0:00mixing hair dye with text overlay
The scene opens with a close-up, high-angle shot focusing on a black plastic bowl filled with a white, creamy hair dye mixture. A black plastic applicator brush with bristles is actively stirring the mixture, creating swirls. The background is a soft, blurred white or light grey surface, possibly a countertop. The lighting is bright and even, casting minimal shadows and highlighting the creamy texture of the dye. On the right side of the frame, a large white circular overlay covers part of the bowl and brush, on which the bold red text "SALLY." is prominently displayed. Below the Sally logo, text appears in black: "Doing it yourself doesn't mean you're alone. We're here for you." The overall color palette is monochrome (black, white, grey) with a strong red accent from the logo and the red dot in the text.
0:03woman posing with hair with text overlay
A medium close-up shot features a woman with long, voluminous, wavy black hair, styled with a deep side part. Her hair flows around her face and shoulders, appearing dynamic and glossy against a clean, bright white background. She is looking directly at the camera with a confident, slight smile, her eyes sparkling. She has warm brown skin, dark, well-defined eyebrows, and bright red lipstick. She is wearing a sheer, dark top with a high neckline. A long, rectangular silver earring dangles from her right ear. At one point, her hand, with long red painted nails, lightly touches her hair and face. The lighting is soft and even, highlighting her features and hair. Text is overlaid on the lower left: 'for a salon-worthy look at home.' The 'SALLY.' logo in red is in the top right corner. The color palette is dominated by the woman's dark hair, red lips and nails, and the bright white background.
0:08text on pink background
The scene displays bold white text against a soft, muted pink background. The primary text reads: '1200+ shades' in a larger, italicized font, followed by 'from trusted brands.' in a smaller, regular font. The overall aesthetic is clean and minimalist, with ample negative space. In the top right corner, the 'SALLY.' logo in red text is visible. The lighting is soft and even, ensuring readability and maintaining the gentle, inviting mood. The dominant color is the light pink background, accented by the white text and the bright red logo.
0:09product and people grid montage
This is a dynamic six-panel grid collage showcasing various hair color products and people interacting with them. Each panel features a distinct visual: 1) A smiling woman with vibrant curly reddish-orange hair and red eyeliner, holding a hair dye box. 2) A close-up of a hand holding a 'beautifull' hair dye box. 3) A woman with wavy brown hair and red lipstick, holding a hair conditioner bottle. 4) A hand squeezing dark hair dye from a tube onto another hand. 5) Three boxes of 'Clairol Soy4Plex' hair dye stacked. 6) A woman with long reddish-brown hair looking at her phone, next to a jar of 'XMONDO COLOR' hair dye. The overall lighting is bright and clean, emphasizing the products and subjects. The background for each panel is primarily white or very light, creating a consistent and modern aesthetic. The color palette is varied, reflecting different hair colors and product packaging, with strong red accents from the 'SALLY.' logo in the top right of the overall frame.
0:12woman using phone with text overlay
A medium shot focuses on a young woman, likely in her late teens or early twenties, with long, straight, dark reddish-brown hair and bangs that frame her face. She is wearing a blue denim sleeveless top. Her hands, adorned with rings and beautifully manicured nails (red and nude with a star design), hold a glittering gold iPhone with multiple camera lenses. She is looking down at the phone, with a soft, focused expression. The background is a clean, bright white. On the right side, text overlays appear: 'Free hair color advice.' in white, and below it, 'Licensed Colorist OnDemand' in a slightly smaller white font, next to a red 'SALLY.' logo icon. The 'SALLY.' logo itself is in the top right corner. The lighting is soft and even, highlighting her hair and the phone. The dominant colors are the red of her hair and nails, the blue denim, and the white background.
0:15hair dye application close up with text
A very tight close-up shot captures the application of hair dye to light-colored hair, likely blonde or grey. The camera focuses on the side of a person's head, showing their ear and the top of their shoulder. A dark-gloved hand is visible, expertly applying a dark, possibly black or dark brown, hair dye solution to strands of hair near the scalp. The hair strands are wet and clearly separated by the application process. The background is blurred, indistinct and light, making the action of dye application the central focus. The lighting is bright and direct, clearly illuminating the hair and the dye being applied. White text overlays on the center of the screen read: 'Application essentials for seamless results.' The red 'SALLY.' logo is in the top right corner. The color palette is muted, focusing on the contrasts between the light hair, dark dye, and the hand's dark glove.
0:17woman spinning in circle with text
The scene begins with a plain, soft pink background that quickly reveals a circular inset in the center. Inside this circle, a young woman with long, straight, dark reddish-brown hair and bangs, identical to the woman shown earlier on the phone, is actively spinning. Her hair dramatically whips around her as she turns, creating a dynamic visual effect. She is looking forward with a confident, slightly open-mouthed expression, dressed in a blue denim sleeveless top. The circular frame emphasizes her movement. White text overlays across the center of the circle read: 'Color with confidence.' The 'SALLY.' logo in red is in the top right corner of the overall frame. The lighting is bright and even, highlighting the vibrant hair color and dynamic motion. The predominant colors are the soft pink background, the woman's reddish-brown hair, and the blue of her top, complemented by the white text and red logo.
0:19curly haired woman close up with text
The scene features an extreme close-up shot of a woman with voluminous, light brown curly hair. Her hair frames her face, enhancing its texture and movement. She has striking blue-green eyes, full pink lips, and soft, natural-looking makeup with shimmering pink eyeshadow. She is wearing a light blue denim jacket, with her shoulder and collar visible. She looks intently at the camera with a confident, slightly seductive gaze, at one point gently touching her shoulder or collarbone. The background is a clean, bright white, making her stand out. The lighting is soft and flattering, highlighting her features and the texture of her hair. White text overlays on the lower left of the screen read: 'Shop head-turning hair color'. The 'SALLY.' logo in red is in the top right corner. The dominant colors are the warm tones of her hair and skin, the cool blue of her jacket, and the vibrant pink of her lips and eyeshadow.
0:25sally logo final
The scene displays a static shot of the 'SALLY.' logo. The background is a very light, almost white, muted pink color. In the center of the screen, the word 'SALLY' is written in bold, uppercase, sans-serif red font, with a distinct red dot positioned directly above the 'Y'. The presentation is clean, simple, and impactful, typical of an end screen or brand identifier. The lighting is soft and even, highlighting the clear text and background. The color palette is minimalist, featuring the light pink, bold red, and white space around the logo, creating a final, memorable brand impression.
