0:00hand holding vneck tee The scene opens with a close-up, high-angle shot focusing on a woman's hand holding a white V-neck t-shirt on a plain white hanger, adorned with a small white bow. The t-shirt is suspended against a soft, light green wall, which features subtle vertical paneling. In the background, a dark brown wooden dresser or side table with a decorative box is partially visible on the left, and a white window frame is seen on the right, allowing soft, diffused daylight to illuminate the scene. The overall color palette is muted and clean, featuring whites, light greens, and dark browns. On-screen text reads "capsule wardrobe must have: quality basics tees" in a larger font and "I was able to get my hands" in a smaller font, positioned centrally.
0:01hand holding crewneck tee This shot is a near-identical composition to the previous one, featuring a woman's hand holding a white crew-neck t-shirt on a white hanger. The background remains the soft, light green paneled wall with glimpses of the dark wooden dresser and white window frame, maintaining a clean and minimalist aesthetic. The lighting is soft and even. The t-shirt is the primary focus, showcasing its different neckline. On-screen text is updated to read "capsule wardrobe must have: quality basics tees" and "on pact's silhouette starter pack" in two lines.
0:01hand holding tank top The scene continues with the same framing and background. A woman's hand presents a white tank top on a white hanger. The light green paneled wall and subtle hints of the wooden furniture and window create a clean, bright setting. The tank top's cut, particularly its sleeveless design, is highlighted. The visual focus is solely on the garment and the hand holding it. The on-screen text remains consistent: "capsule wardrobe must have: quality basics tees" and adds "this week" below the previous line.
0:02product tag reveal A close-up shot focuses on the top-inner collar area of a white V-neck t-shirt. A woman's hand, with manicured nails, gently pulls down the V-neck to reveal the black printed brand tag inside. The tag is clearly visible, reading 'pact ORGANIC COTTON' with sizing and care instructions below. The background is a blurred continuation of the light green wall, emphasizing the product detail. The lighting is soft and even. On-screen text remains: "capsule wardrobe must have: quality basics tees" and "and they are worth every penny" is added.
0:03split screen vneck tee The screen splits horizontally into two frames. The top frame is a medium close-up of a woman's torso, wearing a white V-neck t-shirt. Her blonde hair falls over her shoulders, and subtle gold jewelry is visible on her neck and ears. She slightly adjusts the shirt. The bottom frame is a wide shot showing the same woman in the white V-neck t-shirt paired with dark brown, wide-leg trousers. She stands casually with her hands in her pockets, looking out a large window to the right of the frame. The background is a bright room with light green walls, a wooden side table with a lamp, and a white sofa with pillows. Soft daylight streams in from the window. The overall aesthetic is clean, bright, and minimalist. Text on screen says "three basic t styles" and "all made to last".
0:04split screen crewneck tee This scene is a split-screen, vertically oriented, mirroring the previous one but featuring a different t-shirt style. The top frame shows a medium close-up of a woman's torso, wearing a white crew-neck t-shirt. Her blonde hair and gold jewelry are visible. The bottom frame presents a wide shot of the same woman, now in the white crew-neck t-shirt paired with the same dark brown, wide-leg trousers, standing in the same bright room with a light green paneled wall and a white sofa. She maintains a poised posture with her hands in her pockets. Soft, natural light fills the scene. The on-screen text remains "three basic t styles" and "all made to last".
0:05split screen tank top Continuing the split-screen format, this scene features a white tank top. The top frame is a medium close-up of a woman's upper body, wearing the white tank top. Her blonde hair and gold jewelry are visible. The bottom frame displays a wide shot of the same woman, dressed in the white tank top and dark brown, wide-leg trousers, standing in the same well-lit room with light green walls and a white sofa. She stands facing the camera with her hands in her pockets, projecting a relaxed yet confident demeanor. The natural light source from the window creates soft shadows. On-screen text is still "three basic t styles" and "all made to last".
0:06modeling crewneck tee brown pants This segment consists of a series of quick cuts and movements, showcasing a woman modeling a white crew-neck t-shirt with dark brown, tailored wide-leg pants. The camera captures her from various medium and medium-wide angles, including close-ups of her arms and waistline. She adjusts her t-shirt, poses with hands in pockets, and turns to show the back of the outfit. The setting is a bright room with light green paneled walls, a dark wooden side table with a lamp, and a white sofa with olive green and striped throw pillows in the background. Natural light casts soft highlights and shadows, creating a warm, inviting atmosphere. The color palette emphasizes natural tones: white, brown, and light green. On-screen text updates throughout: "they're a quality staple", "that you won't have to replace", and "and they deliver on comfort".
0:10modeling vneck tee light jeans This sequence features a woman modeling a white V-neck t-shirt paired with light blue, relaxed-fit jeans. The camera employs medium shots and close-ups, highlighting different angles and details of the outfit. She adjusts the t-shirt, tucks it in, and poses to showcase the fit and style. The setting remains the bright room with light green paneled walls, a wooden side table with a lamp, and the white sofa in the background. Soft natural light illuminates the scene, maintaining a clean and comfortable ambiance. The color scheme shifts slightly with the addition of light blue denim, complementing the whites and greens. On-screen text reads: "structure and quality" and "an investment piece you won't regret".
0:13modeling tank top black pants cta This final segment features the woman modeling the white tank top with black, tailored wide-leg pants. The camera uses medium shots and close-ups to highlight the garment's fit and texture, including detailed shots of her adjusting the tank top at the waist. She poses, turns, and engages with the camera, emphasizing comfort and style. The background is consistent with previous scenes: light green paneled walls, a wooden side table, and a white sofa, illuminated by soft natural light. The color palette focuses on high contrast with the white top and black pants. The on-screen text progresses from "the search is over and they'll sell out quick" to a clear "shop today at wearpact.com" with the brand name 'pact' visible. This scene functions as a clear call to action.