0:00split screen talking head welding boots This scene employs a split-screen format. The upper half features a medium close-up of a male speaker looking directly into the camera, engaging with the audience. He has a short beard and is wearing a gray baseball cap with a white front panel, and a black t-shirt with an orange 'BRUNT' logo prominently displayed on the chest. The background is a brightly lit retail space with shelves filled with work boots, slightly out of focus. The lower half of the screen shows a close-up of a pair of brown work boots, positioned on a metal grate. Bright sparks from what appears to be welding activity are intensely concentrated around the toe of the right boot, illuminating the scene. The lighting is strong on the speaker in the upper frame, with clear, even illumination, while the lower frame uses dramatic backlighting from the sparks. The overall color palette is dominated by browns, grays, and the vibrant orange of the sparks and logo. Text overlays, 'I'm Eric Girard,' and 'founder of BRUNT' appear sequentially on the screen, centered between the split. The camera remains static throughout this segment.
0:03split screen talking head boot on wood This scene maintains the split-screen format. The upper frame continues to show the male speaker from the previous scene, delivering his lines directly to the camera against the same retail backdrop. His expression is engaged, and he speaks with conviction. The lower frame presents a close-up, low-angle shot of a single brown work boot, its sole caked with mud and dust, stepping firmly onto a rough wooden plank. The plank itself is situated atop other wood pieces, implying a construction or work site environment. The lighting in the lower frame is natural and bright, highlighting the texture of the boot and the wood. The color palette remains earthy, featuring various shades of brown and natural wood tones, contrasting with the vibrant sparks from the earlier scene. Text overlay reads 'of BRUNT' and 'Workwear.' The camera remains static.
0:04split screen talking head boot smoke The split-screen composition continues. In the upper segment, the speaker, still dressed in his Brunt t-shirt and cap, gestures slightly as he speaks, maintaining eye contact with the viewer. The background, filled with boot-laden shelves, is consistent. The lower segment presents a dramatic close-up of a single, clean light brown work boot, standing upright on a dark, reflective surface. Wisps of white, theatrical smoke curl and dissipate around the boot, creating an ethereal and almost mystical atmosphere. The lighting is soft and diffused, emphasizing the boot's texture and form against the smoky backdrop. The color palette is muted, with the warm brown of the boot contrasted against the cool grays and blacks of the smoke and surface. Text overlays, 'We hear from people,' and 'all over the country,' appear in the middle of the split screen. The camera remains static.
0:05split screen talking head boots stairs The split-screen persists, with the male speaker engaging the viewer in the upper frame, animated as he discusses the product. The retail store background with shelves of boots is still visible. In the lower frame, a close-up shot captures the feet of an individual ascending a rugged wooden staircase. The person wears dark brown work boots, well-used and showing signs of wear, suggesting authenticity and durability. The boots are meticulously laced, and the pant legs are dark, heavy-duty work pants. The wooden steps are raw and unpolished, indicative of a construction or industrial setting. The lighting is practical and direct, clearly illuminating the steps and the boots. The dominant colors are the earthy browns of the boots and wood, contrasting with the dark trousers. Text overlays, 'every day', 'asking us', and 'where they can' appear on the screen. The camera remains static.
0:07split screen talking head boots walking Continuing the split-screen layout, the upper frame features the male speaker, still in the retail environment, speaking directly to the camera with an engaging and slightly concerned expression as he poses a question. The background of boot shelves remains consistent. The lower frame presents a medium shot, low-angle perspective, of a person's lower legs and feet, clad in brown work boots and sturdy dark brown work pants, walking along a dusty, unfinished floor inside what appears to be a framed building under construction. Wood chips and debris are scattered on the floor, adding to the authenticity of the setting. The lighting is diffused and natural, indicating an indoor, possibly workshop-like environment. The dominant colors are shades of brown, gray, and natural wood. Text overlays, 'try on', 'our work boots', and 'and apparel in' are displayed. The camera remains static.
0:08split screen talking head text overlay retail This scene maintains the split-screen. In the upper portion, the male speaker, still in his branded t-shirt and cap, smiles warmly and gestures with both hands towards the viewer, conveying positive news. The background of retail shelves filled with boots is consistent. The lower portion displays a bold, white graphic text overlay on a solid black background: 'BRUNT' logo (orange and white) followed by 'NOW AVAILABLE AT' in red, then a large black boot print, and finally 'FOOTWORKS SAFETY SHOES & WORK WEAR' in green. The text is clear and centrally aligned, acting as a direct announcement. The lighting on the speaker is bright and even, while the lower graphic is stark and high-contrast. The color palette combines the black, orange, white, and red from the brand's identity. Text overlays, 'person.', 'Good news!', and 'BRUNT is' appear in the middle of the split. The camera remains static.
0:09split screen talking head text overlay near you The split-screen continues with the male speaker in the upper frame, his expression friendly and reassuring, gesturing as he delivers the message. The background of retail shelves with boots is visible. The lower frame remains a black background featuring the 'BRUNT' logo, 'NOW AVAILABLE AT' text, and the Footworks logo with the boot print. This graphic re-emphasizes the retail availability. The lighting on the speaker is bright and consistent. The color palette focuses on brand colors: orange, red, black, white, and green. Text overlays, 'already available', 'at a', and 'retail store' appear between the split. The camera remains static.
0:12split screen talking head customer browsing This scene maintains the split-screen composition. The upper frame shows the male speaker, still in his characteristic attire, looking directly at the camera with an inviting expression, gesturing to draw the viewer in. The background of the boot-filled retail space is visible. The lower frame shows a medium shot of a different male, dressed in a dark grey t-shirt and brown work pants, actively reaching for a pair of boots on a wooden display shelf in a store setting. He is partially obscured, with his back slightly turned to the camera, but his action clearly indicates engagement with the product. The lighting in both frames is bright and clear, emphasizing the products. The color palette is earthy, with browns, grays, and the natural wood of the shelves. Text overlays, 'near you.', and 'If you want' are displayed. The camera remains static.
0:14split screen talking head customer trying on boot The scene continues with the split-screen format. In the upper frame, the male speaker, wearing his Brunt t-shirt and cap, looks directly at the camera with a friendly and informative expression, speaking clearly. The retail store background with shelves of boots is still visible. In the lower frame, a medium shot shows a male customer, dressed in a bright yellow t-shirt and dark pants, sitting on a dark grey bench. He is focused on trying on a black work boot. His actions demonstrate the process of assessing fit and comfort. The lighting is bright and functional, illuminating both the speaker and the customer's interaction with the product. The color palette includes the yellow of the customer's shirt, contrasting with the dark boot and bench, and the consistent warm tones of the speaker's frame. Text overlays, 'to get up close', 'to our products', and 'so you could feel' are displayed. The camera remains static.
0:16split screen talking head boot sole detail The split-screen composition holds. In the upper frame, the male speaker continues his address, looking directly at the camera with an earnest expression, gesturing to emphasize his points. The background of retail shelves is consistent. The lower frame features a tight close-up of the textured sole of a work boot. The prominent tread pattern, designed for grip, is clearly visible, along with an orange 'BRUNT' logo inlayed in the heel area. The material appears durable, and the detail highlights the quality and functionality of the boot's design. The lighting is direct and sharp in the lower frame, accentuating the sole's features, while the upper frame remains evenly lit. The color palette features the tan of the sole, the orange of the logo, and the familiar browns and blacks. Text overlays, 'the quality', 'and experience', and 'the comfort.' are visible. The camera remains static.
0:18split screen talking head boot stitching detail The split-screen continues. In the upper frame, the male speaker, dressed in his Brunt t-shirt and cap, looks directly at the camera, gesturing with his fingers to emphasize precision as he speaks. The background of retail shelves persists. The lower frame presents an extreme close-up of the side of a brown work boot, specifically focusing on the intricate stitching that connects different leather panels. The stitching is thick, light-colored thread, contrasting with the rich brown leather, highlighting craftsmanship and durability. A small, dark eyelet with 'BRUNT' inscribed on it is also visible on the boot's side. The lighting in the lower frame is focused and warm, bringing out the texture of the leather and the detail of the stitching. The color palette is dominated by rich browns and the light beige of the thread. Text overlays, 'head over', 'to bruntworkwear.com', and 'Click on' are featured. The camera remains static.
0:20website screen recording store locator This scene begins with the split-screen, showing the male speaker in the upper frame, concluding his sentence, while the lower frame initially continues with the boot stitching detail. As he finishes his phrase, the lower frame expands to take up the full screen. It transitions into a screen recording of the 'BRUNTWORKWEAR.COM' website, specifically the 'FIND RETAILERS NEAR YOU' page. The screen displays the 'BRUNT' logo at the top, a search bar labeled 'Type a City or State' with a magnifying glass icon, and below it, a dynamic map of the USA. The map visually demonstrates the locator functionality. The website's design is clean and user-friendly, with a white background and clear text. The speaker's voice continues as a voiceover while the screen recording plays. Text overlays, 'the store', 'locator', 'to find the closest', and 'location' appear as the scene progresses, visually guiding the viewer. The camera motion simulates a screen recording and then is static on the webpage.
