0:00Woman presenting phone case intro
The scene opens with a medium shot of a young, fair-skinned woman with long, light brown hair and visible freckles, standing in a brightly lit bedroom. She is positioned slightly off-center to the right, looking directly at the camera. She wears a maroon and white striped collared sweater over a light yellow shirt, with a light blue ribbed sweater draped over her shoulders. She holds a silver mirrored iPhone case, displaying the initials "A.S" on its back. The background features a large window with white frames on the left, letting in bright natural light, and a cream-colored wall extending to the right, where part of a bed with white bedding is visible. The lighting is soft and even. She speaks to the camera, initially with a thoughtful expression that transitions to a slight smile. Her hand gestures are active, emphasizing her words. On-screen text appears: "POV: You do this 100x a day 📺🧐", "Okay Think About It", "You Check Your Phone Like", "100X A Day", "Why Stare At Something Boring?", "EXACTLY", "PREMIUM", "LOOKS". The dominant colors are warm browns, creams, and light blue. The atmosphere is casual and engaging.
0:09Woman seated with phone
This medium shot features the same young woman, now comfortably seated in a fluffy, off-white textured armchair, which is positioned to the right of a large window. Her legs are crossed, and she is looking down at the mirrored iPhone case held in both hands, positioned between her knees. Her expression is soft and content, with a gentle smile. The natural light from the window on the left illuminates the scene, casting soft shadows. The background remains the same, with the window and a glimpse of the outdoor trees visible. She wears the identical outfit: maroon and white striped sweater, light yellow collared shirt, light blue sweater draped over shoulders, and a light blue pleated skirt. The phone case reflects the room's interior, showing parts of the bed and walls. Text overlays "GORGEOUS" and "CASE" appear, reinforcing the product's appeal. The overall color palette is light and airy, creating a relaxed and pleasant mood.
0:11Kylie Jenner selfie
This scene is a close-up, dynamic shot presenting a split composition. The main focus is on a selfie reflection of Kylie Jenner, appearing to be taken in a mirror phone case. Her face is prominently displayed, with dark hair cascading around her shoulders and full makeup. Her gaze is directed slightly away from the camera. A male hand with tattoos is visible at the top left, curling her hair with a styling tool, suggesting a backstage or styling environment. In the bottom left corner, a small, animated inset video shows the first young woman from the previous scenes, smiling and holding her phone case, looking directly at the camera. The background behind Kylie is somewhat blurred but suggests an indoor setting, possibly a dressing room with clothing racks. White arrows point towards the phone case. The text overlay reads "Kylie Jenner's style" at the top, and "Yes, the one SHE" is partially visible at the bottom. The lighting is bright and even. The overall mood is glamorous and aspirational.
0:12Jennie Blackpink selfies
This scene is a composite of four different selfie images of Jennie from Blackpink, arranged in a 2x2 grid. Each image shows Jennie holding a black mirror phone case, taking a selfie. She wears a striking red and white athletic-style jacket and a light-colored mini-skirt, showcasing a fashionable and energetic vibe. Her expressions vary across the four images, ranging from a confident smile to a more intense, fashion-forward look. In the center of the grid, a small, animated inset video features the first young woman, smiling brightly and pointing towards the phone cases, connecting herself to the celebrity endorsements. The background for Jennie's selfies appears to be an indoor setting, possibly a modern apartment or studio. The lighting is bright and professional. Text overlays include "Jennie's style" at the top center, and "she and she are using" appearing progressively. The color palette is vibrant with red, white, and black dominating.
0:14App customization step 1
This is a screen recording of the CASETiFY mobile application interface, presented in a clean, minimalist white design. The top section features the CASETiFY logo and navigation icons (search, profile, cart). The main content area displays "CASETiFY Text Custom" in large, bold font, followed by a prominent button labeled "Customize Now." A virtual hand cursor hovers over and then clicks this "Customize Now" button, initiating the customization process. Below this, a dynamic display of various CASETiFY phone cases with different personalized designs scrolls or changes, showcasing the breadth of customization options. The overall interface is brightly lit and user-friendly. Text overlays "STEP 1" and "APP" are visible, guiding the viewer through the process. The dominant colors are white, black, and various vibrant hues from the example phone cases.
0:15App customization step 2
The screen recording continues, showcasing the "02 Device Model" selection screen of the CASETiFY app. The interface maintains its clean, white aesthetic. At the top, filter options for "Apple," "Samsung," and "Google" are presented, with "Apple" being selected. Below these filters, a vertical list of various iPhone models is displayed, including "iPhone 17 Pro Max," "iPhone 17 Pro," "iPhone Air," and "iPhone 17." A virtual hand cursor navigates this list and precisely clicks on "iPhone 17." The action is smooth and clear, demonstrating the user's interaction with the app. Text overlays "STEP 2" and "WITH" appear on the screen, indicating the current stage of customization. The entire screen is well-lit, and the text is sharp and legible, emphasizing ease of use.
0:17App customization step 3
This screen recording shows the "03 Case Type" selection within the CASETiFY app, maintaining the bright, white interface. The screen presents a scrolling list of different phone case types, each accompanied by a small product image, its name (e.g., "Mirror Ring Stand Case MagSafe Compatible"), price, and visual indicators for "Protection: Basic/Strong" and "Weight: Light/Medium." The image for "Mirror Case MagSafe Compatible" clearly depicts a sleek, silver mirrored phone case. A virtual hand cursor moves down the list and clicks on the "Mirror Case MagSafe Compatible" option. Text overlays "STEP 3" and "KEEP" are visible, guiding the viewer through this customization step. The clear visuals and organized layout highlight the variety of options available to the user.
0:18App customization step 4
This screen recording transitions to the text input phase of the CASETiFY app customization, depicted in a darker, semi-transparent overlay over a blurred background of a phone case. A single, prominent text input field is centered on the screen, showing the letter "A" already typed. Below this field, a full QWERTY keyboard, typical of a mobile device, is displayed, indicating that the user is about to input more text. An "Invalid characters" warning is subtly visible, though not a primary focus. Text overlays "STEP 4" and "THE" are displayed, highlighting the progress in the customization journey. The focused input area and clear keyboard layout emphasize the ease of personalization for the phone case.
0:19App customization step 5
This screen recording displays the "07 Personalize" section of the CASETiFY app, presenting a clean, white interface. A large, central image prominently showcases the customized silver mirror iPhone 17 Pro case with the initials "A.S" embossed on its back, clearly reflecting a soft, diagonal light gradient. Above the case, a green banner provides product details: "iPhone 17 Pro Mirror Case MagSafe Compatible $549" and an "Add" button. At the bottom of the screen, a navigation bar with options like "07 Personalize," "08 Font Color," and "09 Layout" is visible. A virtual hand cursor hovers over the "08 Font Color" option, then proceeds to click on the black color swatch from a row of color choices. Text overlays "STEP 5" and "JUST" are present, indicating the current step in the customization process.
0:21App customization step 6 and add to cart
This screen recording shows the "09 Layout" selection within the CASETiFY app, maintaining the bright white interface. The bottom navigation bar is still visible, and a virtual hand cursor clicks on one of the layout options, presumably finalizing the design. Immediately following this action, a prominent modal pop-up window appears centrally on the screen. This modal has a white background and displays a smaller, clear image of the customized silver mirror iPhone case with "A.S" initials. The text "Awesome! Your design has been added to cart!" is boldly displayed, accompanied by a QR code. Below this message, two clear call-to-action buttons are presented: "View Cart & Shop More" and "Checkout Now." Text overlays "STEP 6" and "SUPER" guide the viewer. The swift transition and clear confirmation message emphasize a streamlined purchasing experience.
0:22Woman presenting phone case outro
The final scene returns to a medium shot of the same young woman, standing in the well-lit bedroom, similar to the opening scene. She holds the customized silver mirror iPhone case, displaying the "A.S" initials, directly towards the camera. Her expression is highly enthusiastic, with a wide, genuine smile and sparkling eyes. She gestures expansively with her left hand, engaging the viewer with excitement. The background includes the large window on the left, allowing natural light to illuminate her, and the cream-colored wall with the white bed on the right. She wears the same outfit: maroon and white striped sweater, light yellow collared shirt, light blue sweater draped over her shoulders, and a light blue pleated skirt. Text overlays appear: "Made just for you ✨ shop CASETiFY.com now", "ELEVATE", "ACCESSORIES", "AT", and "OFFER" (partially visible). The vibrant color palette and cheerful demeanor convey a positive and inviting atmosphere, encouraging viewers to purchase.
