0:00initial gym setup problem The scene opens with a medium-wide shot of a woman in a dark, form-fitting workout outfit standing in a modern gym. She is positioned with her back mostly to the camera, slightly angled to the right, next to a black weight bench. Her right foot is placed on the edge of the bench, and she holds a heavy black dumbbell in her right hand, which rests on the bench. The gym environment is well-lit with overhead fluorescent lights, showcasing red power racks, various weight plates (some with 'ROGUE' branding), and other gym equipment in the background, suggesting a serious training facility. The floor is covered with black rubber mats. A prominent white text overlay appears on the left side of the screen: 'I want to grow my glutes but IDK how'. The overall color palette is dark and serious, with strong contrasts from the red equipment and bright text.
0:01trainer introduction brown outfit This scene is a medium-close shot focusing on the same athletic female, again seen from behind, angled slightly to her left. She is now wearing a fitted brown crop top and matching high-waisted leggings, revealing her midriff and emphasizing her glutes and muscular legs. She is standing with her back to the camera, reaching up to adjust her headphones with both hands. The gym background is slightly blurred but still shows various equipment, including a leg press machine and weight racks. The lighting is bright and even, highlighting her toned physique. A white text overlay 'I gotchu.' appears on screen. The mood shifts to a more confident and helpful tone, implied by the text.
0:02trainer introduction white outfit The shot quickly cuts to another medium-close view of the same female trainer, again from behind and angled slightly. This time, she is dressed in a white crop top and grey athletic shorts, continuing to showcase her muscular physique, particularly her glutes and strong legs. She is making a similar gesture, adjusting her headphones with both hands, mirroring the previous scene's action. The background features more gym equipment, including a leg curl machine, which is dark grey and prominent. The lighting remains bright and consistent with the gym setting. The white text overlay 'I gotchu.' briefly reappears on screen, reinforcing the message of support and guidance.
0:03bulgarian split squat A wide shot from a low angle captures the female subject, dressed in a black long-sleeved top and flared black athletic pants, performing a Bulgarian split squat. She is facing away from the camera, with her left foot elevated on a black weight bench and her right foot on the gym floor. She holds a heavy black dumbbell in her right hand, extended down towards the floor. Her body is in motion, lowering into the squat. The gym background is visible, featuring red power racks, weight plates, and other equipment. The lighting is bright and industrial. White text overlays the screen: 'If you want to see results, you've got to stop just showing up to the gym to do random workouts and start training with a PLAN'. The dynamic movement of the exercise is central to the scene.
A medium-wide shot from a low angle shows the female subject in a different dark blue, long-sleeved athletic outfit, performing a deadlift. She is facing away from the camera, positioned between the uprights of a power rack, bending over to lift a barbell loaded with heavy black weight plates from the floor. Her form emphasizes glute activation. The gym environment surrounds her, with black rubber mats, mirrors reflecting more gym equipment, and red power racks visible. The lighting is bright. The motivational text from the previous scene, 'If you want to see results, you've got to stop just showing up to the gym to do random workouts and start training with a PLAN', continues to be displayed on screen. The scene focuses on the execution of a compound exercise.
This is a medium-wide shot, slightly from the side, capturing the female subject, now in a light beige long-sleeved crop top and light green athletic shorts, performing a single-leg Romanian Deadlift (RDL). She wears ankle weights and white sneakers. Her left leg is planted on a small circular platform, while her right leg extends backward for balance. She is bending forward at the hip, engaging her glutes and hamstrings. The background shows more gym equipment, including weight racks and machines. The lighting is bright and even. The continuous text overlay 'If you want to see results, you've got to stop just showing up to the gym to do random workouts and start training with a PLAN' is still present. The focus is on the precise movement of the exercise.
0:07booty builder hip thrust A medium shot captures the female subject, now in a brown short-sleeved crop top and dark leggings, lying on her back on a 'Booty Builder' hip thrust machine. She is actively performing hip thrusts, pushing up against the padded bar across her hips. Her head is resting on the machine's pad, and her expression indicates effort. The machine itself is black with orange accents, and the 'BOOTY BUILDER' logo is visible on the side. In the background, other gym-goers and equipment can be seen, though slightly out of focus. The gym is brightly lit. The text overlay 'If you want to see results, you've got to stop just showing up to the gym to do random workouts and start training with a PLAN' persists on screen. The scene highlights the use of specialized glute-building equipment.
A medium-wide shot from a slight low angle captures the female subject, dressed in a black athletic crop top and red athletic shorts, performing lunges while holding a heavy black dumbbell in her right hand. She is also wearing ankle weights and white sneakers, with her left foot placed on a small black circular platform for elevation. She is moving through the lunge, engaging her leg and glute muscles. The background shows various gym equipment, including weight racks and a partial view of a leg press machine. The gym is brightly lit. The recurring white text overlay 'If you want to see results, you've got to stop just showing up to the gym to do random workouts and start training with a PLAN' remains on screen. The scene focuses on another exercise demonstrating glute development.
0:09app screen workout plan This scene displays a screen recording of a fitness app interface, presented on a smartphone screen against a dark background. The app is branded 'H LIMITLESS'. The main view is a workout calendar, showing 'Mo, Tu, We, Th, Fr, Sa, Su' with dates. Below, various workout programs are listed with titles like 'TGIM', 'BE A TRYHARD', 'GAMS AND GLUTES', and 'POINT EM OUT', each with an associated image of a female model demonstrating an exercise, duration, and completion count. Circular profile icons for other users ('KY', 'NG') are at the top, along with a '118 sent' notification. Green checkmarks and white text overlays highlight key features: 'new workouts weekly', 'in-ear coaching', and 'progressive overload plan'. The overall color scheme is dark with bright yellow accents, typical of a modern fitness app. The focus is on the app's structured workout planning capabilities.
0:14app screen trainer intro This is a screen recording of the same fitness app, now showing a specific workout detail screen. A female trainer, wearing a black 'H LADDER' branded crop top, is visible in the upper half of the screen, speaking to the camera as if providing guidance. The lower half displays workout details, including a 'Priority' star, the workout name 'TGIM' with a peach emoji, and equipment categories like 'Box', 'Barbell', 'Cable Machine', and 'Leg Curl Machine'. Action buttons like 'Save', 'Schedule', 'Share', and 'Download' are present at the bottom. A white text overlay 'video demos + cues to help you correct your form!' appears. The scene combines the trainer's direct address with practical workout information within the app context.
0:15app screen exercise demo This scene is a screen recording within the fitness app, focusing on an exercise demonstration. The screen displays 'Hip Thrust Slow Eccentric' as the exercise name. Below it, there's a video loop of a female subject, wearing a black long-sleeved crop top and black leggings, performing a hip thrust with a barbell on a black weight bench. She is executing the movement with control, emphasizing the slow eccentric phase. The bottom of the screen shows workout parameters: 'Set', 'Time (40s)', 'Effort (60%)', 'Reps', and 'Previous'. Navigation buttons like 'Barbell', 'History', 'Notes', and 'Start' are also visible. A white text overlay 'video demos + cues to help you correct your form!' highlights the instructional aspect. The overall design maintains the app's dark theme with yellow accents, providing a clear visual guide for proper exercise form.
0:17hip thrust machine action A medium shot, taken from a slightly lower angle, captures the female subject, dressed in a black long-sleeved athletic top and black flared athletic pants, performing hip thrusts on a specialized machine. She is lying on her back, actively pushing the padded bar upwards with her hips. Her head is comfortably rested against the machine's pad, and her face shows a determined expression. The machine is predominantly black, with various mechanical components and safety features visible. The background shows a gym setting with other equipment and mirrors. The lighting is bright and industrial, consistent with a gym. The scene emphasizes the practical application of a glute-focused exercise in a gym setting, demonstrating form and effort.
0:19trainer talking head call to action A close-up shot features the female trainer, now wearing a light beige crewneck sweatshirt with a subtle logo on the chest, speaking directly to the camera. Her dark hair is styled around her face, and she has visible tattoos on her arms, as well as a nose piercing. Her expression is friendly, confident, and engaging, maintaining direct eye contact with the viewer. The background is a minimalist dark grey wall with subtle yellow accents, possibly representing the brand's aesthetic. White text overlays appear on the screen, first 'as your personal trainer', then changing to 'download the Ladder app today and start training with a plan'. The lighting is soft and even, emphasizing her face. This scene serves as a direct address and a clear call to action.
0:21app promo end card The final scene is a static, vibrant promotional graphic. The background is a bright, gradient yellow that transitions from slightly darker at the top to lighter at the bottom. At the top center, the '# LADDER' logo is displayed in black, bold lettering. Below it, in large black capital letters, is the tagline 'GET STRONGER WITH A A PLAN'. In the lower half of the screen, three smartphone mockups are arranged in a staggered formation, showcasing the app's interface. The central phone is most prominent, displaying a female user lifting a dumbbell, with workout details like 'SUPERNOVA' and 'Dumbbells • Hack Squat Machine • Barbell'. The phones to the left and right show different users and workout screens. At the very bottom, the 'Download on the App Store' button is clearly visible. The scene is brightly lit and visually striking, serving as a clear call to action and brand reinforcement.
