0:00woman introduces product A medium shot frames a woman from the chest up, positioned centrally in a bright doorway. She holds a long, vibrant blue product box horizontally across her lower chest. The background consists of a light off-white wall adorned with small, square framed paintings featuring blue floral and mushroom designs, and a gold ornate wall clock at the top. The doorway leads to another room with soft pink walls and a round mirror. Bright, even front lighting illuminates her face, highlighting her rosy cheeks, and the product. She speaks directly to the camera with an engaged expression, making hand gestures, including an open palm and a pointed finger, to emphasize her words. Her demeanor is enthusiastic and welcoming. A white rectangular text overlay at the top of the frame reads "PERFECT FOR COOKIE LOVERS" accompanied by a small cookie emoji.
0:10gift set overview overhead An overhead shot presents an open, vibrant blue gift box resting on a pristine white countertop. The interior of the box features a white insert with intricate blue line art depicting a city skyline and buildings, along with the text "NYC's Favorite Cookies". To the left side of the box, a clear plastic bag containing several large, irregularly shaped cookies is visible, tied neatly with a rich blue ribbon. To the right, a hardbound book with a royal blue cover and gold text, 'Levain BAKERY', is displayed. A corner of a white fabric bandana with blue illustrative patterns is also peeking out from the box and spreading onto the counter. The lighting is bright and even, casting soft, minimal shadows, emphasizing the cleanliness and presentation of the items.
0:13woman with book closeup A medium close-up shot focuses on the woman as she holds the blue 'Levain BAKERY' book directly in front of her, covering the lower part of the frame. The background is a simple, light-colored wall with a grey paneled wainscoting detail at the bottom. Soft, even front lighting illuminates her face, highlighting her rosy cheeks. She smiles warmly and speaks directly to the camera, maintaining a friendly and engaging demeanor. Her eyes are bright and her expression suggests genuine pleasure. A white text overlay at the bottom reads 'the scenes moments from two best friends'.
0:15cookies in packaging closeup A tight close-up, slightly elevated shot, highlights a clear plastic bag generously filled with several large, chunky cookies of various flavors, including chocolate chip and double chocolate. The bag is cinched at the top with a lustrous royal blue ribbon, upon which 'Levain 30 years' is printed in white text. The cookies display a homemade, rustic appearance with visible chips and differing textures. The bag rests on a pristine white surface, and in the softly blurred background, elements of the blue gift box are discernible. Digital glitter or shimmering effects are added, sparkling around the cookie bag, enhancing its visual appeal. The lighting is bright and consistent, creating a clean and appealing presentation.
0:17gift set display overhead An overhead shot provides a clear view of the open blue gift box on a white countertop, mirroring the earlier shot but with added visual flair. Inside the box, the arrangement of items is meticulously displayed: the clear bag of cookies with its blue ribbon is positioned to the left, while the royal blue 'Levain BAKERY' book lies open to the right. The white bandana with blue patterns is also visible, partially folded. The scene is bathed in bright, even overhead lighting, and digital glitter effects are scattered across the contents of the box, giving them a magical, sparkling appearance.
0:18woman showing cookies A medium shot captures the woman standing behind a white kitchen island, holding up the clear bag of cookies with both hands. The open blue gift box sits on the counter in front of her. The background reveals a modern kitchen aesthetic, featuring warm wooden upper cabinets, a black subway tile backsplash, and stainless steel appliances. A large window on the right allows natural light to filter in. The woman smiles brightly, looking directly at the camera, showcasing the cookies. Dynamic white arrow graphics, digitally added, point towards the cookie bag from all directions, drawing attention to the product. The overall lighting is bright and inviting.
0:20woman showing bandana In a medium shot, the woman is again in the kitchen setting, carefully unfolding a white fabric bandana adorned with intricate blue illustrations and text. The open blue gift box remains on the white kitchen island in front of her. The kitchen background, with its wooden cabinets and black subway tiles, is visible. She holds the bandana up after unfolding it, presenting its full design to the camera with a pleasant smile. The lighting is bright and consistent, enhancing the visual clarity of the bandana's details. A white text overlay, 'an exclusive bandana,' appears on screen.
0:21woman showing sticker sheet The medium shot continues in the kitchen, as the woman holds up a small, rectangular white card, which appears to be a sticker sheet or an informational card. The card features a title 'ALL THE WAYS TO EAT A COOKIE' and nine small, colorful illustrations depicting different ways to enjoy a cookie. The open blue gift box is still visible on the counter. She smiles and looks at the camera while presenting the card. The kitchen environment provides a consistent backdrop. Bright lighting ensures the details on the card are clear. A white text overlay, 'and a collectible sticker sheet', is displayed on screen.
0:22woman reacts to packaging The woman is captured in a medium shot within the kitchen setting, looking down into the open blue gift box on the white counter. Her expression is one of exaggerated delight and surprise, with her mouth slightly agape and her eyes wide, conveying genuine excitement. Her hands hover just above the contents of the box. After a moment, she looks up at the camera with a bright smile. Digital glitter effects are again added, appearing to emanate from inside the box, enhancing the 'magical' reveal. The kitchen background remains consistent. A white text overlay states, 'all tucked into the prettiest packaging.'.
0:24flipping through book overhead An overhead shot captures a hand with dark painted nails gently flipping through the pages of the blue 'Levain BAKERY' hardcover book. The book rests open inside the blue gift box, which is positioned on a white countertop. The clear bag of cookies and the white bandana are also visible within the box, though slightly out of focus. The pages of the book reveal various content, including recipes, text, and illustrations, notably a page titled 'How to Butcher a Salmon' with an accompanying image. The lighting is bright and even, highlighting the details of the book's pages and the texture of the hand. A white text overlay reads, 'It feels like you're unboxing a little piece of New York City'.
0:27woman discusses impact A medium close-up shot of the woman from the chest up, talking directly to the camera with high energy and expressive facial gestures. She is in a different setting than the kitchen, with a plain, light-colored wall as the background, featuring a grey paneled wainscoting along the bottom. Soft, even front lighting illuminates her face, emphasizing her animated expressions and rosy cheeks. She frequently uses both hands to gesture, clasping them together, and maintaining strong eye contact. Her tone is serious yet positive as she explains a charitable aspect. Several white text overlays appear sequentially throughout this segment, detailing information about proceeds and the product's limited edition status.
0:42woman call to action The final scene presents a medium shot of the woman, framed from the chest up, holding the closed, vibrant royal blue gift box diagonally across her body. She stands in the same setting as the previous scene, with a light-colored wall and grey paneled wainscoting. In the background, a decorative mirror and a framed portrait (possibly Ruth Bader Ginsburg) are visible on the wall. She smiles warmly at the camera, projecting an inviting and confident demeanor. Her pose is relaxed but assured. A large white rectangular text overlay dominates the top of the frame, serving as a clear call to action: "ORDER NOW LEVAINBAKERY.COM". The brand's cookie logo and text 'Levain Bakery' are visible on the blue box she holds.
