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Paula's Choice

paulaschoice.com

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Dull, tired skin? This next‑gen serum boosts bounce, smooths texture, and keeps your skin looking energized.

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Talking HeadProduct In HandText OverlayDialogue On CameraProblem-FirstFemale PresentLogo VisibleConfidentExpert AuthorityValue PropositionProduct DemoClose-UpB-RollFeature BreakdownExtreme Close-UpCall To ActionTrustworthyBenefit-FirstTestimonialBrand Mention Spoken

Transcript

0:00If your skin looks a little dull

0:01or even less bouncy, even on your good days,

0:03this is what I've been reaching for.

0:04Your girl's turning thirty next year, so I've been focusing more on longevity in my skincare routine.

0:08Anti-aging looks backwards,

0:10but longevity is about getting ahead of changes before they begin to show up.

0:13As we age, our cellular energy naturally dips, and that's when problems begin to show like uneven texture, fine lines, and also loss of firmness.

0:20Supporting longevity to me means future-proofing my skin so that it stays resilient over time.

0:25I've added Paula's Choice Cellular Youth Longevity Serum into my skincare routine.

0:30It's a next-gen formula that is backed up by five years of research.

0:33It targets twelve visible signs of aging like skin sagging, fine lines and wrinkles.

0:37It has taurine for hydration and that energized look, phyto exosomes that support a healthy-looking barrier for a refreshed, renewed appearance

0:44and peptides that help smooth and strengthen over time.

0:47After a few weeks, I noticed my skin looking smoother and feeling a little firmer like if it had more life to it.

0:52My texture also looks more even, which is huge for me. I have very sensitive skin.

0:56And it just layers perfectly under my moisturizer and my SPF.

0:59If you're ready to future-proof your skin, you can find Paula's Choice Cellular Youth Longevity Serum now at paulaschoice.com.

Text on Screen

0:00Skin looking tired... even when you're not?

0:00if your skin looks a little dull or even less bouncy

0:03even on your good days

0:04been reaching for your girl's turning thirty next year

0:06been focusing more on longevity in my skincare routine

0:08anti aging looks backwards

0:09but longevity is about getting ahead of changes

0:11before they begin to show up

0:12as we age our cellular energy naturally dips

0:14and that's when problems begin to show like uneven texture

0:18fine lines and also loss of firmness

0:20supporting longevity to me means future

0:23proofing my skin so that it stays resilient over time

0:26paula's choice

0:27cellular youth longevity serum into my skincare routine

0:30it's a next gen

0:31formula that is backed up by five years of research

0:34targets twelve visible signs of aging

0:36like skin sagging

0:37fine lines and wrinkles

0:38it has taurine for hydration and that energized look

0:40phyto exosomes

0:41that support a healthy looking barrier for a refreshed

0:44renewed appearance and peptides that help smooth and strengthen over time

0:47After a few weeks I noticed my skin looking smoother and feeling a little firmer

0:51like if it had more life to it

0:52my texture also looks more even which is huge for me I have very sensitive skin

0:56and it just layers perfectly under my moisturizer and my SPF

0:59if you're ready to future proof your skin you can find paula's choice

1:02cellular youth longevity serum now at paulaschoice.com

Scenes (6)

0:00talking head product introduction

A medium close-up shot features a female influencer speaking directly to the camera. She has long, wavy brown hair, styled with a subtle side part. She is wearing a dark brown, high-neck sweater. Initially, she gestures with her hands as she speaks. A purple and white skincare product bottle, labeled 'PAULA'S CHOICE CELLULARYOUTH LONGEVITY SERUM', is introduced into the frame at 0:01. She holds the product prominently in her right hand, occasionally gesturing with both hands while holding the bottle. Her left hand displays a large gold ring and a silver ring. Her nails are painted a deep red. The background is a brightly lit, modern bathroom with light-colored, vertically paneled walls, a large mirror reflecting parts of the room, and hints of a gold shower fixture. Overhead lighting illuminates the scene, casting soft shadows. Text overlays appear at various times: 'Skin looking tired... even when you're not?' (0:00-0:02), 'if your skin looks a little dull or even less bouncy' (0:00-0:02), 'even on your good days' (0:02-0:03), 'what i've been reaching for' (0:03-0:04), 'your girl's turning thirty next year' (0:04-0:05), 'been focusing more on longevity in my skincare routine' (0:05-0:07), 'anti aging looks backwards' (0:07-0:09), 'but longevity is about getting ahead of changes before they begin to show up' (0:09-0:13), 'as we age our cellular energy naturally dips' (0:13-0:15), 'and that's when problems begin to show' (0:15-0:17), 'like uneven texture' (0:17-0:18), 'fine lines and also loss of firmness' (0:18-0:20), 'supporting longevity to me means future proofing my skin so that it stays resilient over time' (0:21-0:25).

0:25product dispensing hand

A medium close-up shot focuses on the woman's hands and the product. She holds the purple 'PAULA'S CHOICE' serum bottle in her left hand and dispenses a small amount of the white serum onto the palm of her right hand. Her nails are painted deep red, and she wears a gold ring and a silver ring on her left hand, and a gold watch on her right wrist. The background is slightly blurred but shows the same modern bathroom setting as the previous scene. Bright overhead lighting is visible in the reflection of the mirror.

0:30product application face

A medium close-up shot shows the woman applying the serum to her face. She uses her fingertips to gently pat and smooth the product, starting from her forehead and moving to her cheeks. A small bead of pinkish-white serum is briefly visible on her right cheek before she blends it in. Her long brown hair frames her face. Her nails are deep red, and she wears rings on her left hand. The background is the same bright, modern bathroom, slightly out of focus. Text overlay: 'targets twelve visible signs of aging like skin sagging, fine lines and wrinkles' (0:33-0:37).

0:37product close up dispense

An extreme close-up shot focuses on the woman's hands as she dispenses the pinkish-white serum onto the back of her left hand. The purple bottle is visible in the upper part of the frame, held by her right hand. Her nails are painted deep red, and she is wearing a gold watch on her right wrist. The background is completely out of focus. Text overlay: 'it has taurine for hydration and that energized look' (0:38-0:40).

0:40product application face details

A medium close-up shot of the woman applying the serum to her face. She gently rubs her hands together to warm the product, then delicately pats it onto her forehead and cheeks. She looks into the camera with a soft smile and closes her eyes briefly, emphasizing the gentle application. Her long brown hair falls around her shoulders. Her nails are deep red, and she wears rings on her left hand and a gold watch on her right. The modern bathroom background is softly blurred. Text overlays appear: 'phyto exosomes that support a healthy looking barrier for a refreshed, renewed appearance' (0:41-0:45) and 'and peptides that help smooth and strengthen over time' (0:45-0:47).

0:47talking head product review cta

A medium close-up shot of the female influencer talking directly to the camera, similar to the first scene. She holds the purple 'PAULA'S CHOICE CELLULARYOUTH LONGEVITY SERUM' bottle prominently in her left hand and gestures with her right hand as she speaks. Her expression is bright and enthusiastic, conveying confidence. Her long, wavy brown hair cascades over her shoulders. She is wearing the same dark brown, high-neck sweater, with deep red nails and various rings. The brightly lit, modern bathroom background, with light-colored walls and a mirror, remains consistent. Text overlays include: 'After a few weeks I noticed' (0:47-0:48), 'my skin looking smoother and feeling a little firmer' (0:48-0:51), 'like if it had more life to it' (0:51-0:52), 'my texture also looks more even' (0:53-0:54), 'which is huge for me I have very sensitive skin' (0:54-0:56), 'just layers perfectly under my moisturizer and my SPF' (0:56-0:59), 'if you're ready to future proof your skin' (0:59-1:00), and 'you can find Paula's Choice CellularYouth Longevity Serum now at paulaschoice.com' (1:01-1:04). The final text overlays provide a clear call to action and website address.

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