0:00intro pillow talking head The scene opens with a medium shot of a woman standing in a bedroom, holding a large, soft pink pillowcase in front of her body. The camera is positioned slightly below her eye level, looking up. She has a subtle, friendly smile and looks directly into the camera. The background shows a bright, minimalist bedroom with light grey walls, a bed with pink and grey bedding, and a large window providing natural light on the right. A dark, modern light fixture hangs from the white ceiling. The lighting is soft and even, suggesting natural daylight. A green text overlay appears prominently in the center of the frame, stating: 'Why I'm trading 'New Year, New Me' for something softer.'
0:01product close up handheld This is a dynamic close-up shot focused on a woman's hand holding a dark brown spray bottle. The bottle is labeled 'SALT LAB MAGNESIUM OIL'. The hand is slightly blurred due to movement, suggesting a handheld, immediate feel. The background is a soft blur of the previously seen bedroom, primarily showing light walls and the pink pillowcase. Natural light illuminates the scene from the right, highlighting the bottle's texture and the hand. The lighting is soft and natural. The same green text overlay from the previous scene, 'Why I'm trading 'New Year, New Me' for something softer.', is present at the bottom of the frame.
0:02woman holding product gesturing The scene returns to a medium shot of the woman from the first scene, now holding the 'SALT LAB' spray bottle in her right hand, positioned centrally in front of her. She is standing in the same bedroom setting, with light walls and pink and grey bedding visible behind her. She gestures slightly with her left hand as she speaks, maintaining eye contact with the camera. The lighting remains soft and natural. The green text overlay, 'Why I'm trading 'New Year, New Me' for something softer.', persists in the lower central part of the frame.
0:03split screen morning routine This scene utilizes a split-screen format, divided horizontally. The top frame shows a close-up of the woman, with her head and shoulders in frame, stretching and looking upwards with her eyes closed, as if just waking up. She wears a light beige t-shirt. The background is a plain, light-colored wall. The bottom frame shows a wide shot of a bedroom with a bed featuring a pink duvet cover. A person is lying in bed, partially visible under the covers, wearing a pink and white striped long-sleeved top. The bedroom has light walls, a wooden headboard, and a framed abstract art piece above the bed. On the right, a wall-mounted shelf with a hat and other items is visible. The lighting is soft and natural, suggesting morning. A white text overlay in the middle of the screen reads: 'Rituals > Resolutions.'
0:05split screen work and makeup This scene continues the split-screen format, again horizontally divided. The top frame provides an overhead close-up shot of a woman's hands typing on a modern white keyboard, resting on a clear glass desk. A delicate silver ring is visible on her left ring finger, and a small, distinct tattoo (possibly a pumpkin) is on the back of her left hand. The background is out of focus. The bottom frame features a close-up of the woman's face as she applies makeup. She first dabs concealer under her eyes with a wand applicator, then blends it with her finger, and finally applies mascara to her eyelashes. She wears a black and white checkered headband and a dark top. The lighting is bright and even. The white text overlay 'Rituals > Resolutions.' remains centered on the screen.
0:08overhead magnesium application An overhead shot focuses on a person's legs and feet, clad in white, comfortable pants, resting on a white bed with soft, white pillows. The person is holding a dark brown 'SALT LAB' spray bottle and spraying it onto the sole of their right foot. The left foot is also visible. The skin appears moisturized after application. The setting is bright and clean, emphasizing comfort and self-care. The lighting is soft and diffused, creating a serene atmosphere. A white text overlay at the top of the frame reads: 'Consistency over perfection.'
0:12bedroom making bed A wide shot shows a woman making a bed in a bright, modern bedroom. The bed is large with a light grey upholstered headboard. She is on the right side of the bed, adjusting grey duvet covers and plush pink and maroon pillows. The walls are white, with a modern, rectangular abstract painting above the bed featuring muted tones and natural landscapes. On the left, a stylish pendant light hangs beside the bed. The room is well-lit with natural light. The overall color palette is muted and calming. A white text overlay in the middle of the screen reads: 'Start the year softer.'
0:14kitchen child interaction A wide shot of a modern kitchen features the woman holding a small child. The kitchen has clean white cabinets, wooden floors, and a light-colored countertop with a sink and a modern gold-toned faucet on the left. The woman is standing near an open pantry cabinet, looking inside. The child, dressed in pink, is held in her arms. The background shows a bright, organized kitchen environment. The lighting is warm and inviting, suggesting a cozy home atmosphere. The white text overlay 'Start the year softer.' is present in the center of the frame.
0:16laundry folding sheets A medium shot shows the woman in what appears to be a laundry room or utility area, folding a large, soft pink sheet. She stands at a light-colored countertop with a stainless steel sink on the left. A window with a dark wooden frame is visible in the background, showing green foliage outside. A neat stack of similar pink bedding is on the counter to the left of the sink. The lighting is bright and natural, coming from the window. The white text overlay 'Start the year softer.' is placed in the center of the frame.
0:17foot magnesium application ritual A close-up, slightly elevated shot of a person's foot and lower leg, resting on the opposite knee. The person is sitting, wearing light blue jeans and black sandals on the visible left foot. The right foot is being sprayed with the dark brown 'SALT LAB' bottle. The background is a warm, polished wooden floor, slightly out of focus. The lighting is soft and warm, highlighting the skin and product. The angle suggests a personal, intimate ritual. A white text overlay in the center reads: 'Begin Your Ritual.'
0:19product shot bedside table A static medium shot showcases two 'SALT LAB' products resting on a stylish, striped wooden bedside table. The products include the dark brown spray bottle seen in earlier scenes, and a larger, black stand-up refill pouch, both featuring the 'SALT LAB' logo in white. The background shows a blurry light-colored wall and the edge of a bed with pink bedding, consistent with the bedroom setting. The lighting is soft and indirect, creating a clean and appealing product presentation. A white text overlay states: 'Shop Salt Lab.'