0:00split screen talking head welding boots This scene employs a vertical split-screen composition. The top half features a medium shot of Eric Girard, the founder, speaking directly to the camera. He is positioned centrally against a brightly lit background of industrial shelving filled with work boots. The lighting is even and bright. The bottom half presents a low-angle, medium close-up of the lower legs of a person wearing light brown work boots. Sparks from a welding activity are actively falling and bouncing off the boots and the metal grate they are standing on, creating dynamic light and visual interest. The dominant colors are the earthy tones of the boots and the man's dark shirt, contrasted with the bright sparks and the neutral background. The overall mood is industrial and professional. A text overlay, 'I'm Eric Girouard,' is visible on the top screen.
0:00split screen talking head boot beauty shot 1 This scene maintains the vertical split-screen format. The top half continues to show Eric Girard, the founder, in a medium shot, speaking directly to the camera with the same retail store background of shelves stocked with boots. The lighting remains bright and even. The bottom half features a beauty shot of a single brown work boot, displayed prominently in a serene, natural outdoor setting. The background is blurred but suggests mountains and a reflective body of water under a soft, diffused light, creating a stark contrast to the gritty industrial feel of the previous B-roll. The boot is a rich brown, with a distinctive white sole. The overall mood is calmer and more aspirational in the bottom frame, while the top remains informative. A text overlay, 'founder of BRUNT', is visible, partially covering the bottom of the man's shirt and the top of the boot.
0:01split screen talking head boot beauty shot 2 This scene maintains the vertical split-screen composition. The top half continues to feature Eric Girard in a medium shot, talking directly to the camera against the retail store background. The bottom half displays a medium close-up beauty shot of a laced brown work boot. This boot is slightly taller, with visible laces and eyelets, showcasing more detail of its construction compared to the previous boot shot. It is also set against a similar blurred, natural backdrop of mountains and water, emphasizing its ruggedness and outdoor suitability. The lighting is bright and even on the speaker, and soft and diffused on the boot. The text overlay 'Workwear.' is prominently displayed across the split-screen, partially obscuring both the speaker and the boot.
0:02b roll boot stepping on wood This is a close-up shot focused on a person's feet, clad in brown work boots, stepping onto and walking across rough wooden planks. The camera is positioned at a low angle, emphasizing the boots and their interaction with the textured wood. The environment appears to be a construction site or workshop, suggested by the raw wooden materials and general untidiness. The lighting is natural and bright, possibly from overhead, creating clear shadows under the planks. The boots are dirty and scuffed, suggesting real-world use and durability. The color palette is dominated by browns, tans, and natural wood tones. A text overlay, 'We hear from people', appears centered on the screen.
0:03b roll boot in smoke This is a medium shot of a single, clean brown work boot with dark laces, dramatically enveloped in swirling white smoke. The boot stands upright on a dark, textured surface. The background is a soft, dark gray blur, making the boot and the smoke the primary focus. The lighting is dramatic, with bright highlights on the smoke and the boot's surface, suggesting a spotlight effect. The smoke creates an ethereal, almost mysterious atmosphere, emphasizing the boot's presence. The color palette is muted, featuring browns, grays, and the stark white of the smoke. A text overlay, 'all over the country', is visible, partially obscured by the smoke.
0:04b roll boot climbing stairs This is a low-angle medium shot, capturing a person's lower body as they ascend a wooden staircase in what appears to be a building under construction or renovation. The camera follows the movement of their legs and feet, clad in brown work boots and matching work pants. The wooden stairs are unpolished and show signs of wear and sawdust, suggesting a functional, rugged environment. The lighting is natural, likely from above or an open space, creating soft shadows and highlighting the texture of the wood and the fabric. The color palette consists mainly of warm browns and natural wood tones. The action emphasizes mobility and the practical use of the boots in a demanding setting. A text overlay, 'every day asking us', is centered on the screen.
0:05b roll walking boots forward This is a low-angle medium shot of a person's lower body, specifically their legs and feet, walking towards the camera on a dusty, concrete floor. The environment suggests a construction site or an unfinished interior, with wooden studs visible in the background and general debris on the floor. The lighting is bright and even, casting subtle shadows and defining the textures of the floor and the work pants. The boots appear sturdy and well-used, reinforcing their function. The camera maintains a steady, eye-level perspective with the boots. The color palette is dominated by earthy browns, grays, and natural wood. A text overlay, 'where they can try on our work boots and apparel', is centered on the screen.
0:07b roll walking boots away This is a low-angle medium shot, similar to the previous one, but now showing the person's lower body walking away from the camera. The feet, clad in brown work boots, move steadily on a dusty concrete floor within a construction-like indoor setting. Wooden studs form part of the blurred background, reinforcing the work environment. The camera follows the action smoothly, maintaining focus on the boots. The lighting is bright and ambient, creating a clear and realistic visual. The colors are muted, with browns, grays, and the natural tones of wood. A text overlay, 'in person.', is centered on the screen.
0:08talking head founder gesturing This scene is a medium shot of Eric Girard, the founder, speaking directly to the camera with enthusiasm. He is positioned centrally, from his waist up, with both hands visible and actively gesturing to emphasize his points. The background consists of well-organized retail shelving filled with various work boots and some apparel, creating a clear context for his message. The lighting is bright and even, highlighting his face and the product display behind him. He displays a confident and engaging facial expression. The dominant colors are the dark tones of his shirt, the earthy browns of the boots, and the neutral retail environment. A text overlay, 'Good news, BRUNT is already available at a retail store', highlights key phrases of his speech.
0:10split screen talking head buchheit logo This scene uses a vertical split-screen. The top half shows Eric Girard in a medium shot, speaking directly to the camera, continuing his message with confident gestures. The background remains the retail store with shelves of boots. The lighting is bright and consistent. The bottom half features a white background with the 'BRUNT' logo prominently displayed in orange, followed by the text 'NOW AVAILABLE AT' and then the 'BUCHHEIT' logo, which includes a wagon wheel graphic and the tagline 'Explore the Possibilities of a Simpler Life'. The text is clear and formal. The combination of the speaking founder and the explicit retail partnership announcement creates an informative and promotional tone. A text overlay, 'near you. If you want to get up close to our products', highlights the spoken words.
0:12split screen talking head man pointing at shoes This scene is a vertical split-screen. The top half features Eric Girard in a medium shot, speaking directly to the camera, maintaining his confident and engaging expression against the boot-lined shelves. The bottom half shows a medium shot of a man (possibly Eric in a different outfit or another representative) wearing a baseball cap, pointing with his right hand at a shelf stocked with various work boots. The boots are neatly arranged, showcasing the variety of products. The background is a well-lit retail display, emphasizing organization and accessibility. The lighting is bright and even across both frames. A text overlay, 'so you could feel the quality', is centered across the split-screen.
0:14split screen talking head man holding boot This scene is a vertical split-screen. The top half shows Eric Girard in a medium shot, speaking directly to the camera with his usual confident and gestural style, framed against the retail boot shelves. The bottom half features a medium close-up of a man's hands (likely the same man from the previous B-roll, or Eric) holding and inspecting a dark gray work boot. His hands carefully turn the boot, showing its texture and construction. The background in the bottom frame is blurred, focusing attention on the boot. The lighting is bright and even across both frames, creating a clear and detailed view of the product. The mood is informative and tactile, emphasizing product quality. A text overlay, 'and experience the comfort,', is centered across the split-screen.
0:15split screen talking head man tying laces This scene is a vertical split-screen. The top half again features Eric Girard in a medium shot, speaking directly to the camera with the retail shelving background. The bottom half shows a medium shot of a man (possibly a younger male model or employee) sitting on a bench, actively tying the laces of a brown work boot on his foot. His attention is entirely focused on the task, demonstrating the practical application and fit of the boots. The background in the bottom frame is an indoor setting with a darker, industrial-style door and walls, and good ambient lighting. The lighting on Eric is bright and even. This split-screen emphasizes both the brand's message and the user experience of wearing the boots. A text overlay, 'just head over to', is centered across the split-screen.
0:17split screen talking head boot sole close up This scene is a vertical split-screen. The top half features Eric Girard in a medium shot, speaking directly to the camera, gesturing with his hands, against the familiar retail boot display. The bottom half presents an extreme close-up of the sole of a work boot. The intricate tread pattern and the embossed 'BRUNT' logo are clearly visible, highlighting the sole's design and branding. The sole is light beige with a reddish-orange accent. The lighting in both frames is bright and direct, emphasizing details. The overall impression is professional and detail-oriented, focusing on product features. A text overlay, 'BRUNTWORKWEAR.COM', is centered across the split-screen, acting as a call to action.
0:18split screen talking head boot eyelet close up This scene is a vertical split-screen. The top half features Eric Girard in a medium shot, continuing his direct address to the camera, with the retail shelving in the background. He gestures with his right hand, making a small, precise motion with his fingers. The bottom half shows an extreme close-up of a boot's eyelet and the interwoven, sturdy laces. A small 'BRUNT' logo is visible on the metal hardware of the eyelet, showcasing micro-branding details. The boot material is a rich, textured brown leather. The lighting is bright and focused, highlighting the fine details of the boot. The scene emphasizes precision and quality in the product's construction. A text overlay, 'Click on the store locator', is centered across the split-screen.
0:19split screen talking head boot stitching close up This scene is a vertical split-screen. The top half features Eric Girard in a medium shot, speaking directly to the camera, with the retail background. He maintains a confident and informative expression. The bottom half shows an extreme close-up of the meticulous stitching on a brown leather boot. The contrasting white thread stands out against the rich leather, emphasizing the quality and durability of the craftsmanship. The texture of the leather is highly visible. The lighting is bright and precise, highlighting the details of the stitching. The scene conveys a sense of high-quality construction. A text overlay, 'to find the closest location', is centered across the split-screen.
0:20screen recording store locator This scene is a full-screen recording of the Brunt Workwear website's 'FIND RETAILERS NEAR YOU' page. The screen displays a clear, minimalist interface with a search bar labeled 'Type a City or State' and an orange magnifying glass icon for submission. Below this, a dynamic satellite map of North America is shown, gradually zooming out to reveal more of the continent, with green landmasses and blue oceans. The Brunt logo is visible at the very top of the page. The lighting is digital and clean, replicating a screen display. The colors are bright and professional, adhering to brand guidelines. A text overlay, 'to you.', is briefly visible on the map, reinforcing the purpose of the feature. This scene provides clear, direct instructions for finding retail locations.
