0:00exterior store grand opening
A static, digitally rendered wide shot of the front exterior of a Harbor Freight Tools store, prominently featuring its red and grey facade under a bright blue sky with sparse white clouds. The building has a large 'HARBOR FREIGHT' logo in white, blue-outlined letters positioned above the main entrance, which consists of double glass doors with a dark frame and a sloped black canopy. Two yellow bollards are visible near the entrance on a light grey concrete sidewalk. The upper part of the frame features a solid red background with large, bold white text overlayed, reading 'GRAND OPENING Pleasant Run and I-35 E. IN DESOTO'. The lighting is bright and even, suggesting a clear sunny day, with a color palette dominated by red, blue, grey, and white.
0:01interior store browsing tools
A medium-wide, slightly elevated shot captures the interior of a brightly lit Harbor Freight Tools store. The camera looks down a long aisle filled with white metal shelving units, which are meticulously stocked with a vast array of tools and hardware, creating a sense of depth and abundance. Overhead fluorescent lighting provides uniform illumination, minimizing shadows. Two adult males are visible in the foreground, engrossed in browsing the products. The floor is a light grey concrete. In the upper portion of the frame, a red banner with white text overlays reads 'HARBOR FREIGHT' and 'Now Open at Pleasant Run and I-35 E.', providing promotional information.
0:03split screen automotive hand tools
A dynamic split-screen composition featuring two distinct product categories, with a continuous red banner overlay at the top. The upper half displays a close-up, low-angle shot of a glossy red 'DAYTONA' hydraulic floor jack being rolled on a textured concrete surface. The motion blurs slightly, enhancing the sense of movement, and bright lighting accentuates its metallic sheen. Text 'AUTOMOTIVE' in bold white is superimposed below the jack. The lower half of the screen shows a medium-close shot of a person's hand reaching into a black, organized hand tool set, filled with an array of metallic wrenches, sockets, and bits. Text 'HAND TOOLS' in bold white is overlaid below the tools. The top red banner persists, displaying 'HARBOR FREIGHT Now Open at Pleasant Run and I-35 E.' in white text.
0:05split screen generators power tools
A split-screen composition, maintaining the red banner overlay at the top. The upper half features a medium-close shot of a person's hands operating a red and black 'PREDATOR INVERTER 5000' generator, turning a knob. The generator is situated outdoors on a gravelly, unpaved surface, with a blurry background suggesting other equipment. Natural, bright lighting illuminates the scene. Text 'GENERATORS' in bold white is overlaid below the generator. The lower half of the screen displays a dynamic medium-close shot of a 'Bauer' brand circular saw actively cutting a piece of wood, generating visible sawdust and wood chips. The saw blade is in rapid motion, emphasizing its power. Text 'POWER TOOLS' in bold white is overlaid below the saw. The top red banner continues to display 'HARBOR FREIGHT Now Open at Pleasant Run and I-35 E.' in white text.
0:07split screen off road outdoor
A visually striking split-screen composition, with the constant red banner overlay at the top. The upper half presents a close-up, powerful shot of the front grille and bumper of a black off-road vehicle, likely a Jeep. Its bright headlights and amber auxiliary lights are illuminated, creating a strong focal point. A robust silver 'BADLAND' winch is mounted on the equally sturdy silver front bumper. Text 'OFF-ROAD' in bold white is overlaid below the vehicle. The lower half of the screen captures a medium shot of a person's lower body operating a red and black 'Bauer' brand leaf blower in a verdant, grassy outdoor environment. The blower is directed downwards, subtly disturbing the grass with its airflow. Text 'OUTDOOR' in bold white is overlaid below the blower. The top red banner continues to display 'HARBOR FREIGHT Now Open at Pleasant Run and I-35 E.' in white text.
0:09split screen storage welding
A split-screen composition featuring the familiar red banner overlay at the top. The upper half shows a medium-close shot of a person's hands, clad in black work gloves, opening a drawer on a large, vibrant blue metal tool storage cabinet. The drawer reveals neatly organized tools, hinting at a functional workshop. Text 'STORAGE' in bold white is overlaid below the cabinet. The lower half of the screen provides a dramatic close-up of a person actively engaged in welding, viewed through a dark welding helmet. Intense blue and white sparks, accompanied by smoke, brilliantly emanate from the welding arc, creating a high-contrast and energetic visual. Text 'WELDING' in bold white is overlaid below the welding scene. The top red banner persists, displaying 'HARBOR FREIGHT Now Open at Pleasant Run and I-35 E.' in white text.
0:11final call to action graphic
A static, two-part graphic designed as a final call to action. The upper two-thirds of the screen features a solid, bright red background. Centered on this red section, large, bold white text reads 'Whatever You Do, Do It for Less', followed by 'HARBOR FREIGHT' on the next line, underlined by a thick blue stripe. The bottom one-third of the screen has a clean, solid white background. Centered on this white section is a rectangular red badge with slightly rounded corners, containing the bold white text 'NOW OPEN'. Below this badge, in large, bold black text, it explicitly states 'at Pleasant Run and I-35 E. in DESOTO'. The graphic is brightly lit and uses a high-contrast color palette of red, white, blue, and black to convey its message clearly and effectively.
