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CHARLOTTE DARLING… a word ???? What do you guys of the new Charlotte concealers omg 👀 #firstimpressions #charlottetilbury @charlottetilbury

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Charlotte Tilbury

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HookProduct DemoTalking HeadClose-UpHappyExcitedFemale PresentProduct In HandPackaging VisibleBrand Mention SpokenValue PropositionProduct First FrameDialogue On CameraHow-ToSurprisedConfidentReaction ShotSatisfiedBenefit-FirstCall To Action

Transcript

0:00Charlotte Tilbury.

0:02Come to the forefront, darling.

0:03I am so excited for this launch Charlotte Tilbury just came out with concealers.

0:07Full glam concealers.

0:08I guess clean girl makeup is really out.

0:10I'm using shade 4.5 fair medium.

0:13And we're just going in, girl.

0:14On the end, I'm going to go in with shade five medium.

0:17Oh, my nervous.

0:18Okay, let's just start blending.

0:23Oh, yeah, this is full coverage.

0:26Oh my goodness.

0:27She definitely is full coverage, that's fucking for sure.

0:30Look.

0:30At that.

0:31Charlotte.

0:32You might have done something here.

0:34Holy shit.

0:35Look how much coverage those two dots, those two singular dots gave me.

0:39Truly my under eyes look incredible, like actually can't.

0:41I'm going to use my Charlotte Tilbury pressed powder to set this.

0:45Genuinely, I am at a loss for words.

0:47I actually wouldn't consider myself a full glam person when it comes to makeup, but this concealer is really, really good.

0:53High coverage.

0:54Hi, darling.

0:55Hi.

0:55Genuinely, Charlotte did her damn thing, she's like, I'm going to make the best full glam coverage.

0:59Everyone's going to be gagged.

1:00And darling, we are gagged.

1:02Oh my gosh.

1:02Let me know what you guys think.

1:03Wow.

1:04I just can't.

1:04It looks so good.

1:05Bye.

Text on Screen

0:00CHARLOTTE TILBURY

0:00AIRBRUSH FLAWLESS BLUR CONCEALER

0:07CHARLOTTE TILBURY

0:07AIRBRUSH FLAWLESS BLUR CONCEALER

0:104.5 FAIR MEDIUM

0:145 MEDIUM

0:47CHARLOTTE TILBURY

0:47AIRBRUSH FLAWLESS BLUR CONCEALER

Scenes (10)

0:00product introduction excited

A medium close-up shot focuses on a female-presenting individual, unmade-up except for possibly some base foundation, holding three tubes of Charlotte Tilbury Airbrush Flawless Finish Concealer in her right hand, showcasing them to the camera. Her left hand is occasionally visible, gesturing. She is excitedly talking, with wide eyes and a big smile, clearly enthused about the product. The background is a slightly blurred indoor setting with light-colored curtains and a woven basket-style light fixture hanging from the ceiling, indicating a home or well-lit studio environment. The lighting is soft and even, highlighting her face and the products. Her overall expression is one of anticipation and joy, as she vocally introduces the items.

0:06pre application excitement

The medium close-up remains on the female-presenting individual, who has now lowered the concealer tubes out of immediate view. She is still speaking directly to the camera with an animated and slightly surprised expression, her eyebrows raised. Her hands are gesticulating in front of her chest, emphasizing her words about the product launch. The background remains consistent with the previous scene: a soft, domestic interior with light-colored curtains and the hanging woven light fixture. The soft, bright lighting illuminates her face, highlighting her unmade-up skin, which has a natural glow. The overall mood is conversational and expressive, conveying strong enthusiasm for the new product.

0:10concealer application

This medium close-up shows the female-presenting individual applying the Charlotte Tilbury concealer to her face. She holds one concealer tube in her left hand and uses the attached doe-foot applicator in her right hand to dab small dots of product under her eyes, on her forehead, nose, and chin. She maintains eye contact with the camera, explaining her process and the specific shades she's using. Her skin still has a natural glow, and the precisely applied dots of concealer are clearly visible against her skin tone. The background is unchanged, featuring soft curtains and the woven light fixture, maintaining a clean and bright aesthetic. The lighting is bright and even, ensuring clear visibility of the application process.

0:17concealer blending initial reaction

The shot remains a medium close-up of the female-presenting individual, now blending the applied concealer with a small, flat-headed makeup brush. She focuses intently on blending the product under her right eye and then around her cheekbone, meticulously working the product into her skin. She occasionally glances up at the camera with an expression of surprise and satisfaction as she sees the impressive coverage. The dots of concealer are still visible on other parts of her face, providing a clear comparison of before and during application. Her skin shows a reddish undertone in some areas, likely from natural complexion. The background remains the same, with soft lighting illuminating her face and hands as she works, emphasizing the transformation.

0:29talking about coverage

In a medium close-up, the female-presenting individual pauses her blending to address the camera directly, holding the makeup brush thoughtfully near her mouth, occasionally tapping it. She gestures with her free hand, emphasizing her words, her expression a mix of excitement and disbelief at the product's performance. Patches of unblended concealer are still visible on her forehead, left cheek, and under her left eye, while the blended area under her right eye appears smooth and bright, offering a clear visual of the product's coverage. The background and lighting are consistent, maintaining a bright and clean aesthetic. Her clear skin and animated gestures highlight her endorsement of the product, showcasing her genuine reaction.

0:34continued blending amazement

The medium close-up continues, showing the female-presenting individual blending the concealer on her face with the makeup brush. She works on her cheekbone and under her left eye, expressing clear amazement with raised eyebrows and an open mouth as she witnesses the full coverage provided by the product. Her skin, particularly where the concealer is freshly blended, looks smoother and brighter, with a visible reduction in redness and imperfections. The unblended dots of concealer on her forehead and nose still provide a visual contrast, highlighting the product's effectiveness. The background and lighting remain constant, emphasizing the product application and its immediate, transformative results on her complexion.

0:39post blending review

The female-presenting individual is shown in a medium close-up, having completed the blending of concealer under her eyes. She touches her face with her fingers, looking reflective and pleased, carefully assessing the results. Her complexion appears evenly toned and bright in the areas where concealer was applied, with a visible transformation compared to the start of the application. She speaks directly to the camera, clearly satisfied with the outcome. The soft, even lighting continues to highlight her smooth skin and expressions, confirming the product's efficacy. The background remains consistent with the domestic setting, providing a familiar and relatable context.

0:41powder application

This medium close-up shows the female-presenting individual holding a rose-gold Charlotte Tilbury compact mirror in her left hand and a small black triangular makeup sponge in her right. She uses the sponge to gently dab pressed powder under her right eye, setting the concealer and further smoothing her complexion. Her expression is focused and deliberate, demonstrating the next step in her makeup routine. The background remains consistent, featuring soft curtains and the woven light fixture, reinforcing the natural, at-home feel. The bright, soft lighting ensures clarity of the application process and the texture of the products, allowing viewers to clearly see the technique.

0:47final product endorsement

In a medium close-up, the female-presenting individual holds the Charlotte Tilbury concealer tube in her right hand, showcasing it to the camera. Her left hand gestures openly as she speaks, emphasizing her highly positive review of the product's performance and benefits. Her facial expression is enthusiastic and confident, with a bright smile, conveying genuine satisfaction. Her skin appears evenly toned and matte in the areas where powder has been applied, showing the complete makeup look for that section of her face. The background remains a softly blurred indoor setting with light curtains and the round woven light fixture. The lighting is soft and even, highlighting her face and the product, making it easy for viewers to see the final effect.

0:53excited summary and call

The medium close-up shot of the female-presenting individual continues. She gestures with both hands, expressing extreme excitement and awe over the concealer's performance, her words filled with praise. She occasionally touches her face or puts her hands together in a gesture of disbelief and satisfaction, reacting to the product's effectiveness. Her facial expressions are highly animated, with wide eyes and an open mouth, reflecting her enthusiasm and engagement. Her complexion remains smooth and well-covered, with a flawless finish. The background is consistent with the earlier scenes, a softly lit domestic interior. The overall tone is highly positive and engaging, ending with a verbal call to action for viewers to share their thoughts and reactions to the product.

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