0:00coffee pour close up
A close-up shot captures rich, dark brown coffee being poured from a sleek, off-white thermal carafe with a circular lid design into a dark grey, matte ceramic mug. The stream of coffee is thick and steady, creating a small head of foam as it fills the mug. In the background, the top portion of a modern, white and light purple coffee machine is visible, with a small digital screen displaying "ready" and "Medium Roast" in a vibrant, rainbow-colored font. To the left, a green plant in a woven basket adds a touch of natural color. The setting is a clean, modern kitchen with a white herringbone tile backsplash and a pristine white countertop. The lighting is bright and even, highlighting the coffee's rich color and the clean lines of the appliances and mugs. The overall mood is calm and satisfying.
0:00kitchen counter overview
The camera presents a wide, slightly high-angle shot of a pristine kitchen counter, showcasing a row of three ceramic mugs in varying shades of grey (light grey, dark grey, and off-white) neatly arranged next to a modern coffee machine. The coffee machine itself is mostly white with a light purple left panel and a visible black digital screen. To the left, a green leafy plant in a woven basket adds a touch of organic warmth. The background features a white herringbone tile backsplash, cream-colored upper kitchen cabinets with minimalist black handles, and a hint of warm wooden cabinetry above the backsplash. A black kettle is partially visible on a gas stove burner to the far right. The counter is a light-colored quartz with subtle grey veining. The lighting is bright and even, creating a clean, inviting atmosphere.
0:01coffee machine detail pan
A medium shot focuses on the white and light purple coffee machine resting on a white countertop. The machine is predominantly white with a prominent light purple side panel on the left, which has vertical texture or grooves. A black section on the front houses a digital display. A large, simple white ceramic mug with a handle is placed underneath the coffee spout. The background continues with a white herringbone tile backsplash and white upper cabinets. A small green plant in a basket is visible to the left. The camera slowly pans from left to right, revealing more of the machine's front and the mug, emphasizing its sleek design and the surrounding clean kitchen environment. The text overlay "How it feels to press a button and get the perfect pour-over" remains visible in a white rectangle with soft edges.
0:05opening water reservoir
A person, visible from the chest down, wearing a textured white long-sleeved shirt, interacts with the coffee machine. Their right hand reaches out to grasp and open the light purple water reservoir panel on the left side of the white coffee machine, lifting it upwards to reveal the interior. The machine is centered on a clean white countertop, with a white herringbone backsplash and white cabinets in the background. A green plant in a woven basket is slightly visible to the left. The camera performs a subtle, almost imperceptible dolly zoom, slightly pulling back as the person opens the reservoir, then gently pushing back in. The text overlay "How it feels to press a button and get the perfect pour-over" persists.
0:07setting brew parameters
A close-up shot focuses on the lower left side of the white coffee machine, specifically on a person's hand interacting with a white circular dial. The hand, with a polished nail, turns the dial, causing changes to be displayed on the machine's black digital screen. The screen cycles through options like "Guided Brew," "Edit Profiles," "Schedule," and "Settings." Subsequently, it displays "PICK PROFILE," with "FELLOW" highlighted, and then "Light Roast," "Medium Roast," and "Dark Roast." Finally, the screen shows a numerical display for "cups" (7.0 cups) and "oz" (35.0 oz) with a circular progress bar. The white countertop provides a clean base for the machine. The lighting is bright and direct, making the screen content clearly visible. The text overlay "How it feels to press a button and get the perfect pour-over" remains at the top.
0:11coffee bean prep
A medium shot captures a person, seen from the waist up, standing in front of the white coffee machine on the kitchen counter. They are wearing a white textured long-sleeved shirt. Their left hand holds a small, light-colored ceramic bowl, while their right hand carefully pours dark roasted coffee beans from a black-and-purple bag into the bowl. The coffee machine is visible to the left, displaying "65.6" on its screen. In the background, the white herringbone tile backsplash, white upper cabinets with black handles, and a green plant in a basket are visible. The countertop is bright and clean. The action is deliberate and focused on precise measurement. The text overlay "How it feels to press a button and get the perfect pour-over" persists.
0:13adding coffee grounds
A medium shot shows a person's hands as they add coffee grounds to the machine. The person, wearing a white long-sleeved shirt, is seen from the chest up, positioned slightly to the right of the frame. Their right hand lifts the lid of the coffee machine, revealing the internal filter basket. Their left hand holds a small, light-colored ceramic bowl, from which dark coffee grounds are carefully poured into the filter. The white and light purple coffee machine is the central focus, situated on a white quartz countertop. White herringbone tiles form the backsplash, and white cabinets are visible above. A green plant in a woven basket sits to the far left. The lighting is bright and even, accentuating the clean kitchen environment. The text overlay "How it feels to press a button and get the perfect pour-over" remains on screen.
0:15coffee grounds in filter close up
A tight close-up shot focuses directly into the open top of the coffee machine, revealing a paper filter filled with dark, finely ground coffee. The filter is seated within a light blue plastic holder, which itself is part of the machine's internal brewing mechanism. The dark brown coffee grounds contrast with the white paper filter and the light blue holder. A hint of the white machine exterior and countertop can be seen at the edges of the frame. The lighting is bright and overhead, casting no harsh shadows and ensuring the texture of the grounds is clearly visible. The overall impression is one of fresh, ready-to-brew coffee. The text overlay "How it feels to press a button and get the perfect pour-over" is still present.
0:17closing lid and start brew
A medium shot shows a person, wearing a white textured long-sleeved shirt, interacting with the coffee machine. Their right hand gently pushes down the top lid of the white coffee machine, closing the brewing compartment. Immediately after, their hand moves to the black digital screen on the machine's front, and their index finger presses a button, which causes the screen to light up with a blue circular animation, indicating the start of a brewing process. The white and light purple machine sits on a bright white countertop, with a white herringbone tile backsplash and white upper cabinets forming the background. A green plant in a woven basket is visible on the left. The text overlay "How it feels to press a button and get the perfect pour-over" is visible.
0:19brewing countdown screen
A close-up shot centers on the black digital screen of the white coffee machine. The screen displays a clear countdown timer "1:52" in white digits, surrounded by a vibrant orange circular progress bar that slowly diminishes, indicating the remaining brewing time. The machine's white and light purple exterior is visible around the screen, sitting on a clean white countertop. A small portion of the green plant and woven basket are visible in the blurred background to the left. The lighting is bright, illuminating the screen's details and the machine's clean surfaces. The text overlay "How it feels to press a button and get the perfect pour-over" remains constant.
0:21kitchen overview wide
A wide, static shot captures a segment of a modern kitchen. In the center, the white and light purple coffee machine is prominently displayed on a white quartz countertop. To its left, a small green plant in a woven basket and a vase with dried floral arrangements add decorative touches. To the right, three matte ceramic mugs in different shades of grey are neatly arranged. The background features a white herringbone tile backsplash, white upper and lower cabinets with modern black handles, and a stainless steel gas range with black grates. The overall color palette is predominantly white, grey, and light wood tones, conveying a clean and contemporary aesthetic. The lighting is bright and natural, creating an inviting and well-lit space. The text overlay "How it feels to press a button and get the perfect pour-over" remains.
0:23placing mug to brew
A medium shot focuses on the white and light purple coffee machine as a person prepares for a pour-over. The machine is on a white countertop with a white herringbone backsplash and white cabinets in the background. The black digital screen initially shows "0:00" and then transitions to "ready" and "Medium Roast" with a rainbow color display. A person's hand, wearing a white textured sleeve, reaches into the frame from the right and carefully places a dark grey, matte ceramic mug onto the machine's platform, directly beneath the coffee spout. The action is smooth and deliberate, indicating readiness for brewing. The lighting is bright and even, emphasizing the clean lines of the machine and the minimalist mugs. The text overlay "How it feels to press a button and get the perfect pour-over" is still present.
0:26coffee pickup panning
The camera begins with a shot of the white and light purple coffee machine on the white countertop, focusing on a dark grey mug now filled with coffee. A person's hand, wearing a white textured sleeve, reaches into the frame and picks up the mug. As the mug is lifted, the camera smoothly pans to the left, revealing more of the kitchen counter. To the left of the machine, a green plant in a woven basket sits beside a vase of dried flowers. Three empty matte ceramic mugs (light grey, dark grey, off-white) are neatly lined up. The background features a white herringbone tile backsplash, white upper cabinets with black handles, and a glimpse of natural wood accents above the backsplash. The lighting is bright and inviting. The text overlay "How it feels to press a button and get the perfect pour-over" stays on screen. The overall scene conveys the completion and enjoyment of the coffee brewing process.
