0:00product showcase with features A pair of medium-wash blue denim Carhartt Relaxed Bootcut Rugged Flex® Jeans is centrally displayed against a plain, light gray background. The jeans are unfolded and appear to be hanging perfectly vertical, showcasing their full length from the waist to the bootcut hem. The lighting is soft and even, highlighting the denim's texture without harsh shadows. At the top of the frame, the Carhartt logo in black text with a yellow 'C' is present, along with the product name 'RELAXED BOOTCUT RUGGED FLEX® JEAN' in teal and black text. Throughout the scene, yellow animated graphic lines and black text overlays pop up sequentially next to different parts of the jeans: first, pointing to the upper right pocket with 'Durable 12.5 oz denim', then to the lower right thigh with 'Built to bend and stretch', and finally to the upper left thigh with 'Roomy fit in seat and thigh'. The overall color palette is dominated by the blue of the jeans, the light gray background, and the accent yellow and teal of the branding and feature callouts.
0:05worker bending in jeans A male worker, shown from behind and from the upper thighs down, is bending forward at the waist in an industrial or construction setting. He is wearing the blue denim Carhartt Relaxed Bootcut Rugged Flex® Jeans and an olive green t-shirt. His posture demonstrates the flexibility and roomy fit of the jeans in a real-world work scenario. In the background, blurred metal structures, possibly scaffolding or beams, create an industrial atmosphere. Another person in a hard hat is partially visible in the upper right corner, out of focus. Faint, transparent overlays of text from the previous scene, such as 'RELAXED BOOTCUT RUGGED FLEX® JEAN' and 'Durable 12.5 oz denim', are momentarily visible before fading out. The lighting is bright and even, highlighting the contours of the jeans and the worker's movement. The 'carhartt C' logo is subtly placed at the bottom center of the frame.
0:07jeans back pocket detail A close-up shot focuses intently on the right rear pocket of the blue denim Carhartt jeans. The camera highlights the texture of the denim fabric, showing the intricate stitching patterns in a lighter thread that outline the pocket and create a distinctive wavy design above it. A rectangular brown leather patch with the embossed Carhartt logo is prominently featured on the upper right corner of the pocket. The background is softly blurred, providing a shallow depth of field that keeps the focus entirely on the jean's detail. The lighting emphasizes the texture and material quality. The 'carhartt C' logo is positioned at the bottom center of the frame.
0:09feet stepping in boots and jeans A low-angle close-up shot focuses on the lower legs and feet of a person wearing the blue denim Carhartt jeans and sturdy brown work boots. The camera captures the motion of the person taking a step forward. The jeans are slightly creased and bunched around the ankles, showcasing their relaxed fit and how they interact with the boots during movement. The thick, dark-colored rubber sole of the boot is clearly visible as the back foot lifts, highlighting the aggressive tread pattern. The ground beneath is a textured metal surface, possibly grating or diamond plate, reinforcing the industrial theme. The lighting is bright and comes from above, casting subtle shadows and defining the textures. The 'carhartt C' logo is at the bottom center of the frame.
0:10worker standing in jeans The scene features the male worker from behind, now standing upright in the industrial environment. The shot frames him from his mid-back down to his feet, highlighting the full back profile of the blue denim Carhartt Relaxed Bootcut Rugged Flex® Jeans. He is also wearing an olive green t-shirt and brown work boots. His stance is natural, allowing the viewer to observe the comfortable and functional fit of the jeans, particularly around the seat and legs. The brown leather Carhartt logo patch on his right rear pocket is clearly visible. The background consists of blurred metal structures and bright light sources, maintaining the authentic work setting. The lighting is bright and slightly dramatic, with highlights on his shirt and the metal. The 'carhartt C' logo is present at the bottom center.
