0:00messy flooring initial The scene opens with a high-angle, slightly dutch-angled shot looking down at a heavily textured, dark brown patterned rug partially covered with light-colored wooden planks, sawdust, and various small metal pieces, suggesting a failed or ongoing DIY flooring project. To the right, a cardboard box containing more wooden planks and debris is visible. The immediate foreground shows a light brown wood laminate floor, contrasting with the dark rug and the disarray. Overhead, bright, diffused lighting illuminates the scene, casting soft shadows. A prominent red rectangular text overlay with rounded corners reads: "Let's just say things didn't go as planned" in white, sans-serif font. The color palette is dominated by warm browns, beiges, and the stark red of the text box, conveying a sense of frustration or imperfection. The camera is static.
0:01messy flooring pan The camera slowly pans across a room, starting from an area with newly installed light wood laminate flooring that meets an exposed, rough subfloor covered in adhesive residue and marks. The walls are painted a clean, off-white, with white baseboards and standard electrical outlets visible. Sunlight streams in from a window at the top of the frame, creating bright, soft highlights on the floor and wall. As the camera continues to pan, more of the unfinished subfloor is revealed, alongside scattered tools and debris like a blue utility knife and a measuring tape, indicating an active construction zone. The overall lighting is bright and natural, suggesting daytime. The red rectangular text overlay, "Let's just say things didn't go as planned," persists throughout the scene, reinforcing the narrative of a difficult project. The color palette includes light wood tones, off-white walls, and patches of grey and brown from the subfloor, with the red text providing a strong contrast. A plant is visible in the background near a window at the later part of the pan.
0:06man talking intro A young Black man with a full beard and short, curly dark hair is framed from the chest up, looking directly into the camera. He wears a black zipped jacket over a dark t-shirt and a silver chain with a black pendant. His expression is slightly downcast, conveying a sense of exasperation or mild disappointment. He is positioned centrally, with a softly blurred background showing a glimpse of a made bed with a green comforter to his left, and a white nightstand with a water bottle and an air purifier to his right. The lighting is soft and even, highlighting his features without harsh shadows. He is speaking, with the subtitle "It all started so well." overlaid in white text at the bottom center of the frame. The color palette is muted, dominated by the dark tones of his clothing and the neutral background, emphasizing his facial expression.
A close-up shot focuses on the man's hands holding a black smartphone, seen from a slight over-the-shoulder perspective. The phone screen displays a YouTube video titled "3 Easy DIY Projects Every Beginner Should Build" from a channel called 'DIY Creators,' featuring a man working with wood. Below the video, the search bar shows "DIY wood projects with plans" and a suggestion for "DIY projects that sell." The man's left hand, adorned with a silver ring on his pinky finger, firmly grips the phone. A section of a furry, dark brown or black dog is visible in the blurred foreground, implying the man is sitting on the floor or couch with his pet. The lighting is soft and ambient, primarily from the phone screen itself, illuminating the hands and the phone. The text "I watched the tutorial," appears as a subtitle at the bottom. The color scheme is predominantly dark, with the bright phone screen as a focal point.
A close-up, overhead shot shows a man's hand reaching into an open black toolbox, which is filled with various tools. A bright yellow measuring tape is prominent, alongside screwdrivers with blue and black handles, and other metallic implements. The lighting is direct, creating clear shadows within the toolbox, highlighting the texture and details of the tools. The background is indistinct, dark, and blurred, keeping the focus entirely on the hand and the toolbox contents. The text "got my supplies," is overlaid as a subtitle at the bottom. The color palette is functional, dominated by black, yellow, blue, and metallic greys, suggesting practicality and preparation. The quick action of grabbing a tool implies readiness to begin the DIY task.
0:11messy flooring second time The scene reverts to a high-angle shot of the messy flooring, identical to the opening shot, featuring a dark patterned rug, scattered wooden planks, and various debris. To the right, a cardboard box with more planks is present. The light-colored wood laminate floor is visible in the immediate foreground. The text overlay "and then this happened." appears at the bottom of the frame, replacing the previous one. This repetition visually emphasizes the failure of the DIY attempt after showing the initial preparations. The lighting is consistent with the first shot, bright and diffused. The color scheme remains warm browns, beiges, and the strong contrast of the text overlay, reinforcing the sense of disarray and frustration. The camera is static.
0:12angi website screen recording A screen recording shows the Angi.com website interface, displayed on a computer monitor. The screen is filled with various sections, including 'Home projects,' 'Cleaning & Mold Services,' 'Handyman Service,' 'Tree Service,' and 'Roofing.' Below this, a large banner proclaims 'Knowledge is priceless - so our cost guides are free.' The main body of the page features several rectangular image thumbnails showcasing different home services: a person painting, cleaning, and an air conditioning unit. Further down, more thumbnails show plumbing, a house exterior, and a modern bathroom. The text overlay "With Angi you can pick from quality pros in your area." appears in white at the bottom. The overall design of the website is clean and organized, with a clear focus on services. The lighting is even, as expected from a screen recording, with the bright white background of the website dominating the color palette. There's a subtle motion blur as the page scrolls.
0:15man talking solution The scene returns to the young Black man, framed from the chest up, speaking directly to the camera. He wears the same black zipped jacket and chain. This time, his expression is more confident and assured, with a slight smile, conveying relief and satisfaction as he discusses the solution. The background is softly blurred, showing the green comforter to his left and the white nightstand with the air purifier to his right, consistent with the previous talking-head shot. The lighting remains soft and even. The subtitle "And the best part it's fast and easy to get the job done." is displayed in white at the bottom. The color palette is still muted, but his brighter expression shifts the mood towards a positive resolution, highlighting the efficacy of the Angi service.
0:17man relaxing finished room A wide shot shows the young Black man relaxing comfortably on a light green sectional sofa in a neatly organized, bright room. He is dressed in a dark t-shirt and white pants, with his hands clasped behind his head, leaning back on the sofa. A patterned blanket, featuring floral motifs in blue, yellow, and white, is draped over one arm of the sofa. In front of him is a round, wooden coffee table with a candle. The background features a clean, off-white wall with a long, narrow wooden shelf displaying decorative items like small figures and record albums. Further in the background, a desk with a monitor and an office chair is visible, suggesting a home office area. Large windows provide ample natural light, creating a bright and airy atmosphere. The text "No panic, no mess, no emotional damage." is overlaid at the bottom. The room exhibits a modern, clean aesthetic with a balanced color palette of greens, whites, light browns, and touches of blue and yellow from the blanket, signifying a successful project and a sense of calm.
0:21man talking conclusion The scene cuts back to the young Black man, framed from the chest up, looking directly into the camera. He wears the black zipped jacket and chain. His expression is now entirely positive and encouraging, with a warm smile, as he delivers the final message. The blurred background remains consistent, showing the green comforter and the white nightstand with the air purifier. The lighting is soft and even. The subtitle "Some projects DIY. The rest, just use Angi." appears in white text at the bottom. The color palette continues to be muted, but his enthusiastic and confident demeanor conveys a clear and helpful call to action, cementing the value proposition of the service.
A vibrant, solid red background fills the entire frame. Centered prominently is the Angi logo in white, featuring a stylized 'A' with a small circular dot, followed by 'ngi' in a friendly, sans-serif font. Below the logo, in a smaller white sans-serif font, is the call to action: "Check out Angi for your next home project." The lighting is flat and even, characteristic of a graphic overlay, ensuring the text and logo are clearly legible. The color palette is dominated by the bold red and crisp white, creating a strong brand identity and a clear, impactful closing statement. There are no characters or complex visual elements, maintaining focus on the brand message.
