0:00countdown to sale
The scene displays white, bold sans-serif text against a dark, textured black background, which subtly simulates a grainy or worn surface rather than a flat black. In the upper-left portion of the frame, the brand name 'Pleading' is presented, followed by 'All-Black Friday Sale' on the line below, both in a legible, modern font. A large white numeral, counting down from 10, is prominently featured below these lines. The numbers transition quickly, creating a sense of urgency. The overall aesthetic is minimalist and graphic, devoid of any objects or additional elements beyond the text. Lighting is uniform and direct, enhancing the stark contrast between the white text and the dark background. The dominant color palette is strictly black and white, contributing to a clean, impactful, and time-sensitive message. There are no characters or complex actions, only the digital display of the countdown.
0:05beanie product shot 1
This scene prominently features a black knitted beanie, centrally positioned against a dark, subtly textured background that matches the minimalist aesthetic of the preceding scene. The beanie is presented head-on, allowing a clear view of its ribbed knit texture and folded cuff. A small, rectangular white label with the brand name 'Pleading' in black sans-serif font is visible on the front of the cuff, serving as a distinct brand identifier. Below the beanie, white sans-serif text provides detailed product information: 'The Merino Wool Pleasing Beanie in Black', 'Now 40.00', and its 'SKU: PLS-MWBB'. The bottom-left of the screen reiterates 'All-Black Friday Sale', while 'pleasing.com' is displayed in the bottom-right. The lighting is soft and even, highlighting the material's texture without harsh shadows. The color palette is strictly black and white, enhancing the product's sleek and modern appeal.
0:06hoodie product shot 1
The scene transitions to display a black heavyweight drawstring hoodie, laid out flat and centered against the same dark, textured black background. The hoodie is spread wide, with its sleeves extended horizontally, giving a comprehensive view of its cut and design. The hood is up, and two white drawstrings hang neatly from the neck, providing a subtle visual contrast against the dark fabric. A small, white rectangular tag, likely a brand or size label, is visible near the bottom-right hem of the garment. Below the hoodie, white sans-serif text provides product details: 'The Heavyweight Drawstring Hoodie in Black', 'Now 55.00', and its 'SKU: PLS-HDHB'. Consistent with the previous scene, 'All-Black Friday Sale' is in the bottom-left and 'pleasing.com' in the bottom-right. The lighting is uniform and soft, preventing glare and allowing the details of the fabric and seams to be seen. The black and white color scheme maintains the brand's sophisticated and modern aesthetic.
0:07beanie product shot 2
This scene is a repetition of the previous beanie product shot, showcasing the black knitted beanie centrally against the dark, textured black background. The beanie is presented head-on, with its ribbed knit texture and folded cuff clearly visible. The small, rectangular white label with 'Pleading' in black sans-serif font is stitched onto the front cuff. Below the beanie, white sans-serif text reiterates the product information: 'The Merino Wool Pleasing Beanie in Black', 'Now 40.00', and its 'SKU: PLS-MWBB'. The bottom-left of the screen displays 'All-Black Friday Sale', while 'pleasing.com' is in the bottom-right. The lighting remains soft and even, highlighting the material's texture without harsh shadows. The strict black and white color palette contributes to the product's sleek and modern appeal, reinforcing brand consistency in this rapid product showcase montage.
0:08hoodie product shot 2
This scene is a direct repeat of the earlier hoodie product shot, featuring the black heavyweight drawstring hoodie, laid out flat and centered against the dark, textured black background. The hoodie is spread wide, with its sleeves extended horizontally, offering a full view of its design. The hood is up, and two white drawstrings hang neatly from the neck, creating a subtle contrast. A small, white rectangular tag is visible near the bottom-right hem. Below the hoodie, white sans-serif text provides the product details once more: 'The Heavyweight Drawstring Hoodie in Black', 'Now 55.00', and its 'SKU: PLS-HDHB'. 'All-Black Friday Sale' is in the bottom-left and 'pleasing.com' in the bottom-right. The lighting is uniform and soft, ensuring all fabric details and seams are clearly visible. The consistent black and white color scheme maintains the brand's sophisticated and modern aesthetic throughout this fast-paced product sequence.
0:09promotional text
The final scene features white, bold sans-serif text presented against a light gray background. This background is not a flat, uniform color but possesses a very fine, almost imperceptible grainy or speckled texture, adding a subtle visual depth. The text is neatly arranged in the upper-left quadrant of the frame and outlines various promotional offers: starting with the brand name 'Pleading', followed by 'Free shipping all weekend', then 'Spend $75, get a Pleasing Polish Set', and finally, 'Spend $150, get $20 off your order + a Polish Set'. The font is clean, modern, and highly legible, ensuring easy readability of the promotional details. The lighting is bright and evenly distributed, creating a flat, graphic appearance without any shadows. The dominant colors are crisp white for the text and a soft, neutral light gray for the background, creating a clean, inviting, and informative visual aesthetic for the closing message of the advertisement.
