0:00safety gear reveal A woman wearing clear safety goggles on her forehead and a light teal N95 mask over her mouth and nose is framed in a close-up shot, looking directly at the camera with a neutral expression. She is wearing a salmon-pink sweatshirt with 'how we do' written in white cursive across the chest. Her blonde hair is pulled back. The background is a plain, unfinished wall, possibly made of wood or drywall, giving a utilitarian feel. The lighting is even and bright, highlighting her face. As the scene progresses, her eyes widen slightly, and she pulls down the mask to reveal a wide, cheerful smile, her blue eyes sparkling.
0:01talking head logo reveal A blonde woman, appearing to be in her 30s, is framed in a medium shot, smiling broadly and looking directly at the camera. She wears a vibrant pink t-shirt with 'how we do' printed in white on the chest. Her right eye has a distinctive dark brown smudge of makeup, giving her a slightly lived-in but happy appearance. The background is an interior space undergoing construction, featuring light-colored walls and visible blue painter's tape on doorframes, suggesting an ongoing renovation project. The lighting is bright and natural, indicating an indoor daytime setting. She briefly gestures with her right hand towards her chest, drawing attention to her t-shirt.
0:03window with tape broll A close-up shot focuses on a white-framed window. The window panes are covered with a translucent protective material, possibly paper or plastic, which obscures the view but allows light to pass through. Blue painter's tape is applied meticulously along the vertical and horizontal frames, creating a neat, grid-like pattern. Through the translucent covering, blurred green foliage and a bright, sunlit outdoor scene are faintly visible, suggesting an exterior beyond. The lighting is very bright, indicative of strong natural light flooding through the window, creating a clean, crisp atmosphere.
0:04hands applying adhesive An extreme close-up shot is centered on a person's hands. One hand carefully holds a thin, white, rectangular trim piece, while the other hand uses a smaller, white tool to apply a clear, viscous adhesive or caulk into a precisely cut groove along the trim piece. The background is blurred, showing soft, light-colored surfaces, strongly suggesting white cabinets or similar furniture. The lighting is bright and even, casting minimal shadows and sharply highlighting the intricate detail of the task being performed. The person has light skin and short, neatly manicured fingernails with a subtle light pink polish.
0:04installing cabinet trim An overhead shot captures a blonde woman, seen from the chest up, meticulously leaning over a set of white kitchen cabinets. She is dressed in a plain gray long-sleeved shirt, and her hair is down. Her hands are precisely placing and pressing down thin, white rectangular trim pieces onto the cabinet doors, skillfully creating a decorative panel effect. The cabinets appear to be either new or freshly painted in a clean white finish. The background reveals an unfinished wooden structure, possibly a garage or workshop, with exposed wooden beams and a white corrugated metal wall in the distance. A concrete floor is visible at the very bottom of the frame. The lighting is uniformly bright and originates from directly above, providing clear visibility of the work.
0:06spray painting dresser A medium shot, taken from behind, shows a blonde woman, wearing a salmon-pink sweatshirt, actively engaged in spray painting a white wooden dresser. She holds a professional spray gun, which has a distinct blue component, and is skillfully coating the top half of the dresser's drawers and its top surface with a dark sage green paint, creating an even, smooth finish. The bottom half of the dresser remains pristine white, highlighting the contrast. A gray drop cloth is spread out on the ground beneath the dresser to protect the surface. The background depicts an unfinished interior space, likely a garage or barn, characterized by exposed wooden support beams and corrugated metal siding. The lighting is bright and functional, illuminating the work area clearly.
0:08logo on hat close up An extreme close-up shot focuses intently on a white baseball cap, revealing the text 'how we do' clearly embroidered or printed in a delicate light pink color on its front panel. The texture of the cap's fabric, which appears to be a sturdy canvas or cotton material, is distinctly visible, showing the weave and slight imperfections. The background is softly blurred and appears to be a muted green hue, possibly matching the recently painted dresser from a previous scene, suggesting a thematic continuity. The lighting is soft and even, highlighting the logo and the fabric details without harsh shadows.
0:09painting mirror profile A medium shot captures a blonde woman in a focused profile view, wearing a dark gray baseball cap and a bright pink hoodie with 'how we do' written in black on the back. She is meticulously engaged in painting the ornate frame of a tall, oval, wooden mirror with a dark sage green paint. She uses a small, precise brush, carefully applying the paint to ensure even coverage of the intricate details on the frame. The mirror's reflective surface is covered, showing a muted, light gray texture, preventing reflections. The background reveals an indoor workspace, characterized by unfinished wooden walls, a light gray metal cabinet, and various tools hinting at a DIY project. The lighting is bright and even, illuminating her focused expression and the task at hand.
0:11painting mirror with dogs A wide shot, taken from behind, displays a blonde woman, wearing a bright pink hoodie with 'how we do' in black text on the back, and a dark gray baseball cap. She is kneeling on a light-colored concrete floor, diligently painting the frame of a large, oval, standing mirror with dark sage green paint. The mirror's surface is covered, presenting a muted, textured appearance. Two golden retrievers are visible in the foreground and near her, one lying down calmly and the other sniffing around the workspace, adding a warm, domestic, and slightly playful touch to the DIY setting. The background includes unfinished wooden walls, a white door, and a metal storage cabinet, clearly indicating a workshop or garage environment. The lighting is bright and overhead, providing clear visibility of the scene.
0:14mirror reflection diy The scene is captured through a mirror's reflection, presenting a close-up perspective. A man, wearing a black hoodie, is visible in the reflection, actively engaged in installing a cabinet or a shelf. His back is mostly turned towards the actual camera, but his reflection is prominent in the mirror. To the right side of the frame, a woman, also seen in reflection, holds a smartphone, seemingly filming the man's work. She wears a light grey sweatshirt and has a subtle, pleasant smile. The background, also reflected in the mirror, shows a room that appears to be a bathroom or utility room, characterized by a window, light white walls, and warm wooden cabinets. The lighting is bright and clean, typical of an indoor, well-lit space.
0:15talking head mirror reflection A medium shot is captured through a mirror's reflection, featuring a blonde woman, appearing to be in her 30s, who smiles widely and holds a smartphone to film herself. She is wearing a light gray sweatshirt with a faint red logo, possibly 'how we do,' visible on the chest. Behind her reflection, a man in a black hoodie is visible, actively working on installing cabinets in the background, adding context to the DIY theme. The background, as seen in the mirror, includes light wooden cabinets, a white board, and a clean, brightly lit room, suggesting a functional domestic space. The overall lighting is bright and inviting, contributing to a cheerful atmosphere.
0:17logo on tshirt extreme close up An extreme close-up shot focuses intensely on a vibrant, bright pink fabric, revealing the embroidered or printed text 'how we do' in a sharp, contrasting black color. The texture of the fabric, which appears to be a soft cotton or a similar material, is incredibly detailed, showing individual threads and the subtle variations in the pink hue of the garment. The lighting is soft and even, effectively highlighting the text and the intricate fabric detail without any harsh glare or shadows. This is a static, detail-oriented shot designed to emphasize the brand's presence on apparel.
0:18couple working on cabinets A wide shot presents a man and a woman actively engaged in installing or renovating cabinets in a brightly lit room. The woman, wearing a light gray sweatshirt and black pants, stands to the left side of the frame, looking up and gesturing towards the man, possibly offering instructions or assistance. The man, seen from behind, wears a black hoodie with 'how we do' in white text on the back, and black shorts. He is reaching up, seemingly adjusting a wooden cabinet frame that is either new or being repurposed. The room features crisp white walls, a distinctive black and white checkered floor, and warm, natural wooden upper cabinets. A large red toolbox is prominently placed in the foreground, and a sleek white air purifier stands against the far wall. The lighting is bright and uniform, creating a clean and productive atmosphere.
0:21finished dresser reveal A medium shot captures a blonde woman, appearing to be in her 30s, standing proudly next to a beautifully finished dark sage green dresser. She wears a white baseball cap, a dark green t-shirt with 'how we do' in white text on the front, and a black skirt, paired with stylish red sandals. The dresser itself is a focal point, featuring elegant gold knobs and gold-tipped legs, and it is meticulously styled with a framed landscape painting, a delicate arrangement of white flowers in a pink vase, and other tasteful decorative items. The background consists of a plain, light beige wall with white trim and electrical outlets. The floor is made of light-colored wood. She smiles warmly at the camera, then gracefully turns to admire the dresser, and finally makes a small adjustment to a decorative item, exuding satisfaction with the completed project. The lighting is soft and inviting, enhancing the aesthetic appeal of the scene.