0:00Christmas Store Counter Wrapping
A medium shot captures a Lowe's employee preparing packages behind a light wooden counter. He is actively handling cardboard boxes branded with 'myLowe's Rewards' and using tape. In the background, a large, fluffy white Abominable Snowman mascot with a wide, toothy grin dominates the space, adorned with colorful Christmas light garland. To the left, a smaller Santa-like character (Yukon Cornelius) is partially visible. The scene is set in what appears to be a retail store, decorated festively with multiple Christmas trees illuminated by bright, multi-colored lights. The lighting is bright and even, typical of an indoor retail environment. The overall color palette features festive reds, greens, blues, and whites, creating a cheerful holiday atmosphere.
0:01Girl Talking CloseUp
A close-up shot focuses on a young Hispanic girl, approximately 5-7 years old, who is speaking directly to the camera with an enthusiastic, open-mouthed smile. She has long, dark brown hair parted on the side and held back by a thin red headband. She is dressed in a white long-sleeved shirt adorned with small, colorful heart patterns (red, blue, green, yellow) and a light brown, corduroy-like jumper layered over it. Her expression is joyful and lively, and she makes slight gestures with her right hand. The background is a soft, blurred beige or grey wall, indicating an indoor setting. The lighting is soft and even, highlighting her expressive face. The dominant colors include her warm skin tone, the vibrant red headband, and the playful, colorful hearts on her shirt.
0:04Christmas Store Counter Interaction
A medium shot captures a cheerful interaction at a Lowe's counter. The Lowe's employee, seen in the first scene and wearing a red vest, is holding a large roll of white wrapping paper, extending it towards a young Hispanic girl standing in front of the counter. To the girl's right, an adult Hispanic man in a blue and green plaid shirt stands smiling, observing the scene. In the background, the prominent white Abominable Snowman mascot and a Christmas tree adorned with colorful lights create a festive retail environment. The wooden counter has 'myLowe's Rewards' branded cardboard boxes. The lighting is bright and uniform, contributing to a warm, helpful, and cheerful holiday mood.
0:06Lowe's Logo Text
This scene displays a clean graphic animation featuring the Lowe's brand. Initially, the blue Lowe's logo, depicted as a stylized house outline, is presented. Following this, the text 'Diciembre' in bold blue font and 'de Ahorros' in bold red font (meaning 'December of Savings') smoothly slides into position below the logo. The background is a crisp, light grey gradient, transitioning from white at the top to a subtle light grey at the bottom, providing a neutral and professional canvas for the branding. The overall aesthetic is modern, clean, and directly advertises the Lowe's December of Savings campaign.
0:08Girl Opens Box Thermos
A medium shot shows the little girl opening a cardboard box on a wooden counter. The box prominently features 'myLowe's Rewards' branding. With an expression of eager curiosity, she peers into the box, her eyes wide. She then triumphantly pulls out a large, white travel thermos with a handle and straw, holding it up with a radiant, delighted smile. The Lowe's employee, on the left, gestures with an open hand and a smile, while the adult man on the right smiles broadly, observing the girl's excitement. The large Abominable Snowman mascot and a brightly lit Christmas tree remain visible in the background. The lighting is bright and cheerful, perfectly capturing this moment of surprise and happiness.
0:15Lowe's Employee Talking CloseUp
A close-up shot features the Lowe's employee, a man with short grey hair and a beard, speaking directly to the camera. He wears a red Lowe's vest over a green and blue striped shirt, maintaining a friendly and engaging expression with a slight smile as he delivers his lines. The background is softly blurred, but clearly shows festive Christmas trees adorned with numerous small, multi-colored lights in red, green, blue, yellow, and white, creating a beautiful bokeh effect that strongly emphasizes the holiday theme. The lighting is soft and frontal, ensuring his face is well-illuminated. The dominant colors include the bright red of his vest, the green of his shirt, and the vibrant, diffused hues of the Christmas lights.
0:19Girl Drinking Thermos CloseUp
A close-up shot captures the young Hispanic girl holding the large white thermos with a straw and drinking from it. Her long, dark brown hair cascades over her shoulders, and she still wears the red headband. She looks down at the thermos with a contented expression as she sips, then looks up and beams a wide, toothy smile towards the camera. The background is blurred, but the presence of the large Abominable Snowman mascot and the Yukon Cornelius character confirms the festive retail store setting. The lighting is soft and even, highlighting her joyful expression and her enjoyment of the new item.
0:22Lowe's Logo Text End
This scene is a static graphic display featuring the Lowe's logo. The blue Lowe's logo, presented as a stylized house outline, is prominently shown. Below it, the text 'Diciembre' in bold blue font and 'de Ahorros' in bold red font ('December of Savings') is clearly visible. The background is a clean, light grey gradient, transitioning from white at the top to light grey at the bottom, identical to a previous scene. This graphic serves as the final branding and call-to-action for the advertisement.
