0:00unboxing shampoo bottles
A medium close-up shot of a person's hands placing a light gray, round shampoo bottle with a white pump top into a cardboard box. The box is filled with several other plastic shampoo and conditioner bottles of varying colors, including yellow, orange, and purple, each with a pump dispenser. The background shows a modern bathroom vanity with a white countertop, a silver faucet, and a clear glass jar, suggesting a well-lit indoor environment. The lighting is bright and even, highlighting the bottles' glossy surfaces. The dominant colors are the earthy tones of the cardboard, the bright colors of the plastic bottles, and the white of the bathroom fixtures. Red text overlays the scene, stating 'If you're in a toxic relationship with your shampoo, it's time to end it'.
0:07shampoo box overhead
An overhead shot of a cardboard box filled with various colorful shampoo and conditioner bottles, including yellow, purple, orange, and white. The box is situated on a light-colored, textured door mat, with a dark mat running alongside it. The scene captures the top of a person's feet, wearing light brown Ugg-style boots, positioned in front of the box. The environment appears to be an entryway or porch, indicated by the floor mats. The lighting is natural and bright, creating soft shadows. The overall color palette includes warm browns from the mat and boots, contrasting with the vibrant colors of the bottles and the white of the labels. Red text overlays appear sequentially: 'If you're in a toxic relationship with your shampoo, it's time to end it', then 'We were on again, off again,', 'different shampoos, every single body wash.', and 'I honestly played the field.'.
0:27woman playing with hair
A medium shot of a young woman from the chest up, facing the camera with a confident, slightly mischievous smile. She has long, wavy, dark brown hair with lighter subtle highlights, which she lifts and pulls upwards with both hands, creating a voluminous effect around her head. Her hair looks full and healthy. She wears a ribbed, light gray or sage green tank top. The background consists of a plain white door. The lighting is soft and frontal, illuminating her face and hair without harsh shadows. The color palette is neutral with her top and the white door, offset by her dark hair and warm skin tones. Red text overlays sequentially appear: 'We were on again, off again,', 'different shampoos, every single body wash.', and 'I honestly played the field.'.
1:16woman explaining hair issues
A close-up shot of the young woman from the previous scene, now looking directly at the camera with a slightly concerned or reflective expression. Her long dark hair frames her face, and she's wearing a light cream-colored knit sweater and a rust-colored velvet headband. The background remains a simple white door, suggesting an indoor home setting. The lighting is soft and even, emphasizing her natural makeup and clear skin. She speaks with animated facial expressions and uses her hands to gesture, conveying her frustration with previous hair products. The primary colors are the warm tones of her headband and skin, contrasting with the light sweater and white background. Red text overlays appear: 'But my hair and skin were still', 'dry, damaged,', 'and nothing I tried worked.', 'It was time and I had to make a change.'.
2:06woman reveals new products
A close-up shot of the young woman, identical to the previous scene, as she continues to talk to the camera. Her expression changes from one of mild embarrassment (covering her mouth with her hand) to a bright, relieved smile, indicating a positive resolution. She wears the same cream-colored knit sweater and rust-colored velvet headband, with her long, dark hair framing her face. The plain white door serves as the background. The soft, even lighting continues to flatter her complexion and hair. The color palette is consistent with the previous close-up, focusing on warm and neutral tones. Red text overlays appear: 'My hair looked like...', 'so I finally switched to Kitsch Shampoo,', 'Conditioner and Body Bars.'.
2:45shampoo conditioner boxes
A close-up shot of two hands holding up two small, square, solid shampoo and conditioner bar boxes. The top box is white with black text, labeled 'kit.sch STRENGTHENING solid shampoo. RICE WATER PROTEIN', and shows a small image of a light brown, wavy, 'S'-shaped bar. The bottom box is black with white text, labeled 'kit.sch STRENGTHENING solid conditioner. RICE WATER PROTEIN', and shows a small image of a white, wavy, 'D'-shaped bar. Both boxes highlight 'COLOR SAFE', 'pH BALANCED', and 'VEGAN'. The background is a white tiled shower wall, indicating a bathroom setting. The lighting is bright and clean, characteristic of a bathroom. The dominant colors are the black and white of the packaging, with hints of brown from the bar images, against the white tiled background. Red text overlays: 'Conditioner and Body Bars.', and 'Now I don't worry what my products'.
3:04shampoo conditioner bars
A close-up shot of two hands holding up two solid shampoo and conditioner bars, shaped like stylized letters 'S' and 'D'. The 'S'-shaped bar is a light brown color, and the 'D'-shaped bar is white. Both have a wavy, ribbed texture. They are held close together, parallel to each other. The background is a white tiled shower wall, providing a clean, bright setting. The lighting is bright and even, accentuating the textures and colors of the bars. The color palette features the clean white of the tiles and white bar, contrasting with the light brown bar and the person's hands. Red text overlays: 'are hiding and I'm in a relationship', and 'that I can trust.'.
3:18lathering shampoo bar
A close-up shot of hands holding and rubbing the 'S'-shaped light brown shampoo bar, which is now wet and producing abundant white foam and bubbles. The bar is being worked between the palms, demonstrating its lathering capabilities. The background is a blurred white tiled shower wall, indicating the action is taking place in a shower. The lighting is bright and slightly diffused, creating highlights on the wet skin and foam. The dominant colors are the white foam and the light brown of the bar, against the person's light skin tone and the bright white background. Red text overlays appear: 'My hair is fuller, longer and just', and 'way better ever since I entered'.
4:00applying shampoo to hair
An overhead shot looking down at a person's head as they apply the 'S'-shaped shampoo bar directly to their wet, dark, long hair. The hair is thick and appears to be in the process of being washed, with some sections already showing white lather at the roots. The person's hands, with pink manicured nails, are visible guiding the bar through their hair. The background is a blurred, light-colored shower environment, suggesting the action is taking place under running water or in a steamy bathroom. The lighting is bright and even, highlighting the wet hair and the foam. The color palette is dominated by the dark brown of the hair, the white of the lather, and the light skin tones. Red text overlays: 'my committed relationship with Kitsch.', and 'I love how clean the formulas are because'.
4:30lathering hair close up
A close-up shot of hands vigorously rubbing white foamy lather into wet, dark hair. The hair is saturated with shampoo, creating a thick, creamy foam. Water droplets are visible on the hair and hands, indicating a shower environment. A showerhead is partially visible in the upper right background, out of focus. The lighting is bright, emphasizing the white lather against the dark hair and light skin. The primary colors are the dark brown hair, bright white foam, and light skin tones. No text overlays appear in this brief, action-focused scene.
4:39woman healthy hair
A medium shot of the young woman from previous scenes, now with her long, dark brown hair styled beautifully. Her hair appears voluminous, shiny, and healthy, with soft waves. She is wearing a black satin or silk jacket with a silver zipper. She looks off to the side, touching her hair gently with one hand, as if admiring its condition. The background is a plain white door. The lighting is soft and even, accentuating the healthy sheen of her hair. The color palette is composed of her dark hair and jacket, contrasting with the white background and her light skin tone. Red text overlays appear: 'they have less than 10 ingredients.', and 'I'm on a hair health journey so I'm'.
5:10woman explaining skin issues
A close-up shot of the young woman from previous scenes, speaking directly to the camera with varying expressions that convey dissatisfaction and frustration. She is wearing the same light cream-colored knit sweater and rust-colored velvet headband, with her long dark hair flowing around her shoulders. The background is a plain white door. The lighting is soft and frontal, ensuring her facial expressions and natural makeup are clearly visible. Her hands are occasionally used for emphasis, with light pink manicured nails. The color palette is consistent with her previous close-up shots, featuring warm and neutral tones. Red text overlays appear: 'trying to let it grow and actually', 'get healthy.', 'My skincare, same story.', 'It didn't matter what liquid body', 'wash I was using, there was zero', 'change in my skin.', 'I stayed longer than I should have.', and 'So many steps, so little change.'.
6:28exfoliating arm with bar
A close-up shot of a person's arm being exfoliated with a ribbed, rectangular solid body bar, which is a light pinkish-brown color. The bar is creating a thick, white, creamy lather on the skin. The arm is smooth and appears moisturized beneath the lather. The background is a white tiled shower wall, indicating a bathroom or shower setting. The lighting is bright and direct, highlighting the texture of the bar and the lather on the skin. The dominant colors are the person's tanned skin, the light pinkish-brown bar, and the white lather, against the bright white tiles. Red text overlays: 'Kitsch Body Bars gave my dry flaky'.
6:50exfoliating leg with bar
A close-up shot of a person's bare leg being exfoliated with the same light pinkish-brown, ribbed body bar. The bar is rubbed vertically along the leg, generating white, creamy lather that leaves visible streaks on the skin. The skin on the leg appears smooth and hydrated. The background is a clean, white tiled shower wall. The lighting is bright and consistent, emphasizing the product application and the skin's texture. The color palette features the person's skin tone, the pale pinkish-brown of the bar, and the white lather, against the white background. Red text overlays: 'skin the love I was searching for.'.
7:30applying body bar to arm
A close-up shot of a person's arm being massaged with the light pinkish-brown, ribbed body bar. The bar is creating a thick, uniform layer of white lather across the forearm, highlighting the moisturizing and exfoliating effects. The skin beneath the lather looks smooth and supple. The background is a clean, white tiled shower wall, confirming the bathroom setting. The lighting is bright and even, casting subtle highlights on the wet skin and foam. The dominant colors are the person's tanned skin, the white lather, and the light pinkish-brown bar against the white tiles. Red text overlays appear: 'The clean formulas made my skin feel', 'smooth, sexy and nourished.', and 'Hydrating exfoliation is real and it'.
8:08woman advocating for bars
A close-up shot of the young woman, consistent with her previous speaking segments, looking directly at the camera. Her expression is earnest and convincing, culminating in a satisfied smile. She is wearing the cream-colored knit sweater and rust-colored velvet headband, with her long dark hair framing her face. The background is a plain white door. The lighting is soft and even, highlighting her expressive face and natural makeup. She occasionally uses hand gestures to emphasize her points. The color palette remains warm and neutral, complementing her features. Red text overlays appear: 'changed my life.', 'If you have sensitive skin there's', 'a bar for you I promise.', and 'So believe me when I tell you'.
8:50displaying multiple bars
An overhead shot of a person's hands placing various Kitsch solid product bar boxes onto a light, warm-toned wooden surface. There are multiple boxes of different colors (white, black, purple, light blue, mint green), indicating a range of shampoo, conditioner, and body scrub options. The boxes are arranged neatly, showcasing the branding and product variety. The lighting is bright and natural, creating soft shadows and highlighting the texture of the wooden surface. The color palette is diverse, reflecting the different product types, against the warm wood and light skin tones. Red text overlays appear: 'that bars are better.', 'Just pull off the Band-Aid', and 'and break up with your liquid products today.'.
