0:00showing product jar
The scene opens with a medium close-up shot of a person holding a beige and white jar labeled 'Bask&Lather Moisture N Slip Curling Cream' directly in front of the camera, obscuring part of their face. The person is in an indoor setting, with a plain white door visible in the background, suggesting a bathroom or bedroom. Soft, even lighting illuminates the scene from the front. The person's left hand is visible on the jar, holding it steady. Text overlays are present: a black rectangular box at the top reads 'Bask&Lather Curling Cream' in white font, and at the bottom, 'It's wash day! Edges already layed now time to moisturize these curls!' in white italicized font with a black outline. The person carefully twists open the black lid of the jar to reveal the white, creamy product inside. The color palette is dominated by black (shirt, hair), white (background, product), beige (jar label), and gold (jewelry).
0:05scooping and applying cream
The shot maintains a medium close-up, still focused on the person and the product. The plain white door background remains consistent. The person uses their fingers to scoop a generous amount of the white curling cream from the jar, bringing the creamy blob into focus near the camera, then begins to apply it to their short, dark curly hair at the front of their head. The lighting is soft and even. The text overlay at the top, 'Bask&Lather Curling Cream', persists. A new text overlay at the bottom appears: 'I'm using @BaskandLatherCo Moisture N Slip curling cream!' in white italicized font with a black outline. The action is deliberate, showing the texture of the product and its initial application. The color palette continues with black, white, beige, and gold.
0:10applying cream to hair
The camera remains in a medium close-up, showing the person applying the curling cream. The person works the product into their dark, curly hair, first at the top and front, then turning their head to the side and slightly to the back to apply it to the sides and nape. Their hands are actively running through their hair, ensuring even distribution. The consistent plain white door background and soft, even lighting are maintained. The 'Bask&Lather Curling Cream' text box remains at the top. The bottom text changes to 'With Shea butter & slippery elm to deeply moisturize & define hair!' in white italicized font with a black outline. The color palette continues the black, white, and gold tones.
0:18combing and scrunching front hair
In this medium close-up shot, the person continues to style their hair. After applying the cream, they use a bright orange wide-tooth comb to gently comb through the front and top sections of their dark, curly hair, lifting and defining the curls. They then use their hands to scrunch the hair, encouraging the curl pattern. The plain white door background and soft lighting are constant. The top text 'Bask&Lather Curling Cream' is still present. The bottom text overlay reads: 'Allows the hair to fall into its natural curl pattern with added, bounce and shine!' in white italicized font with a black outline. The scene highlights the process of defining curls. The orange comb adds a vibrant pop of color against the dark hair.
0:29combing back hair
The camera maintains a medium close-up. The person turns to their left to show the back and side of their head, using the orange wide-tooth comb to comb through the dark, curly hair at the nape and sides. They then turn back to face the camera, running their hands through the top of their hair to show the effect of the product. The plain white door is the consistent background, with soft, even lighting. The top text 'Bask&Lather Curling Cream' remains. The bottom text overlay changes to: 'You just use a small amount of curl cream for each section' in white italicized font with a black outline. The scene focuses on ensuring all parts of the hair are styled.
0:34defining curls and showing sides
The medium close-up shot continues as the person diligently works to define their curls. They scrunch and separate sections of their dark, curly hair with their hands, turning their head slightly to the left and right to display the texture and bounce from various angles. The plain white door serves as the background, under soft, even lighting. The 'Bask&Lather Curling Cream' text is visible at the top. The bottom text overlay now reads: 'Once it's thoroughly evenly spread scrunch the hair gently to define curls and go!' in white italicized font with a black outline. The focus is on the final touches and visual appeal of the defined curls. The overall color scheme is dark hair and shirt against a light background, accented by gold jewelry.
0:45final look and smile
The final scene is a medium close-up, capturing the person proudly displaying their finished curly hairstyle. Their dark, short, defined curls are bouncy and appear moisturized. They look directly at the camera, adjusting a strand of hair behind their ear, and then smile warmly, conveying satisfaction with the results. The plain white door background and soft, even lighting remain consistent. The top text 'Bask&Lather Curling Cream' is visible. The bottom text overlay reads: 'Click that link to get your curling cream from the TikTok Shop!' in white italicized font with a black outline, encouraging viewer action. The color palette maintains its core of black, white, and gold, with the healthy sheen of the dark curls.