0:00intro talking head with split screen The scene opens with a medium close-up shot of a Black woman speaking directly to the camera, positioned slightly to the left of the frame. Her head and shoulders are visible, with her long, dark, wavy hair cascading over her shoulders. She wears an olive green t-shirt. The background is a brightly lit, minimalist indoor setting with white walls, suggesting a home or modern office. The lighting is soft and even, indicating natural light or diffused studio lighting, with no harsh shadows. In the upper right corner, a smaller, inset video frame shows Venus Williams, a Black woman with short, slicked-back hair, smiling and holding a white product container. Text overlays on the main screen read "This is what Venus Williams uses for pain" and then "and now I get why!". The woman on the main screen is animated, speaking with a confident and engaging expression, making direct eye contact with the viewer. The overall color palette is bright and neutral, with the woman's olive shirt providing a subtle earthy tone.
0:02venus williams talking head The scene features a medium close-up shot of Venus Williams, a Black woman, speaking directly to the camera. Her face and upper torso are in focus, with her short, slicked-back dark hair framing her face. She wears a dark grey, textured, open-front garment, possibly a robe or cardigan, revealing her chest and a green garment underneath. She holds a white jar of 'Asutra Melt Pain Away' product in her left hand, which is clearly visible. The background is blurred but appears to be an indoor setting with a large window, suggesting natural light. The lighting is soft and even, highlighting her features. Text overlays at the bottom of the screen read, "I don't know about you guys but I'm in pain a lot." Venus's expression is warm and relatable, with a slight smile, as she gestures with her right hand while speaking. She appears to be sharing a personal experience with the product.
0:05b roll tennis action shot 1 This is a dynamic wide shot from a low angle, showing Venus Williams, a Black woman, in action on a tennis court during a match. She is positioned towards the center-right of the frame, mid-swing with a tennis racket. She wears a blue athletic dress and a visor, her long dark hair flowing. The camera is positioned slightly above the net, which is visible in the foreground. The background features blue stadium seating with spectators, and a large blue advertising banner for 'US Open' and 'Cadillac'. The lighting is bright and outdoor, typical of a daytime tennis match. Text overlays at the bottom read, "My joints are screaming,". The shot captures the intense physical effort and athleticism, emphasizing the wear and tear on an athlete's body.
0:07b roll tennis action shot 2 This is another dynamic wide shot of Venus Williams playing tennis, similar to the previous scene, but with a different camera angle and her wearing a different outfit. She is shown on the tennis court, mid-stride, preparing to hit the ball with her racket. She wears a black athletic dress and a white visor, her long dark hair visible. The background shows parts of the stadium, including some spectators and a blue wall with a 'US Open' logo partially visible. The net is in the foreground, creating depth. The lighting is bright and natural, consistent with an outdoor daytime match. The text overlay from the previous scene, "My joints are screaming,", continues into this shot, reinforcing the problem of joint pain for athletes. The focus is on her powerful movement and the physical demands of her sport.
0:08venus williams applying product The scene transitions to a medium close-up of Venus Williams, a Black woman, as she applies the product. She is seen from the chest up, with her head turned slightly to the right, showing her profile. She wears a dark blue and teal athletic top, suggesting a post-workout or casual setting. She holds the white 'Asutra Melt Pain Away' jar in her left hand and appears to be smelling or examining it, with a gentle, appreciative smile on her face. Her right hand is near her left shoulder, possibly having just applied or about to apply the product. The background is a soft, dark blur, keeping the focus entirely on her and the product. The lighting is warm and diffused, creating a serene and calm atmosphere. Text overlays include "Apply anywhere for targeted relief" and "and this just like this calms it down.", emphasizing the product's benefits and ease of use.
0:10product close up with brand name A tight close-up shot focuses on a hand holding the 'Asutra Melt Pain Away' Magnesium Body Butter product. The product is a white jar with a blue label featuring white floral designs and the product name. The hand holding the jar has neatly manicured nails with a light, neutral polish. The background is blurred, showing soft green foliage, suggesting a natural or home environment. The lighting is bright and even, highlighting the product details. Text overlays read "Asutra*" in large, stylized font, and below it, "Melt Pain Away" within a blue oval, clearly identifying the brand and product. A voiceover says "Asutra Melt Pain Away". This scene emphasizes the product's packaging and brand identity.
0:12narrator on cream background The scene displays a split-screen effect where the bottom left corner features a small inset of the main narrator, the Black woman from the opening. She is seen talking, wearing her olive green shirt, against a blurred white background. The majority of the screen is filled with an extreme close-up of the smooth, creamy texture of the 'Melt Pain Away' product, resembling a luxurious white lotion. The lighting is bright and diffused, emphasizing the product's texture. Overlaid text banners in blue with yellow text appear at the top: "Magnesium melts tense muscles & eases spasms". The woman continues to speak, with the text "It's powered by magnesium and capsaicin" appearing at the bottom of the screen. The scene effectively combines a personal endorsement with an explanation of the product's key ingredients and benefits.
0:14narrator on muscle diagram background This scene continues the split-screen format. The bottom left corner again features the main narrator, the Black woman, speaking, wearing her olive green shirt. The primary visual background, however, has changed to a detailed 3D anatomical rendering of human back muscles, specifically the trapezius and rhomboid muscles, depicted in shades of reddish-brown. This motion graphic is stylized to show muscle groups in relief. The lighting on the narrator is consistent. Overlaid text banners from the previous scene remain visible: "Magnesium melts tense muscles & eases spasms" and "Capsaicin FDA-Approved warming pain relief". The woman's on-screen text says "to relax muscles and ease tension". This combination of the narrator and anatomical graphic clearly explains how the product's ingredients target muscle tension.
0:16narrator demonstrates product A medium close-up shot focuses on the main narrator, the Black woman, from the chest up. She is actively demonstrating the 'Asutra Melt Pain Away' product. She is seen taking the lid off the white jar, then bringing the open jar close to her nose, as if smelling it, with a pleasant, serene expression. She wears her olive green t-shirt and light blue denim shorts, providing a casual, relatable aesthetic. The background is a blurred, light-colored indoor setting with a white door visible, maintaining a clean and minimalist look. The lighting is soft and bright. Text banners appear on the right side: "5x faster absorption than magnesium pills" with a grimacing emoji, and "Smells like fresh lemongrass" with a sprout emoji, highlighting key benefits and sensory experience. The on-screen text at the bottom says "without pills or that medicine smell".
0:19finger in product close up An extreme close-up shot focuses on a hand, belonging to the main narrator, dipping a finger into the white, creamy 'Asutra Melt Pain Away' product. The jar is held by the other hand in the lower left of the frame. The smooth texture of the cream and the slight indentation made by the finger are clearly visible, emphasizing the product's consistency and sensory appeal. The narrator's lower torso and legs, dressed in an olive green t-shirt and light blue denim shorts, are visible in the background, out of focus. The background is blurred, maintaining focus on the product and action. The lighting is bright and soft. A blue text banner appears: "Feel it go to work immediately on tension and soreness". On-screen text at the bottom says "it feels so smooth and soothing". This shot highlights the tactile experience and immediate effect of the product.
0:22narrator applying to back This scene shows a medium shot of the main narrator, the Black woman, applying the 'Asutra Melt Pain Away' product to her lower back. She is turned away from the camera, lifting her olive green t-shirt to expose her lower back, and using both hands to rub the product into her skin. She wears light blue denim shorts. The camera angle is from slightly behind and to her left. The background is a blurred, light-colored indoor setting, possibly a bed or couch, maintaining a focus on her action. The lighting is soft and even. A blue text banner at the top reads "Fast Acting Relief for:", followed by "Tendonitis", "Achy Joints", "Restless Legs", and "Lower Back Pain" in yellow text, highlighting common ailments the product addresses. On-screen text at the bottom states: "Melt Pain Away gave me relief in minutes". This demonstrates the product's targeted application and quick efficacy.
0:25narrator reading on bed with benefits A wide shot shows the main narrator, the Black woman, lying comfortably on her stomach on a bed, reading a book. She is wearing her olive green t-shirt and light blue denim shorts. Her dark, wavy hair is spread around her. The bed is covered with a green textured blanket, and the background features white walls and a white door, typical of a bright, clean bedroom. The lighting is soft and natural. Overlaid text banners list more benefits: "Fast Acting Relief for:", followed by "Tendonitis", "Achy Joints", "Restless Legs", "Lower Back Pain", "Sore Muscles", and "PMS Cramps" in yellow text, expanding on the product's versatility. On-screen text at the bottom says "You have to try it!". This scene promotes a sense of comfort and relaxation, associating the product with everyday relief and well-being.
0:26end card with statistics The video ends with a brightly colored end card on a solid blue background. A white jar of 'Asutra Melt Pain Away' Magnesium Body Butter is prominently displayed in the lower center. A hand with manicured nails is visible above the jar, delicately scooping out a small amount of the white cream with a finger. Above the product, a bright yellow starburst graphic contains the text "94% of regular Melt Pain Away users reported pain improvement*". The 'Asutra*' logo is in the upper left corner. Below the product, there's a final call to action: "Less Pain in 2 weeks or your money back!" with two yellow arrow graphics pointing towards the text. The overall aesthetic is clean, vibrant, and impactful, summarizing the product's effectiveness and offering a guarantee.
