0:00watch face details showcase The scene opens with a detailed close-up of a luxurious dark blue IWC Schaffhausen watch. The camera is positioned slightly above the watch, looking down at an angle, and the watch is presented against a gradient background fading from dark blue at the bottom to black at the top. The watch face, filling a significant portion of the vertical frame, showcases its intricate design. Gold-colored hands with white luminous inserts, applied gold Arabic numerals and indices, and several sub-dials are prominently visible. The watch's crown, also gold and fluted, is visible on the right side of the dark blue case. A key feature, an open-heart tourbillon with a red jewel, is visible at the 12 o'clock position. The watch slowly rotates counter-clockwise, allowing viewers to appreciate the texture of the deep blue dial and the reflective quality of the gold components. The textured rubber strap extends from the bottom of the case.
0:03watch side profile reveal The camera smoothly transitions from the front view of the watch to a side profile, focusing on the intricate gold-colored crown and the sleek, matte dark blue case. The watch continues its slow, elegant rotation, revealing the side of the watch and then gradually panning upwards and to the left to bring the watch face back into view. The background remains a gradient of dark blue fading to black. The lighting emphasizes the contours and texture of the case and the precise detailing of the crown. The gold crown, with its distinctive starburst or cog-like pattern and the "IWC SCHAFFHAUSEN" text etched on it, is the central point of interest as the camera moves past it. The dark blue rubber strap is also visible, wrapping around the wrist area.
0:05watch face extreme close up This scene features an extreme close-up of the watch face, even tighter than the first shot, highlighting specific complications and the general movement. The camera is positioned directly above the watch face, moving slightly to emphasize different areas. The gold hands with white luminous inserts are in focus, sweeping over the deep blue textured dial. The open-heart tourbillon at 12 o'clock is a central visual element, with its delicate mechanisms and red jewel clearly visible. The various sub-dials, including the day indicator at 9 o'clock (showing "SUN"), the date and 7-day power reserve at 3 o'clock, and the moon phase and month indicator at 6 o'clock (with "2025" for the year), are all sharply detailed. The background is a soft, dark blue vignette, ensuring full attention is on the watch. The overall impression is one of unparalleled precision and mechanical artistry.
0:08watch case back reveal The camera smoothly rotates the IWC Schaffhausen watch to reveal its transparent case back. The matte dark blue case and textured rubber strap are visible, but the focus shifts to the intricate mechanical movement beneath the sapphire crystal. The case back is framed within the bottom half of the screen, against the same gradient dark blue to black background. Inside, golden-hued components, including a prominent oscillating weight (rotor) decorated with engraved flowers and a small figure resembling 'The Little Prince' are visible. Various gears, springs, and jewels in the watch's internal mechanism are clearly seen. The text "INT'L WATCH CO" and "10 BAR" are engraved on the gold ring surrounding the display back, along with a unique serial number (e.g., "2545778") and "01/100" indicating a limited edition. The watch continues its slow, deliberate rotation, offering a full view of the artistic and technical beauty of the movement.
0:11full watch front static The scene presents a full, static front view of the IWC Schaffhausen watch. The watch is perfectly centered in the frame, against the familiar gradient dark blue to black background. This shot provides a comprehensive view of the entire timepiece, including the dark blue case, textured rubber strap, and the intricate blue dial with its gold accents. All the complications, including the tourbillon, sub-dials for day, date, moon phase, and power reserve, are visible in their entirety. The gold-fluted crown is also clearly visible on the right side. The overall composition is balanced and elegant, highlighting the watch's aesthetic appeal and complex design without any active movement from the camera or the watch itself.
0:13brand logo end card The scene transitions to a stark black background. Centered prominently on the screen is the elegant white text logo for "IWC SCHAFFHAUSEN". The text is clean, sans-serif, and professional, with "IWC" in a larger, bolder font above "SCHAFFHAUSEN" in a slightly smaller, lighter font, perfectly aligned. There are no other visual elements, drawing full attention to the brand identity. The lighting is uniform, making the white text stand out crisply against the deep black. The mood is sophisticated and conclusive, serving as a clear brand sign-off for the video.