0:00product reveal swiffer mop A close-up, vertically oriented shot features a Swiffer Power Mop standing upright, perfectly centered against a dynamic purple and pink gradient background. The background is softly blurred, with a prominent, large, blurry white text or logo in the upper center, subtly hinting at the 'Swiffer' brand. The mop itself is predominantly white and purple, featuring a rectangular head with a clean white cleaning pad attached. The handle is mostly white, transitioning to a distinct purple segment near the top that contains a circular purple button. Towards the lower part of the handle, a vibrant purple label is visible, adorned with the text 'LAVENDER FRESHNESS FOR HOURS' and an illustration of delicate lavender sprigs. The bold white text 'POWER MOP' is also clearly displayed, along with the iconic 'Swiffer' logo in green and blue. The lighting is bright, even, and diffuse, expertly highlighting the product's clean lines and vibrant colors without harsh shadows. The camera is static, maintaining a clear and focused view of the product. The dominant colors are various shades of purple, bright white, and touches of green and blue from the logo.
0:02product elements with cta This scene presents a clean and organized layout of product components and calls to action against a solid, vibrant purple background. The camera is static and maintains an eye-level perspective. In the upper center, encapsulated within a slightly darker purple circular graphic element, the distinctive 'Swiffer' logo in green and blue is prominently displayed, followed immediately by bold white text spelling 'POWER MOP'. Below this central branding, two distinct product elements are arranged diagonally from top-left to bottom-right. On the left, a rectangular mop pad, intricately textured with white and light purple fibers, is shown. To its right and slightly lower, a purple refill bottle for the Swiffer Power Mop is depicted, similar in design to the one seen in the previous scene, featuring the 'LAVENDER FRESHNESS FOR HOURS' text and lavender illustrations. A bright, eye-catching yellow rectangular call-to-action button, with bold black text reading 'BUY NOW', is positioned below the mop pad, angled slightly upwards to draw attention. Further below the refill bottle, in clear white bold text, the phrase 'Available at Walmart' is prominently displayed, indicating retail availability. The lighting is uniform and bright, creating a clean, shadowless, and commercial aesthetic. The primary color palette consists of various shades of purple, white, green, blue, and a strong contrasting yellow for the CTA.