against a deep, vibrant blue background that has a subtle gradient, lighter at the top and darker towards the bottom, resembling a deep ocean or sky. It slowly rotates from right to left, revealing its sleek, minimalist design. Small, glowing blue and white particles, resembling fine snow or ice crystals, emanate dynamically from the base and sides of the helmet, creating an ethereal, almost magical effect. The lighting is focused and clean, highlighting the helmet's smooth contours and matte finish. The white Oakley logo and wordmark remain prominently at the top center.
0:03adjustable ventilation feature
This scene presents an extreme close-up on the top and front of the black Oakley MOD 3 helmet. The camera slightly tracks forward and rotates around the helmet's crown. It focuses on the textured, segmented ventilation system on the upper surface, which appears to be comprised of several adjustable panels or slats. As the camera moves, subtle changes in the ventilation openings are implied, indicating adjustability. White sans-serif text, "ADJUSTABLE VENTILATION", is overlaid in the lower center of the screen, highlighting this specific feature. The background is a vibrant, swirling pattern of deep blue and white, possibly representing air or water currents, which adds to the dynamic and functional feel of the product. The lighting is bright and direct, emphasizing the helmet's surface details and texture.
0:06low profile design feature
The scene features a medium shot of the matte black Oakley MOD 3 helmet, positioned slightly to the left of the frame's center. The helmet is actively rotating from right to left, showcasing its full silhouette and sleek, compact profile. Intense streams of fine white and light blue particles burst dynamically from the back and sides of the helmet, swirling around it as if impacted by strong winds or speed. These particles create an impression of aerodynamics and emphasize the 'low profile' design. White sans-serif text, "LOW PROFILE DESIGN", is overlaid to the upper right of the helmet. The background is a rich, dynamic blue gradient, darker at the bottom and lighter at the top, with an energetic, blurred effect suggesting rapid movement. The lighting is crisp, accentuating the helmet's curves and modern aesthetic.
0:10boa fit system feature
An immersive close-up shot focuses on the intricate back mechanism of the Oakley MOD 3 helmet, specifically the BOA 360 Fit System dial. The camera is positioned looking upwards and slightly into the interior of the helmet, providing a detailed view of the circular adjustment dial, its connecting straps, and the dark inner padding. A dramatic burst of glistening, water-like particles or digital glitter intensely sprays downwards and outwards from the central dial, creating a visually impactful representation of its precise adjustment and secure fit. White sans-serif text, "BOA 360 FIT SYSTEM", is overlaid near the mechanism, clarifying its function. The background is a deep, dark blue gradient, making the illuminated particles and the helmet's internal details stand out. The lighting is direct, highlighting the textures and contours of the system.
0:14logo reveal particles
The scene transitions into an abstract and dynamic visual spectacle. A multitude of small, bright white and vibrant blue particles intensely swirl, rush, and coalesce across a deep, dark blue background. The particles move with high velocity, forming chaotic yet organized patterns, before converging rapidly towards the center of the frame. In a dramatic burst of light and energy, these particles form and illuminate the iconic white Oakley logo and wordmark, which then sits glowing brightly amidst the dissipating particle effects. The overall mood is energetic, powerful, and modern, emphasizing the brand's dynamic nature and technological prowess through visual effects. The color palette shifts from dark blues to bright whites and electric blues.
0:17outro call to action
The scene is minimalist and stark, featuring a solid black background. The white Oakley logo and wordmark are centrally positioned, clear and crisp against the darkness. After a brief moment of the logo's presence, white sans-serif text smoothly fades in beneath the logo, stating "Discover more on Oakley.com". The lighting is even and flat, purely highlighting the logo and text for maximum readability. The overall aesthetic is clean, professional, and provides a clear call to action to viewers, serving as a definitive brand outro.