0:00before state hair product showcase The scene presents a medium shot of a young woman from behind, primarily focusing on her long, wavy blonde hair. She is turned slightly to her right, looking over her right shoulder, so only the back of her head and a small part of her profile (forehead and temple area) are visible. Her hair is voluminous, with visible dark roots transitioning into bright, light blonde, styled in soft waves that cascade down her back to about mid-back level. The background is a clean, minimalist light beige/grey wall, suggesting a studio setting. Soft, diffused lighting illuminates the scene, highlighting the texture and color variations in her hair. On the left side of the frame, overlaid white text reads "AVEDA" at the top, followed by "SEE STRONGER HAIR INSTANTLY" in a larger, bold font, and then "WITH A BOTANICAL REPAIR® ROUTINE" in a smaller font. From approximately 1000ms to 2000ms, a small, light green rectangular tag with the word "BEFORE" in white capital letters appears briefly in the top right corner of the screen, just above her head. Small, subtle white glowing dots intermittently appear and disappear on various strands of her hair, suggesting focus points or areas of hair health.
0:02after state hair product showcase This scene maintains the exact same visual composition and framing as the previous one. A medium shot features the back of a young woman's head and her long, wavy blonde hair, styled identically. She is turned slightly to her right, looking over her right shoulder, with her hair flowing down her back. The minimalist light beige/grey background and the soft, diffused lighting remain unchanged, providing a clean and bright aesthetic. The white text overlays on the left side of the frame are identical: "AVEDA" at the top, then "SEE STRONGER HAIR INSTANTLY", and finally "WITH A BOTANICAL REPAIR® ROUTINE". However, from approximately 2500ms until the end of the clip, a small, light green rectangular tag with the word "AFTER" in white capital letters is prominently displayed in the top right corner of the frame, replacing the "BEFORE" tag from the previous scene. The subtle white glowing dots continue to appear on her hair, emphasizing the product's effects.