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First Day Life Inc.

firstday.com

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Ad Copy

Our first stop in the new year? 🎊 @target for @firstday vitamins and supplements! YES, First Day is now available at all Target stores, so this is the perfect time to load up. 🛍️ Not familiar with First Day? Allow us to introduce them. They’re a line of multivitamins, tribiotics, and magnesium gummies for kids, teens, and women, and they’re Clean Label Project Purity Award winning, so you’re getting the best of the best. Start your new year off right by making a family trip to Target and getting everyone these essential daily gummies!

Brand

First Day Life Inc.

AI Analysis

AI Tags

Product DemoMedium ShotPanning UpLogo VisibleText OverlayBackground MusicKids PresentTeens PresentOn-Brand Color PaletteVisual HookPanning RightFemale PresentClose-UpStatic FrameVoiceoverProduct In HandHandheld CameraScreen RecordingCall To ActionUrgency TriggerUGC Style

Transcript

0:01Our first stop in the new year, Target for First day vitamins and supplements.

0:06Yes, first day is now available at all Target stores.

0:10So this is the perfect time to load up.

0:13Not familiar with first day?

0:16Allow us to introduce them.

0:17They're a line of multivitamins, try biotics, and magnesium gummies.

0:20For kids, teens, and women.

0:22And their clean label project purity award winning, so you're getting the best of the best.

0:26Start your new year off right by making a family trip to Target.

0:30And getting everyone these essential daily gummies.

Text on Screen

0:00Junk Multi +

0:00perfoods

0:00first day

0:00THE MULTI

0:00Real ingredients. Real delicious.

0:00KIDS

0:00TEENS

0:00$29.99

0:00first day

0:00NO JUNK

0:00THE MULTI

0:00Natural Field Raspberry

0:02WOMEN

0:04TEENS

0:04WOMEN

0:04$39.99

0:04first day

0:04PRE+POST PROBIOTIC

0:04NO JUNK

0:04Natural Golden Peach

0:05KIDS

0:07Real ingredients. Real delicious.

0:07KIDS

0:07NIGHTTIME RESET MAGNESIUM

0:07NO MELATONIN HORMONES

0:07RELAX MIND & BODY WITH SUNTHEANINE

0:07Natural Sun Kiwi

0:07THE MULTI

0:07Natural Field Raspberry

0:07PRE+POST PROBIOTIC

0:07Natural Golden Peach

0:07first day

0:07NO JUNK

0:07NON GMO

0:0750 GUMMIES | DIETARY SUPPLEMENT

0:10TEENS

0:10NIGHTTIME RESET MAGNESIUM

0:10Natural Royal Red Orange

0:10THE MULTI

0:10Natural Field Raspberry

0:10PRE+POST PROBIOTIC

0:10Natural Golden Peach

0:10NO MELATONIN HORMONES

0:10RELAX MIND & BODY WITH SUNTHEANINE

0:1021 SUPERFOODS

0:10MULTIVITAMIN

0:10NO ARTIFICIAL COLORS

0:10NO FAKE SUGARS

0:13WOMEN

0:13NIGHTTIME RESET MAGNESIUM

0:13Natural Sun Kiwi

0:13THE MULTI

0:13Natural Field Raspberry

0:13PRE+POST PROBIOTIC

0:13Natural Golden Peach

0:17first day

0:17KIDS

0:17THE MULTI

0:17NO JUNK

0:17Natural Field Raspberry

0:1750 GUMMIES | DIETARY SUPPLEMENT

0:17NON GMO

0:20Total

0:20Pay

0:20Request Help

0:20Español

0:20Add a gift receipt

0:20first day

0:20KIDS

0:20NO JUNK

0:2050 GUMMIES | DIETARY SUPPLEMENT

0:20NON GMO

0:20PRE+POST PROBIOTIC

0:20Natural Golden Peach

0:20$39.99

0:21NIGHTTIME RESET MAGNESIUM

0:21NO MELATONIN HORMONES

0:21RELAX MIND & BODY WITH SUNTHEANINE

0:21Natural Sun Kiwi

0:22$69.98

0:22THE MULTI

0:22Natural Field Raspberry

0:24first day

0:24KIDS

0:24THE MULTI

0:24NO JUNK

0:24Natural Field Raspberry

0:2450 GUMMIES | DIETARY SUPPLEMENT

0:24NON GMO

0:24PRE+POST PROBIOTIC

0:24Natural Golden Peach

0:24NIGHTTIME RESET MAGNESIUM

0:24NO MELATONIN HORMONES

0:24RELAX MIND & BODY WITH SUNTHEANINE

0:24Natural Sun Kiwi

0:27first day

0:27NO JUNK

0:27KIDS

0:27THE MULTI

0:27Nutrition Science Meets Next-Level Delicious

Scenes (8)

0:00first day kids teens shelf

The scene opens with a medium shot of a retail display shelf at Target, showcasing various First Day brand vitamin supplements. The camera slowly pans upwards, revealing different product lines specifically for 'Kids' and 'Teens.' The products are packaged in cylindrical containers with bright, inviting colors—primarily light green, white, and a touch of purple and blue. The background features a large cardboard display with illustrations of fresh fruits like raspberries and blueberries, emphasizing 'Real ingredients. Real delicious.' A price tag of '$29.99' is visible for some products. The lighting is bright and even, typical of a retail environment, with no harsh shadows. The overall mood is clean and health-focused.

0:03first day women shelf

This scene continues at the Target shelf, transitioning slightly to the right and upward from the previous shot. It maintains a medium shot, now highlighting the 'Women' line of First Day supplements. The display shelves are well-lit, showing several red-packaged cylindrical containers for women's probiotics. The background is a deep purple wall with some faint, blurred white text and graphics, maintaining the clean, retail store aesthetic. A 'WOMEN' label is prominently displayed on the shelf. The pricing is '$39.99' for these products. The lighting remains bright and functional, creating a clear view of the products and their branding.

0:06stacked kids products

A static, eye-level close-up shot presents three First Day Kids product containers stacked vertically on a green shelf display. The background is a clean white wall with a large, partially visible advertisement featuring 'Real ingredients' and imagery of fruits like raspberries, complementing the product's natural theme. The containers are brightly colored in purple, green, and red, each with distinct branding for 'Nighttime Reset Magnesium,' 'The Multi,' and 'Pre+Post Probiotic.' The top container has 'Kids' prominently displayed. The lighting is soft and even, highlighting the product details without harsh glare.

0:10stacked teens women products

This shot begins with a close-up of a vertical stack of First Day Teens products, similar in composition to the previous scene, against the same white wall and fruit-themed advertisement. The camera then smoothly pans upwards, transitioning from the 'Teens' product stack to a visually identical stack of First Day Women products. The containers maintain their distinct color schemes—purple for magnesium, red for probiotic, and green for multi—but with labels clearly indicating 'Teens' then 'Women.' The bright, even lighting ensures all product details and claims, such as 'No Junk' and 'Non-GMO,' are easily legible, reinforcing the brand's commitment to quality.

0:16product in target cart

This scene offers a close-up, static shot of a single First Day Kids The Multi supplement container resting inside a vibrant red Target shopping cart. The product's bright green, white, and blue packaging stands out against the textured plastic of the cart. The background is softly blurred, showing other indistinct items within the cart, suggesting a real shopping experience. The focus is entirely on the product, showcasing its branding and key features like 'No Junk' and the raspberry graphic. The lighting is consistent with an indoor retail setting, illuminating the product clearly.

0:19self checkout scanning

A dynamic, handheld close-up shot captures a person's hand actively scanning First Day products at a self-checkout station. The metallic surface of the scanner reflects the red and green lights of the checkout system. The hand, wearing a black and white striped long-sleeved shirt, maneuvers the cylindrical product containers over the scanner. In the upper portion of the frame, a blurred self-checkout screen displays changing total prices, confirming the scanning action. The products shown are 'Kids Pre+Post Probiotic,' 'Kids Nighttime Reset Magnesium,' and 'Kids The Multi.' The lighting is overhead and bright, typical of a store environment.

0:23product pyramid arrangement

A medium, static shot showcases three First Day Kids product containers artfully arranged in a small pyramid formation on a dark, polished brown surface, likely a tabletop or counter. The background is a plain, bright white wall, providing a clean and uncluttered backdrop that makes the colorful packaging of the supplements stand out. The products include 'The Multi' (green), 'Pre+Post Probiotic' (red), and 'Nighttime Reset Magnesium' (purple). Each container prominently displays the 'First Day' logo and 'Kids' designation. The lighting is soft and natural, emphasizing the product's aesthetic and purity.

0:26person holding product

This scene is a close-up, handheld shot of a person holding an empty First Day Kids product container. The container is predominantly blue with vibrant green leafy patterns and a white cartoon monkey illustration. The text 'WHERE SCIENCE MEETS NEXT-LEVEL DELICIOUS' is visible on the side. The person's hand, with light skin, holds the container securely, and their torso and legs are partially visible in the blurred background, wearing a casual dark red t-shirt with a white graphic print and light-colored shorts. A silver '99' pendant necklace is visible. The camera slightly moves with the hand, giving a personal, unpolished feel. The setting appears to be an indoor home environment with wooden flooring.

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