0:00pregnant woman discussing stretch marks The scene opens with a pregnant Asian woman, approximately in her late 20s to early 30s, looking directly at the camera and speaking. She is seated comfortably on a light grey sofa, partially obscured by a beige throw pillow. Her expression is initially slightly distressed, then transitioning to more engaged. She wears a light lavender, quarter-zip, long-sleeved dress. Her dark hair is styled around her shoulders. A black microphone, positioned to her left, is visible in the foreground. In the background, muted home decor elements like a white vase with dry floral arrangements and blurred furniture are present. The lighting is soft and even, suggesting an indoor setting. Text overlays appear and change: first, 'DON'T TELL ME TO USE PALMER'S', then 'THAT DOESN'T WORK'. A rectangular graphic featuring a Palmer's Tummy Butter & Stretch Marks product package (orange and brown with white text) is superimposed over her lap, then transitions to a split image of two human bellies, one showing severe stretch marks and the other smooth, with 'WHAT ACTUALLY' appearing above the split images. The dominant colors are lavender, beige, and white, creating a soft, warm ambiance. The camera remains static throughout.
0:02expert introducing serum The scene transitions to a vertical split screen. The upper half features a pregnant Black woman, approximately in her early 30s, with long, dark curly hair styled with a scrunchie, speaking into a black microphone. She is wearing a light grey knitted cardigan over a dark top. Her facial expression is confident and informative. The background is a soft, warm-toned indoor setting with blurred natural elements like dried foliage. The lower half of the screen displays a close-up of a hand holding a clear glass bottle of 'TRUE BELLY SERUM'. The bottle contains a light, creamy liquid and has a minimalist label. Text overlays 'TRUE BELLY SERUM' and 'FROM' appear, followed by '8 SHEEP ORGANICS' in bold green. The lighting is soft and even, highlighting both the speaker and the product. The color palette is warm browns, greys, and natural greens, with the stark white of the product label providing contrast. The camera remains static.
0:04expert explaining ingredient The vertical split screen continues. The upper half still features Thelma, the pregnant Black woman, speaking confidently into the microphone. The lower half now displays a vibrant, close-up image of a single green Centella Asiatica leaf, showcasing its distinctive circular shape and prominent veins. The leaf is depicted with water droplets, indicating freshness. The background behind the leaf is a blurred, dark green, creating depth and focus on the botanical element. Text overlays 'CENTELLA ASIATICA' appear in bright green, emphasizing the ingredient being discussed. The overall color palette maintains warm tones for Thelma's side, contrasting with the vivid green of the leaf. The lighting remains soft and even. The camera is static.
0:06expert explaining ingredient benefits The scene shifts to a full-frame shot of Thelma, the pregnant Black woman, speaking directly into the microphone. She is seated comfortably, gesturing with her hands to emphasize her points. She maintains a confident and engaged facial expression. She wears a light grey knitted cardigan over a dark top, with her dark curly hair styled with a scrunchie. The background consists of blurred, warm-toned natural elements, creating a soft, professional setting. Text overlay 'THAT'S THE' appears, followed by 'INGREDIENT' in bright green, then 'THAT ACTUALLY' in green. The lighting is soft and even. The camera remains static.
0:09expert with collagen infographic The vertical split screen returns. The upper half features Thelma, the pregnant Black woman, speaking into the microphone with a confident expression. The lower half displays a detailed animated infographic. This infographic shows four main sections: top left, 'Centella Asiatica' with green leaves; top right, a cross-section of skin showing 'Increased Collagen' and 'Collagen Production' with fibroblasts; bottom left, a pregnant woman with a developing fetus inside her womb, surrounded by glowing particles and a bottle labeled 'Collagen Boost'; bottom right, 'Centella Asiatica' leaves. The infographic uses bright, illustrative colors – greens, pinks, and blues – to depict the scientific concepts. Text overlays 'THAT ACTUALLY' and 'LIKE RETINOL DOES' appear in bright green, referring to collagen boosting. The overall lighting remains soft. The camera is static.
0:11pregnant woman questioning ingredient The scene returns to the pregnant Asian woman, now looking directly at the camera with a confused and questioning expression, her eyebrows raised and her mouth slightly agape. She gestures with her right hand, palm up, indicating uncertainty. She is seated on the light grey sofa, wearing the same light lavender dress. The black microphone is still visible to her left. The background remains a softly blurred indoor setting with minimalist decor. Text overlay 'WHAT'S CENTELLA' appears, followed by 'ASIATICA?' in green. The lighting is soft and even. The dominant colors are still lavender, grey, and beige, with a slight shift in her expression changing the mood to one of skepticism and inquiry. The camera is static.
0:13expert explaining dermatology recommendation The vertical split screen reappears. The upper half shows Thelma, the pregnant Black woman, speaking into the microphone with a confident and explanatory tone. The lower half features a Caucasian woman in her late 20s to early 30s, with light brown hair tied back, wearing a white lab coat and blue gloves. She is meticulously stirring a white liquid in a clear glass flask that contains a green leaf, suggesting a laboratory setting. The background of the lab features blurred white shelves with various lab equipment, reinforcing a scientific and professional environment. Text overlays 'IT'S THE ONLY' and 'INGREDIENT' are visible, followed by 'THAT THE AMERICAN ACADEMY OF DERMATOLOGY' in bright green. The lighting is bright and clean in the lab portion, contrasting with the warmer, softer lighting on Thelma. The color palette combines professional whites and blues with warm greys. The camera is static.
0:17expert with dermatology screenshot The vertical split screen persists. The upper half shows Thelma, the pregnant Black woman, speaking into the microphone with an even more convincing tone. The lower half displays a clear screenshot from the 'American Academy of Dermatology Association' website. The text on the website is legible, specifically highlighting a sentence: 'Researchers have found that products containing centella or hyaluronic acid may help prevent stretch marks'. The website background is white with blue accents for links and buttons ('DONATE', 'FOR AAD MEMBERS'). Text overlays 'ACTUALLY' and 'FOR PREVENTING STRETCH MARKS' appear in bright green. The lighting on Thelma is soft, while the screenshot is brightly lit as if from a computer screen. The color scheme combines warm and neutral tones with the authoritative blue and white of the medical website. The camera is static.
0:20expert with placenta infographic The vertical split screen remains active. The upper half features Thelma, the pregnant Black woman, speaking into the microphone, her expression earnest and informative. The lower half presents another detailed animated infographic. This graphic depicts a cross-section of a pregnant woman's body, showing the uterus with a fetus curled inside, attached by an umbilical cord to the placenta. Alongside this anatomical illustration, green Centella Asiatica leaves are shown. The animation emphasizes the physiological process and the ingredient's role. Text overlays 'IT BOOSTS COLLAGEN' and 'WITHOUT CROSSING THE PLACENTA' appear in bright green. The infographic uses realistic yet stylized colors for the anatomy (pinks, reds, blues) and natural greens for the leaves. The lighting is soft. The camera is static.
0:23pregnant woman questioning safety The scene reverts to the pregnant Asian woman, looking directly at the camera. She appears thoughtful, then concerned, as she gestures with her hands, pressing them together. Her expression is one of genuine inquiry about product safety. She is seated on the light grey sofa, wearing the lavender dress, with the black microphone visible. The background remains softly blurred. Text overlays 'SO IS ACTUALLY' and 'PREGNANCY SAFE' appear, followed by 'THOUGH?' in green. The lighting is soft and consistent. The color palette remains soft, with her concerned expression adding a layer of seriousness to the interaction. The camera is static.
0:26expert showing product bottle The vertical split screen reappears. The upper half shows Thelma, the pregnant Black woman, speaking into the microphone with a reassuring and direct expression. The lower half features a close-up of hands holding the 'TRUE BELLY SERUM' bottle, carefully rotating it to show its minimalist label and the creamy liquid inside. The camera focuses on the product details. Text overlays 'IT'S MADE SPECIFICALLY' and 'FOR PREGNANCY' in bright green emphasize its safety and target audience. The lighting is soft and clear, ensuring the product is well-illuminated. The color palette is consistent with previous split-screen shots. The camera is static.
0:28expert listing ineffective ingredients The vertical split screen continues. The upper half features Thelma, the pregnant Black woman, speaking into the microphone, her expression conveying a sense of dismissiveness towards common products. The lower half displays an animated depiction of various cocoa butter chunks, glistening and falling, against a dark background. Text overlays 'COCOA BUTTER', 'SHEA BUTTER', and 'MINERAL OIL' appear, followed by 'THAT STUFF' in bright green. The animation of the cocoa butter is smooth and visually appealing despite the negative context. The lighting is soft on Thelma and more dramatic on the animated ingredients. The color palette blends warm tones with the rich brown and yellow of the cocoa butter. The camera is static.
0:30expert explaining surface action The vertical split screen persists. The upper half shows Thelma, the pregnant Black woman, speaking into the microphone, her expression now more critical as she describes the limitations of other products. The lower half displays a detailed animated cross-section of human skin, clearly showing a deep stretch mark. A shimmering, golden, oil-like substance is depicted resting on the very surface of the skin, failing to penetrate the dermal layers where the stretch mark originates. This visual effectively illustrates the 'doing nothing' aspect. Text overlays 'THAT STUFF' and 'DOING NOTHING' appear in bright green, with 'IT JUST SITS ON THE SURFACE' in smaller text. The animation is smooth and clear. The lighting is soft. The color palette includes natural skin tones, red for blood vessels, yellow for fat, and the glowing gold of the surface oil. The camera is static.
0:32expert explaining serum penetration The vertical split screen continues. The upper half features Thelma, the pregnant Black woman, speaking into the microphone with a confident and affirmative expression. The lower half displays another animated cross-section of human skin with a stretch mark, similar to the previous scene. However, this time, shimmering blue liquid droplets (representing the True Belly Serum) are shown actively penetrating deep into the various layers of the skin, reaching the origin of the stretch mark. This visual directly contrasts with the previous scene, demonstrating effective penetration. Text overlays 'TRUE BELLY SERUM' and 'WHERE STRETCH MARKS FORM' appear in bright green, with 'ACTUALLY PENETRATES' in smaller text. The animation is fluid and highlights the depth of penetration. The lighting is soft. The color palette includes natural skin tones and the bright, shimmering blue of the serum. The camera is static.
0:36pregnant woman questioning how The scene cuts back to the pregnant Asian woman, looking directly at the camera with an expression of intense curiosity and a hint of bewilderment. She brings her hand to her chest, as if emphasizing her question. She is seated on the light grey sofa, wearing the lavender dress, with the black microphone visible. The background remains softly blurred. Text overlay 'HOW?' appears in bright green. The lighting is soft and consistent. Her questioning expression and simple, direct text overlay heighten the viewer's anticipation for the explanation. The camera is static.
0:37expert explaining hyaluronic acid The vertical split screen returns. The upper half features Thelma, the pregnant Black woman, speaking into the microphone with a knowledgeable and confident expression. The lower half displays an animated graphic of numerous golden, spherical capsules, arranged in rows, filling the bottom portion of the screen. These capsules shimmer slightly, suggesting a potent ingredient. Text overlays 'TRIPLE' and 'HYALURONIC ACID' appear in bright green. The animation of the spheres is smooth. The lighting on Thelma is soft, while the graphic is brightly rendered. The color palette blends warm skin tones with the vibrant gold of the animated elements. The camera is static.
0:38expert explaining molecular sizes The vertical split screen continues. The upper half shows Thelma, the pregnant Black woman, speaking into the microphone, her expression focused and educational. The lower half displays an animated graphic of three distinct groups of light blue molecular structures, each group appearing to be of a different molecular size (small, medium, large). These structures float and slightly rotate against a plain white background, illustrating the concept of varying molecular sizes for hyaluronic acid. Text overlays 'THREE DIFFERENT' and 'MOLECULAR SIZES' appear in bright green. The animation is clean and scientifically illustrative. The lighting is soft. The color palette includes warm skin tones and the cool blue of the molecular structures. The camera is static.
0:40expert explaining deep penetration The vertical split screen persists. The upper half features Thelma, the pregnant Black woman, speaking into the microphone with a firm and confident expression. The lower half displays another animated cross-section of human skin, similar to previous skin graphics. This time, three large, shimmering blue spherical droplets are shown penetrating into the deeper layers of the skin, while numerous smaller blue spheres are depicted integrated into the lower dermal layers, illustrating deep and comprehensive absorption. Text overlays 'IT GETS DEEP INTO YOUR SKIN' and 'WHERE THE PROBLEM ACTUALLY' appears, followed by 'IS' in bright green. The animation is smooth and emphasizes the depth of action. The lighting is soft. The color palette includes natural skin tones and the bright, consistent blue of the penetrating spheres. The camera is static.
0:42expert applying serum to belly The vertical split screen continues. The upper half features Thelma, the pregnant Black woman, speaking into the microphone, her expression becoming more personal and demonstrative. The lower half shows a close-up of a pregnant belly (presumably Thelma's), with hands applying the 'TRUE BELLY SERUM' using a dropper bottle. The clear, slightly viscous serum is visibly squeezed onto the skin, and a hand gently rubs it in. The belly shows no visible stretch marks, suggesting a 'before/after' or preventative use case. Text overlays 'NOT JUST MOISTURIZING' and 'THE TOP LAYER' appear in bright green. The lighting is soft and natural on both segments. The color palette focuses on natural skin tones and the subtle sheen of the applied serum. The camera is static.
0:44pregnant woman questioning efficacy The scene cuts back to the pregnant Asian woman, looking directly at the camera with an expectant and slightly skeptical expression. She gestures with both hands spread open, asking for confirmation. She is seated on the light grey sofa, wearing the lavender dress, with the black microphone visible. The background remains softly blurred. Text overlay 'DOES IT ACTUALLY WORK?' appears in bright green. The lighting is soft and consistent. Her expression and open gesture convey a desire for tangible proof of the product's effectiveness. The camera is static.
0:46expert confirming efficacy The scene returns to a full-frame shot of Thelma, the pregnant Black woman, speaking into the microphone. Her expression is emphatically confident, almost challenging, as she confirms the product's efficacy. She gestures with both hands in a reassuring manner. She is seated comfortably, wearing the light grey knitted cardigan over a dark top. The background is the same soft, warm-toned indoor setting with blurred natural elements. Text overlay 'OF COURSE' appears in bright green. The lighting is soft and even. Her confident demeanor and direct response aim to fully address any lingering doubts. The camera is static.
0:47expert with customer reviews The vertical split screen returns. The upper half features Thelma, the pregnant Black woman, speaking into the microphone, her expression proud and validating. The lower half displays three distinct text boxes, each containing a 5-star customer review of the product. The reviews are presented in a clean, legible font against a light background, highlighting positive testimonials from users named 'Angela', 'Brianna S.', and 'Carla'. Text overlays 'THERE ARE THOUSANDS OF 5-STAR REVIEWS' appear in bright green. The lighting is soft. The color palette blends warm tones with the neutral white and black of the review boxes. The camera is static.
0:49expert personal demonstration The vertical split screen continues. The upper half features Thelma, the pregnant Black woman, speaking into the microphone, now with a very personal and demonstrative expression, hinting at her own use. The lower half shows a close-up of Thelma's own pregnant belly, with hands applying the 'TRUE BELLY SERUM' using a dropper bottle. The serum is visibly squeezed onto the skin, and a hand gently rubs it in, mirroring the earlier demonstration but now with the speaker herself as the subject. Text overlays 'AND I'M EVEN USING IT RIGHT NOW' appear in bright green. The lighting is soft and natural. The color palette emphasizes natural skin tones and the subtle sheen of the serum. The camera is static.
0:50expert with guarantee graphic The vertical split screen persists. The upper half features Thelma, the pregnant Black woman, speaking into the microphone with a reassuring expression. The lower half displays a clean graphic with four icons and corresponding text: 'Clean Ingredients', 'Made in Indiana, USA', 'Ships In 5-7 Days', and '100-Day Happiness Guarantee'. The '100-Day Happiness Guarantee' is highlighted with a yellow box, emphasizing the brand's confidence and return policy. Text overlays 'AND 8 SHEEP HAS A' and '100-DAY GUARANTEE' appear in bright green. The graphic is minimalist with black icons and text on a white background. The lighting is soft. The color palette combines warm tones with the stark white of the graphic. The camera is static.
0:52expert call to action The scene reverts to a full-frame shot of Thelma, the pregnant Black woman, speaking directly into the microphone with an encouraging and confident expression. She uses open hand gestures to invite the viewer to try the product. She is seated comfortably, wearing the light grey knitted cardigan over a dark top. The background is the same soft, warm-toned indoor setting with blurred natural elements. Text overlays 'SO YOU SHOULD' and 'IF IT DOESN'T WORK, YOU CAN JUST RETURN IT' appear, followed by 'BUT I'M TELLING YOU' and 'IT WORKS' in bright green. The lighting is soft and even. Her confident and persuasive demeanor forms a strong call to action, reinforced by the money-back guarantee. The camera is static.
0:57end card call to action The scene transitions to a clean, bright white end card. A clear glass bottle of 'TRUE BELLY SERUM' with a dropper is prominently displayed in the center, casting a subtle shadow. Above the bottle, large black text reads 'Pure Care for Your Growing Bump', followed by five gold stars, and then smaller text 'No stretch marks. No irritation. Just soft, nourished skin.' At the bottom of the screen, a large black button with white text reads 'SHOP TRUE BELLY SERUM'. The overall design is minimalist and professional, with a strong focus on the product and a direct call to action. The lighting is bright and even, highlighting the product. The color palette is primarily white, black, and gold, with the natural creamy color of the serum. The camera is static.
