0:00woman presenting product bag The scene opens with a medium shot of a young Black woman standing in a modern kitchen, facing directly into the camera. She has her hair pulled back in a sleek bun and is wearing a black sleeveless top. On the counter in front of her is a white plastic grocery bag, partially obscuring a product box within it, and a 'Too Good' product box in her right hand, showcasing mango-peach flavored pouches. The kitchen features light brown wooden cabinetry and white marble countertops and backsplash, giving a clean and bright aesthetic. The lighting is bright and even, suggesting overhead kitchen lighting. The camera remains static. Text overlays include a hashtag '#TooGoodPartner' in the top left, and progressively appearing phrases at the bottom: 'You have to try these new', 'Too Good & Co. Kids Pouches', 'I found at Walmart', and 'My kids love all the flavors'. The dominant colors are the natural wood tones, white, and the vibrant fruit colors on the product packaging.
0:04woman presenting pouches with stats The scene maintains the same medium shot of the young Black woman in the kitchen. She is now holding two individual 'Too Good' pouches, one strawberry banana and one peach mango, with their respective multi-packs visible on the counter in front of her. Her expression is bright and friendly as she gestures with the pouches. The kitchen background with wooden cabinets and marble countertops remains consistent. The lighting is bright and even. The camera executes a subtle slow push in. Text overlays appear at the bottom: 'They're made with real fruit', '30% less sugar'. Additionally, a smaller disclaimer text appears at the top left: '*Too Good & Co. Pouches have at least 30% less sugar (2.3g per oz) than the leading kids’ yogurt (3.8g per oz)'. The scene emphasizes the product's benefits.
0:06children receiving pouches The camera shifts to a medium close-up, focusing on two young Black children sitting at a dark, reflective kitchen counter. The woman's hands (from the previous scene) are visible at the top of the frame, handing them the 'Too Good' pouches. The child on the left, with braided hair, looks up attentively, while the child on the right, also with braided hair and wearing a pink t-shirt, reaches for a pouch. The background shows the same white marble backsplash and wooden cabinets as before, but from a slightly lower angle. The lighting remains bright and even. The camera is static. The text overlay 'and quality ingredients' appears at the bottom. This scene highlights the target demographic for the product.
0:08children eating pouches This scene is a medium shot of the two young Black children from the previous scene, sitting at the dark, reflective kitchen counter. Both children are actively consuming the 'Too Good' pouches, one with a red cap and the other with a yellow cap. The child on the left is holding the pouch to their mouth, while the child on the right is squeezing the pouch. Their expressions are concentrated on eating. The background shows the same white marble backsplash and light brown wooden cabinets, providing a consistent kitchen setting. The lighting is bright and natural. The camera remains static, capturing the children's enjoyment of the product. Two red plastic pouch caps are visible on the counter in front of them.
0:10woman opening fridge The scene transitions to a medium shot of the young Black woman in the same kitchen. She is now standing by a sleek, black, modern refrigerator, holding two 'Too Good' product boxes – the strawberry banana and peach mango multi-packs. She faces the camera initially with a smiling, confident expression, then turns to open the refrigerator door. The kitchen environment now shows a darker aesthetic on the left with the black fridge, contrasting with the lighter marble and wooden cabinets seen earlier. The lighting is bright and highlights her as she moves. The camera is static as she opens the fridge and glances back at the camera. Text overlays at the bottom state: 'They taste amazing,' and 'my kids are obsessed'.
0:13woman stocking fridge The camera transitions to a slightly wider medium shot, capturing the young Black woman from behind as she places the 'Too Good' multi-packs into the well-stocked, brightly lit interior of the black refrigerator. The fridge is full of various food and drink items, showcasing an organized family home. Her black tank top and dark jeans are visible. The background remains the modern kitchen, with the dark counter and a glimpse of the marble backsplash on the right. The lighting inside the fridge is very bright, illuminating the products. The camera is static, observing her action of stocking the fridge.
0:14woman call to action The final scene returns to a medium shot of the young Black woman in her kitchen, now standing in front of the open, well-stocked black refrigerator. She is holding a single peach mango 'Too Good' pouch and smiling directly at the camera with a confident and encouraging expression. She then closes the refrigerator door. The lighting is bright and focused on her. The kitchen background with the dark counter and the modern fridge is prominent. The camera remains static. The text overlay 'Go grab them at Walmart' appears at the bottom, serving as a clear call to action. The overall mood is positive and conclusive.