0:00product in crate closeup A dynamic close-up, slightly Dutch-angled shot, peers into a dark grey plastic crate brimming with various beverage cans. The primary focus is on several vibrant teal blue cans, each adorned with a stylized white 'A' logo and the text 'ATHLETIC BREWING CO RUN WILD IPA'. Interspersed are a few orange cans, adding a splash of contrasting color. The background is softly blurred, hinting at an indistinct bright light source and possibly the edge of a person's jacket or clothing. Natural, bright lighting from above creates subtle, glossy reflections on the can surfaces. The dominant colors are the striking teal, warm orange, and the dark utilitarian grey of the crate, set against a muted, desaturated background. The camera remains static, capturing the rich details of the product.
A vibrant medium close-up captures a bearded man, appearing in his 30s or 40s, with a dark, full beard and mustache, a grey ski helmet, and a dark blue winter jacket emblazoned with the 'ATHLETIC BREWING CO' logo. He is beaming with excitement, his face glowing as he raises an orange beverage can high above his head, gesturing towards a brilliant, sun-drenched, snowy landscape. The sun is positioned directly behind him, creating a dramatic lens flare and strong backlighting that silhouettes his profile. The background is a radiant, overexposed sky with blurred snowy mountains and distant trees, emphasizing the bright, clear day. The color palette is dominated by the man's dark attire, the vivid orange can, and the intense white and blue hues of the sky and snow. A text overlay reads 'Athletic!'.
A wide, slightly low-angle shot showcases a ski lift chair ascending a snowy mountain. The bearded man from the previous scene, dressed in a dark blue jacket and ski pants with a grey ski helmet, is comfortably seated, holding a teal blue Athletic Brewing Co. can in his right hand. His skis dangle beneath the chair, creating a sense of height. The prominent ski lift cable and its towering support structure frame the foreground. The background unfurls into a breathtaking snowy mountain vista, featuring a mix of evergreen and bare deciduous trees, all blanketed in pristine white snow. Far below, a parking lot with cars and other skiers can be discerned, adding scale to the vastness. The sky is bright and clear, bathed in soft sunlight. The predominant colors are the cool whites and blues of the winter landscape, accented by the man's dark clothing and the vibrant teal can. A text overlay states: 'Non-alcoholic brew, baby.'
A warm medium shot inside a bustling, rustic ski lodge. The bearded man, still in his dark blue jacket and helmet, walks dynamically from left to right across the frame. He carries a dark grey crate filled with an assortment of Athletic Brewing Co. cans, a broad smile illuminating his face as he glances towards the people gathered in the lodge. The interior boasts light wooden paneling on the walls, large windows that allow natural light to flood the space, and contemporary black light fixtures hanging from the ceiling. Numerous individuals in winter gear are seated at tables, some blurred in the foreground, creating a lively atmosphere. The lighting is inviting, a harmonious blend of natural daylight and artificial warmth from the lamps. A text overlay reads: 'There we go.'
0:05passing can outdoors A medium close-up shot captured outdoors on a snowy slope. The bearded man, partially visible on the left side of the frame in his blue jacket, is extending a teal blue Athletic Brewing Co. can from a dark grey crate to another individual, who is partially visible on the right, clad in a black jacket and helmet. Both individuals are wearing dark gloves. In the background, a blue and yellow safety net is prominently displayed, with blurred snowy trees and potentially distant buildings nestled under a bright, slightly hazy sky. The natural lighting is vivid and clear, suggesting a sunny winter day. The color palette features the striking teal of the can, the dark tones of the winter attire, and the crisp white and blue of the snow. A text overlay states: 'Oh, thank you! You're very welcome.'
0:06people cheers indoors A warm close-up shot captures two young adults joyfully clinking beverage cans indoors. A male, wearing a vibrant red beanie, and a female, adorned in an orange hoodie with distinctive pink ribbon patches, are smiling radiantly and making eye contact as they 'cheers'. The male holds an orange can, while the female holds a teal blue Athletic Brewing Co. can. Their hands, some partially gloved, meet in the center of the frame. The background is softly blurred, revealing a bright window and vague hints of other people and tables within a ski lodge setting. The lighting is soft and natural, streaming in from the windows, creating a cheerful and inviting atmosphere. The color palette is rich with vibrant reds, oranges, and teals, complemented by the gentle ambient tones of the lodge. The text overlay, 'Oh, thank you! You're very welcome.', continues from the previous scene.
0:07skier jumping wide A wide, high-angle shot provides an expansive view of a serene, snowy mountain landscape. In the foreground, a skier, depicted as a small, dark figure, is captured mid-air after launching off a small snow jump. Beyond the skier, a vast, undulating forest stretches across rolling hills and distant mountains. The trees are predominantly bare deciduous, interspersed with dark evergreens, all heavily blanketed in snow under a bright, slightly hazy sky. The natural lighting is intense and clear, casting distinct, long shadows across the pristine snow. The dominant colors are the crisp whites, cool blues, and muted browns of the expansive winter terrain. A text overlay humorously exclaims: 'Oh backflip, backflip!'
0:08skier flying through trees A dynamic, low-angle shot looks upwards as a skier, blurred by rapid motion, soars through the air between intricate, bare tree branches. The skier is wearing a dark blue jacket and a grey helmet, silhouetted against a brilliant blue sky. The tree branches are skeletal and delicate, lightly dusted with snow, forming a natural, organic frame around the fast-moving subject. The scene conveys a strong sense of speed and exhilaration. The lighting is bright and natural, highlighting the contrast between the sky and the dark branches. The dominant colors are the vivid blue of the sky, the earthy dark brown and grey of the tree branches, and the blurred dark hues of the skier's attire. A text overlay enthusiastically states: 'I'm flying!'
0:09man sledding with cans A medium shot, taken from a slightly low angle, captures the bearded man from earlier scenes as he gleefully slides down a snowy slope on a sled. He is dressed in his dark blue jacket and grey helmet, with the dark grey crate of Athletic Brewing Co. cans positioned securely on the sled in front of him. He holds a teal blue can in his right hand, raised slightly, and sports a wide, happy smile, looking directly towards the camera. The background depicts a gently sloping snowy hill, adorned with bare trees and distant ski infrastructure, such as lift towers. The sky is a clear, bright blue punctuated by soft white clouds. The lighting is sharp and sunny, enhancing the vividness of the winter scene. The color palette is composed of pristine white snow, the deep blue sky, dark winter clothing, and the striking teal of the cans. A text overlay articulates: 'It's fit for all times, even right now.'
0:11man sledding down slope A medium-wide shot follows the bearded man from the previous scene, still seated on his sled and gliding down the snowy slope. The camera tracks his movement from a slightly forward and lateral position. He is actively gesturing with his left arm towards the side, conveying engagement and enthusiasm. The crate of cans remains securely placed on his sled. The background showcases a broader expanse of the open ski slope, with glistening snow-covered ground and bare trees lining the edges. Orange safety netting is visible further down the slope, indicating marked areas. The sky is a brilliant blue. The lighting is clear and sunny, emphasizing the crisp winter environment and the dynamic action.
0:12quick blur transition A very brief and intense motion blur transition fills the frame. The image dissolves into abstract streaks of white, light grey, and faint blue, creating a sensation of extreme speed or a rapid, sweeping camera maneuver. There are no discernible objects, characters, or specific environments visible within this rapid visual effect.
0:13product shot snow text A serene and visually appealing static product shot features a teal blue Athletic Brewing Co. 'Run Wild IPA' can prominently in the foreground, accompanied by a clear glass filled with an amber-colored liquid and topped with a frothy white head, likely representing the non-alcoholic IPA. Both items are nestled artfully in a fresh, pristine pile of white snow, with visible condensation beads on the can's surface. The background is softly blurred, offering a subtle hint of a snowy outdoor setting bathed in a warm, diffused light, possibly from a setting or rising sun, creating a gentle glow. Above the product, large, bright yellow text boldly declares 'FIT FOR ALL TIMES', beneath which a smaller line of white text adds 'Oh, that was awesome.' Below the product, small, legible white text provides detailed information about the product's non-alcoholic nature and copyright details. The scene exudes a refreshing and tranquil mood, effectively highlighting the product's suitability for a winter environment.
