0:00opening text and blurred product The scene opens with a vertically framed shot featuring a severely blurred, golden, organically shaped object, centrally positioned against a softly gradient background that shifts from a dark teal-blue at the top to a lighter, more vibrant turquoise at the bottom. The object's contours are indistinct, suggesting a polished, reflective surface. Overlaid in the center of the screen is white text. The first line, in an elegant, flowing script font, reads 'Elsa Peretti'. Below it, in a clean, sans-serif typeface, is 'Bone Cuff by Elsa Peretti®'. The lighting appears soft and diffused, creating subtle highlights on the blurred golden form. The overall mood is sophisticated and mysterious, setting a luxurious tone.
0:01product reveal with ribbon The blurred golden object from the previous scene smoothly resolves into sharp focus, revealing a highly polished, radiant gold cuff. The cuff, known as the 'Bone Cuff by Elsa Peretti', is an exquisite, sculptural piece of jewelry with an organic, ergonomic design, open at one end. Its surface is highly reflective, showing soft, indistinct reflections of the surrounding environment and light sources. A thin, translucent white ribbon or fabric strip elegantly weaves through the opening of the cuff, flowing gracefully. The cuff itself is gently rotating on its vertical axis, showcasing its three-dimensional form. The background remains the soft gradient of dark teal-blue to lighter turquoise. The lighting is even and luxurious, emphasizing the golden luster of the cuff. The camera maintains a medium close-up, allowing for detailed appreciation of the craftsmanship.
0:04brand reveal with static product The highly polished gold 'Bone Cuff by Elsa Peretti' is now perfectly static, suspended mid-air against the consistent soft gradient background of dark teal-blue transitioning to lighter turquoise. The translucent white ribbon from the previous scene is no longer present. After a brief pause, two lines of white text appear centrally below the cuff. The first line reads 'With love, Since 1837' in a simple, elegant serif font. Immediately below it, in a larger, bolder serif font, is 'TIFFANY & CO.'. The lighting remains soft and luxurious, highlighting the cuff's golden sheen and reflections. The overall composition is clean and focused, concluding with clear brand identification.