0:00driver attaching mount
An interior shot of a car, captured from the passenger seat perspective, focuses on a male driver with curly brown hair. He is positioned in the driver's seat, viewed from his left side, and is wearing a dark brown collared shirt. He reaches upwards towards the car's windshield with his right hand, holding a black phone mount that has a visible suction cup, preparing to affix it to the glass. The car's interior is visible, including the steering wheel, dashboard, and portions of the front cabin. Through the front windshield, the blurred backdrop of green and brown autumn foliage on trees suggests an outdoor, daytime setting with soft, natural light filtering in. The text 'LOCKED IN, ALL DAY' is overlaid in white, positioned at the top of the frame.
0:01phone attaching to mount
A close-up shot captured from inside a car, looking directly towards the windshield. The main action shows a black iPhone, encased in a robust, textured black protective case with a distinctive rear camera array, being carefully placed into a black suction-cup phone mount. The mount is already securely attached to the car's windshield. The phone screen displays a map interface with navigation details, though specific text is not clearly legible. The mount is designed to hold the phone vertically. The background, visible through the windshield, consists of blurred natural scenery, featuring soft green foliage and hints of sunlight filtering through trees, indicating a bright outdoor environment during the day. The white text 'LOCKED IN, ALL DAY' is overlaid at the top of the frame.
0:03phone navigation car
A medium shot captures a black iPhone securely positioned in a car mount on the windshield, displaying an active navigation map. The screen shows a blue route line, with text indicating '150 ft Douglas Blvd' and other navigation details like estimated time and distance. The bottom portion of the car's steering wheel is visible, and a hand, wearing a dark-colored smartwatch or fitness tracker on the wrist, rests casually on the wheel. Bright, warm sunlight streams into the car from the upper right, creating noticeable lens flare and a soft, golden glow, suggesting a late afternoon setting. The background outside the car window is softly blurred with sun-drenched trees and foliage. Overlaid text includes 'LOCKED IN, ALL DAY' at the top and 'Your Phone, Locked In All Day' at the bottom, both in white.
0:05phone navigation bike overhead
An overhead shot provides a first-person perspective from a bicycle, looking downwards at a black iPhone securely mounted to the handlebars. The phone's screen is brightly illuminated, displaying a navigation map featuring a distinct blue route line, along with text details like '0.4 mi Bishop St' and other trip information. The bicycle's handlebars and a network of black cables are visible, framing the mounted phone. The bicycle is in motion, evidenced by the streaking asphalt road below, marked with clear white painted lines. The scene is bathed in bright, clear lighting, indicative of a sunny outdoor day. White text overlays the video, with 'LOCKED IN, ALL DAY' positioned at the top and 'Your phone should keep up, not catch up.' at the bottom of the frame.
0:07phone on bike close up
A dynamic close-up shot captures a black iPhone securely mounted to the handlebars of a mountain bike. The camera is positioned at a low angle, looking upwards and slightly to the right, emphasizing the rugged black protective case which prominently displays the multi-camera array on the back of the phone. Portions of the rider's chest and head, equipped with a helmet and dark sunglasses, are visible in the softly blurred background against a bright, slightly overcast sky. The bicycle's handlebars and a small black action camera, also mounted near the phone, are in sharp focus. The lighting is bright and natural, indicating an outdoor daytime setting. Overlaid white text reads 'LOCKED IN, ALL DAY' at the top and 'Your phone should keep up, not catch up.' at the bottom of the frame.
0:09mountain biker descending
A wide, dynamic shot captures a male mountain biker expertly descending a steep, dusty dirt trail. The camera is positioned low, creating an upward-looking perspective as the biker navigates the incline. The trail itself is dry and earthy, flanked by scattered patches of green grass and small shrubs. In the background, a scenic landscape unfolds, featuring a sprawling town with various houses and distant mountains, all set against a partly cloudy sky. The biker is in full motion, leaning into the descent, conveying a sense of speed and control. The bright, natural lighting indicates a clear, sunny day. White text overlays the scene, with 'LOCKED IN, ALL DAY' at the top and 'Your phone should keep up, not catch up.' at the bottom.
0:12man on air bike gym
A medium shot captures a fit male engaging in an intense workout on a black air bike within an indoor gym environment. He is actively pedaling and pushing the handles of the bike, causing the large, distinctive red fan of the air bike to spin rapidly. The gym's interior is characterized by a dark, industrial aesthetic, featuring black walls and a black rubber floor. Various pieces of gym equipment are partially visible and blurred in the background. Bright, focused overhead artificial lighting illuminates the scene, casting subtle shadows. The dominant color palette consists of dark grays and blacks, accented by the vibrant red of the fan. White text overlays the video, stating 'LOCKED IN, ALL DAY' at the top and 'Your phone should keep up, not catch up.' at the bottom.
0:13man dumbbell rdl gym
A medium-wide shot showcases a fit male performing dumbbell Romanian deadlifts (RDLs) in a modern gym setting. He holds a black dumbbell in each hand, standing next to a black 'XEBEX' branded plyo box. The gym floor is covered with black rubber, and the background features sleek black walls adorned with shelving units displaying various workout equipment, including additional black dumbbells and white medicine balls. The scene is brightly lit, likely by overhead gym lighting, which creates subtle yet defined shadows. The overall atmosphere is focused and dedicated to fitness. White text overlays the video, reading 'LOCKED IN, ALL DAY' at the top and 'Your phone should keep up, not catch up.' at the bottom.
0:14man dumbbell shoulder press gym
A medium shot captures a fit male performing seated dumbbell shoulder presses within a gym. He is seated directly on the black rubber floor with his legs extended forward, actively pressing two black dumbbells overhead. His facial expression clearly conveys exertion and focused determination during the exercise. The background is softly blurred, revealing various gym equipment, including racks of dumbbells and more black gym flooring, consistent with a dark and modern gym aesthetic. Bright overhead lighting illuminates the scene, creating distinct highlights on his skin and the metallic surfaces of the dumbbells. White text overlays the video, displaying 'LOCKED IN, ALL DAY' at the top and 'Your phone should keep up, not catch up.' at the bottom.
0:15close up weights rack
An extreme close-up, low-angle shot focuses on a meticulously organized rack of dumbbells in a gym. The dumbbells are uniformly black with metallic, silver-colored ends, arranged in neat, ascending rows. The background is softly blurred, suggesting the presence of additional gym equipment and a dark floor. The lighting is precisely focused, creating sharp highlights on the metallic components of the weights and a subtle, reflective sheen on the floor, indicative of controlled indoor gym lighting. The overall atmosphere is one of cleanliness, order, and functionality, emphasizing the quality of the fitness equipment. White text overlays the video, with 'LOCKED IN, ALL DAY' at the top and 'Shop the System' at the bottom.
0:15close up phone case
An extreme close-up, slightly overhead shot of a black iPhone, likely an iPhone 14 Pro, encased in a rugged, dark gray or black protective case. The case features a distinctive carbon fiber-like texture on its rear surface, pronounced and reinforced protective edges, and precise cutouts that reveal the phone's multi-camera array. A prominent circular magnetic attachment point, clearly branded with the 'ROKFORM' logo and a four-prong cross design, is centered on the back of the case. The phone is resting on a dark, textured surface, possibly black gym flooring or a similar material. The lighting is direct and bright, meticulously highlighting the intricate textures and functional details of the phone case. White text overlays the video, displaying 'LOCKED IN, ALL DAY' at the top and 'Shop the System' at the bottom.
0:17brand logo
The scene is a stark black screen featuring the ROKFORM brand logo prominently centered. The logo consists of the word 'ROKFORM' rendered in clean, white, sans-serif capital letters. A distinctive orange triangular shape replaces the 'O' in the 'FORM' part of the word, adding a unique visual accent. The lighting is uniform and flat, ensuring maximum clarity and readability of the logo against the deep black background. The overall aesthetic is minimalist, modern, and striking, effectively conveying brand identity.